David Shankbone

Whoopi Goldberg Launches New MMJ Brand Featuring Products for Menstrual Cramps

Whoopi Goldberg has teamed up with established marijuana edibles maker Maya Elisabeth to launch a California-based MMJ company — called Whoopi and Maya — which will sell medicinal cannabis products designed to help relieve women from the discomfort of menstrual cramps.

Goldberg, co-host of The View, has long been known as a passionate supporter of medical cannabis and marijuana political reform efforts, though this will be her first foray into the business itself.

Elisabeth is owner of the female-run marijuana edibles company Om Edibles, which is based out of San Francisco and is known for products that combine cannabis with superfoods.

Whoopi and Maya’s product line will consist of cannabis edibles, topicals, tinctures, and a THC-infused bath soak. The company will also offer CBD-rich options for individuals who wish to avoid the psychoactive effects of cannabis but still want the relief.

“For me, I feel like if you don’t want to get high high, this is a product specifically just to get rid of discomfort,” she says. “Smoking a joint is fine, but most people can’t smoke a joint and go to work,” Goldberg said in an interview with Vanity Fair.

Whoopi and Maya products will only be available to medical marijuana patients in California.

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