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D.C. Opens Medical Program to Cardholders from Eight States

Washington, D.C. has opened its medical cannabis program to cardholders from other states in what Mayor Muriel Bowser called “patient-centric” emergency rulemaking.

The new reciprocity program is not dependent on whether other states accept patient cards from the District. Under the plan, D.C. dispensaries will accept cards from Alaska, Arizona, Arkansas, California, Nevada, New Mexico, New York, and Vermont; Louisiana, Minnesota, Oklahoma, and West Virginia are still under review.

“It ensures medical marijuana patients from other states can obtain their needed medicine. It will also promote public safety by allowing visitors to obtain their medicine at one of the District’s six – soon to be seven – authorized dispensaries rather than forcing them to go without or patronizing the illegal market.” – Bowser, in a press release

The program already accepts medical cannabis cards from Colorado, Connecticut, Delaware, Florida, Hawaii, Illinois, Maine, Maryland, Massachusetts, Michigan, Montana, New Hampshire, New Jersey, North Dakota, Ohio, Oregon, Pennsylvania, Rhode Island and Washington.

It’s the latest move by Bowser to expand the District‘s cannabis footprint. In May, she proposed the Cannabis Sales Act which would allow regulations for a taxed-and-regulated cannabis industry. Voters approved legalization in 2015 but federal law largely dictates policy in D.C. and officials have not implemented any recreational sales programs.

Under Bowser’s plan, D.C. residents must comprise 60 percent of an adult-use cannabis business and 60 percent of the employees need to be from the District. The measure would impose a 17 percent tax on recreational cannabis products which Bowser said would be used to fund public housing. That proposal is currently being reviewed by the D.C. Council.

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Princeton Review Lists Colleges that Consume Most & Least Cannabis

As a part of its annual college rankings, the Princeton Review has included the colleges that consume the most – and least – cannabis and just nine of the top 20 on the “Reefer Madness” list are in states with legalized cannabis.

The colleges that made the list come from responses to student surveys when asked, “How widely is marijuana used at your school?”

The University of Vermont in Burlington topped the list of cannabis-consuming colleges, while other Vermont institutions, Marlboro College and Champlain College, landed at number nine and 14 on the list, respectively.

In all, seven New York colleges made the list – the most of any state – with Skidmore College in Saratoga Springs ranking fifth, followed by Bard College (8), Sarah Lawrence College (12), State University of New York at Purchase (13), Ithaca College (17), and Syracuse University and Hamilton College rounding out the top 20.

Colleges from Colorado and California – which have perhaps the largest legal cannabis industries – had two colleges each on the Princeton Review list. Claremont, California’s Pitzer College landed at number 2, while the University of California, Santa Barbara was 10th. Colorado College and University of Colorado, Boulder were back-to-back at 15 and 16.

Other colleges from states with legal cannabis to make the list include Portland, Oregon’s Reed College (6) and the University of Maine (7).

The University of Rhode Island rounded out the top 3, while Warren Wilson College in Asheville, North Carolina was number 11 and University of Wisconsin, Madison was 18th – none of those states have legalized cannabis for adult use.

Military academies represented the top 3 schools on the “Don’t Inhale” list, which also includes as many California universities as the “Reefer Madness” list: Thomas Aquinas College (5) and Pepperdine University (18).

The “Don’t Inhale” list also includes several colleges from legal states, including Illinois’ Wheaton College (7) and Illinois Institute of Technology (15), Michigan institutions Calvin University (9) and Hillsdale College (14), and Boston, Massachusetts’ Simmons University (20).

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Seattle Hempfest Sues Washington Liquor & Cannabis Board

Seattle Hempfest’s parent company, Seattle Events, and two licensed businesses are suing the Washington State Liquor Control board (WSLCB), contending the state legislature and WSLCB violated their first amendment rights.

The lawsuit stems from SB 5131, passed in 2017, and the WSLCB’s subsequent interpretation of state regulations. According to the Hempfest press release, the WSLCB issued Bulletin 19-01, interpreting the 2017 legislation in respect to “signs,” essentially barring cannabis retailers from displaying signs with the business name, or literature discussing cannabis science or potential cannabis public policy reforms.

“We believe that the new interpretation of Washington State’s I-502 ad guidelines are so overreaching and restrictive as to be unconstitutional,” said Vivian McPeak, Hempfest’s longtime director.

“It is imperative that Washingtonians have access it accurate and up to date information regarding the cannabis products they purchase and consume, and that those citizens and others are able to identify the source of that information. Businesses engaged in the cannabis industry in Washington State should also have the legal right to publicly show their support for political issues and causes of their choosing. The WSLCB’s interpretation of our state’s ad restrictions prevent businesses from doing so.” — McPeak, in the press release

The United States Supreme Court has a mixed record of protecting free speech in advertising. In the case Posadas de Puerto Rico v. Tourism Company, Puerto Rico banned gambling advertising for Puerto Rico citizens. The Court upheld the ban on the argument that if Puerto Rico could ban gambling, they could ban gambling advertising as well. Another case, United States v. Edge Broadcasting, involving lottery advertisements over state lines, said so-called “vice products” were not protected under the Constitution and therefore neither is advertising for said products. 

Other cases, however — like 44 Liquormart v. Rhode Island and Lorillard Tobacco Co. v. Reilly — uphold a business’ right to advertise more regulated products such as tobacco and alcohol.

 

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Vireo Health International Begins Trading on Canadian Securities Exchange

American medical cannabis company Vireo Health International, Inc. has begun trading on the Canadian Securities Exchange under the ticker symbol “VREO,” the company announced Wednesday.

Vireo currently has operations in Minnesota, New York, Pennsylvania, Maryland, Rhode Island, and Ohio.

Dr. Kyle Kingsley, Vireo’s CEO, called the listing “an historic milestone” for the company.

“We believe that science will drive the lion’s share of long-term opportunity in the cannabis industry. From novel, efficient, scaled processing equipment, to proprietary consumer products and our expansive intellectual property portfolio, Vireo has positioned itself as the cannabis company of the future.” – Kingsley, in a statement

Previously, Vireo raised more than $50 million through a brokered and non-brokered private placement offering in combination with Darian Business Development Corp.

The listing is the first public cannabis listing of 2019, according to Vice President of Corporate Communications Albe Zakes.

Canadian stock markets have been a haven for some American companies who could not otherwise list for public trading.

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Morgan Fox: A Federal Cannabis Policy Update

Morgan Fox is the Media Relations Director for the National Cannabis Industry Association (NCIA), the largest cannabis trade organization in the U.S. Ganjapreneur is a Sponsoring Member of the NCIA and we encourage all businesses operating in the cannabis industry to join and support organizations that lobby for sensible cannabis policy.

Morgan recently joined our podcast host TG Branfalt for a wide-ranging interview covering recent cannabis reform progress in legislatures at both the state and U.S. federal level. In this interview, we hear about the work that the NCIA is doing to benefit cannabis entrepreneurs, what the NCIA’s top priorities are for 2019, what business owners and advocates can do to help support progress on these issues, and more!

Listen via the media player below, or scroll further down to read a full transcript of this podcast episode.


Listen to the interview:


Read the transcript:

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TG Branfalt: Hey there, I’m your host TG Branfalt and you are listening to the Ganjapreneur.com Podcast where we try to bring you actionable information and normalize cannabis through the stories of ganjapreneurs, activists, and industry stakeholders. Today I’m joined by Morgan Fox, who is the media relations director for the National Cannabis Industry Association. How are you doing this afternoon, Morgan?

Morgan Fox: I’m doing well, thanks for having me.

TG Branfalt: Super stoked. I’ve actually been trying to get you guys on line for a while, but you’re doing a lot of stuff, so I know you’re busy today. So let’s get right down to it man. What’s your background and how’d you get involved in the cannabis space?

Morgan Fox: Well I actually started as an intern at Marijuana Policy Project back in 2008 shortly after I got out of college and I’ve been doing it ever since. I just fell in love with the urgency and the complexity of this issue and as a cannabis consumer myself, I was sick of seeing people be criminalized for using something that’s safer than alcohol. So I just dove in headfirst and I’ve been doing it ever since.

TG Branfalt: What’d you get a degree in?

Morgan Fox: Political science.

TG Branfalt: Oh, cool, man. Then you end up doing media relations. So what does the NCIA do? Give me sort of the broad overview of what you guys do over there.

Morgan Fox: The National Cannabis Industry Association is the country’s largest cannabis industry trade organization. We concentrate primarily on federal lobbying for fair treatment of cannabis businesses and the end of cannabis prohibition so that states can determine their own policies and open up their own legal markets. We also develop resources for people working in the industry and put on events in order for people to showcase their innovations and help network with other business professionals.

TG Branfalt: And what were some of the NCIA goals that you guys had in 2018, and what did you accomplish?

Morgan Fox: Beyond just moving the needle quite a bit on a number of these issues, we were able to help get the medical marijuana protections included in the base bill of the appropriations legislation this year, which was the first time that it happened and I think really goes to show that protecting state medical cannabis programs from federal interference is a non-issue in Congress now.

Beyond that, we were able to help push banking protections and 280E and increased veterans acts as an increased research a little bit farther along despite opposition from some key committees in Congress and from some old school obstructionists that we unfortunately still have to deal with some of.

Obviously the initiatives that have passed in the midterms, that was a huge deal. NCIA helped out to varying degrees in all of those campaigns and we’re very happy that they were successful. Even North Dakota, which lost really helped really move the needle there as well and we’re hopeful that state can make another go at it in 2020.

When it comes to Congressional issues, the midterms were huge for us as well and for cannabis policy reform generally. 46 out of the 56 congressional candidates that NCIA PAC donated to won their elections, which is gonna help us pave the way for serious progress in 2019 and the flip in the control of the House with the Democrats means that certain key committees, particularly House rules that blocked all of the cannabis reform amendments and legislation from being heard by the full House is now under Democratic control so we think we’re gonna have a much easier time of getting hearings in the coming Congress. In fact, one small perk of it is now that Democrats are in control of the Washington, DC appropriations committee, DC might finally be able to regulate it’s legal cannabis market.

TG Branfalt: Throughout your time working with NCIA, what has the evolution been? Have you seen a softening? Have you seen a softening from Congress in general or have you flipped the minds of anybody that you’re aware of?

Morgan Fox: Well I’ve only been with NCIA for a year but in the 10 years that I’ve been in the movement it’s obviously been a total sea change. When I started in this issue, I think there were maybe 11 medical cannabis states and no legal states. So we’ve definitely come a long way in the last decade, but just in the last year, I think that we’ve definitely made a lot of progress and the midterm elections were an excellent example of that with cannabis becoming an issue that is not only no longer dangerous for politicians, but actually gonna help people on both sides of the aisle. No matter what party you’re in, supporting legalized cannabis will guarantee to bump your polling a couple of points and that I think is a really big evolution that not only has that been happening, but that politicians are finally starting to realize it, so they’re less afraid of tackling the issue.

TG Branfalt: So let’s talk about your goals and objectives for 2019. What’s the NCIA trying to do for this coming year and this coming legislative session?

Morgan Fox: Well at the very least we’d like to get a hearing on some sort of a comprehensive legalization bill. Whether that takes the form of federal decriminalization or an outright regulation bill, just something that will allow states to determine their own policies without federal interference. It is going to be the major overarching goal. It’s questionable about whether we’ll actually be able to get a vote, but at the very least, we’re confident that we’ll be able to get a hearing, which will be the first time that’s happened in quite a few years. We’re also very confident that we’ll be able to make some progress if not finally pass something along the lines of the Safe Banking Act to allow banks to do business with the cannabis industry and at least push the 280E issue more to the front, and we’re also hoping that we can develop a much larger Cannabis Caucus in the coming years and I think that we’re already getting interest from a lot of people on the hill about this issue, so we’re very hopeful that things are gonna look good for the next Congress.

TG Branfalt: So you mentioned the banking issue and trying to push something through Congress. Are there any potential fixes save for federal changes to address this banking issue, which is a giant problem for every legal cannabis industry operator?

Morgan Fox: Not really. Right now it’s actually legal for banks to do business with the cannabis industry as long as they do a huge list of criteria with regular reporting of every transaction as well as a whole other list of restrictions that make it very difficult for banks to be able to justify it from a business perspective, but also scare away a lot of people in the cannabis industry because they don’t want to have to do regular federal reporting because if there’s a change in the winds in the Department of Justice, they’ll be front and center as a criminal organization doing all this business and all of their information will be right out there for the DOJ just to snap up and go after them. Now that’s very, very unlikely to happen but I can see why cannabis businesses would be nervous about that. But it is possible, but what we really need is a substantive change in the law that provides safe harbor to banks working with businesses that are in compliance with state law.

TG Branfalt: So you mentioned that you don’t anticipate a crack down, federal policy has so far not interfered much with existing programs. Jeff Sessions, he’s out. I know everyone was really nervous while he was head of the DOJ. Congress included hemp legalization in the federal farm bill and I know that that’s not legalized cannabis, but how much of an impact could the hemp legalization have on cannabis policy throughout the US going forward?

Morgan Fox: Hemp was only made illegal because of the reefer madness directed at cannabis and the fact that now the prohibition against hemp has been greatly lessened and stripped out of law and was supported so overwhelmingly by both parties, I think is a sign that reefer madness is starting to dissipate. It’s also really good because it’s sort of a stepping stone for a lot of politicians that might be a little bit nervous about the issue. I think it’s obviously a good sign. It’s also going to be great for innovation in terms of production when the individual states start applying for hemp licenses from the federal government and are able to start setting up farms and setting up production quotas and all these other structures that are necessary under the new farm bill. It’s good practice for the states and good practice for the federal government in developing regulative cannabis systems.

TG Branfalt: And a lot of the sort of headlines after McConnell signs this piece of legislation with his hemp made pen, sort of screened CBD will be legal, there’s a lot of questions. There’s a lot of people claim to have answers, no firm answers. I have sort of my own understanding. What is your understanding about what this federal legalization of hemp will do for CBD?

Morgan Fox: Well the bottom line is that CBD remains a Schedule 1 substance under the controlled substances act and is currently banned by the FDA. The farm bill specifically says that nothing in the bill interferes with the FDA’s ability to regulate CBD. The only carve out that the farm bill provides is that CBD is exempted from the controlled substances act in states with approved programs and that is it.

I’m sorry, I should elaborate on that. So even though it is exempted from the controlled substances act in those states with approved programs, it’s still subject to FDA regulation and the federal government could become involved if there are any sort of sales going on of CBD products. But that’s sort of the problem with any sort of legal cannabis or medical CBD state. It’s still federally illegal and at the whim of the federal government whether or not they want to start processing or investigating those things. Will they? That remains to be seen. But they can, so anybody that’s involved in the industry should definitely consult a lawyer and be very careful about knowing exactly what risks they’re taking.

TG Branfalt: These first couple of years of the Trump Administration, when he was elected, the industry was sort of screaming. It was sort of on edge. Is it surprising to you guys at all that there hasn’t been any sort of major interference in the Trump era?

Morgan Fox: Not really. On the campaign trail, Trump said that he was definitely supportive of medical cannabis and that he thought adult use should be left up to the states. He reiterated that once in office and it’s really not an issue that’s at the forefront of his mind. Very recently he’s said that he would support the States Act, so these are all good signs. I just think that anybody that’s worried about a Trump direct crack down probably shouldn’t worry about that because he’s voiced support, and it’s not a major issue for him.

TG Branfalt: So I want to switch gears a little bit and talk to you about the recent successes the states that are going online, which of the new markets excites you most? Massachusetts just started sales, Maine is inching closer. They’ve had some process problems. Michigan just legalized. So which one’s exciting you guys most?

Morgan Fox: Maine has obviously had a huge problem with implementation and getting the regulations passed and they seem to be inching closer to opening sales, but it’s already been two years. But hopefully they’ll be able to get something going soon. Massachusetts shows signs of being a wonderfully regulated system and is still working on fleshing it out. Michigan obviously hasn’t started regulating yet, but I think that in terms of outlook, Michigan is probably the most exciting for a couple of reason.

One, it’s the first state in the mid west to legalize cannabis for adult use, which is going to be a game changer, and especially in terms of public opinion in somewhat more socially conservative states. It allows for an unlimited number of micro business licenses which will allow hobby farmers and small mom and pop stores and other small businesses to be able to create a niche in the market without having to deal with any of the onerous regulatory licensing fees or having to compete with major businesses for a limited number of licenses. Also it’s just simple population. Michigan is the second most populous legal state behind California, and that’s just huge.

TG Branfalt: And sort of looking ahead to 2019, I know that you guys are more focused on federal policy. There’s been a lot of talk that Rhode Island is on the verge of passing a legislature approved legalization measure. In New Jersey, the legislature recently voted on legalizing cannabis in not a binding vote, but it was pretty overwhelming, and I live in New York and I can tell you that if New Jersey falls, New York is not far behind and lawmakers here along with Governor Cuomo are looking at their own legalization measures.

Have you guys sort of been internally discussing which is gonna be the next domino to fall?

Morgan Fox: A lot of states in the northeast seem to be on the verge. You mentioned New Jersey which has been having serious discussions about the issue. Connecticut and Delaware are also doing so and have been actually considering legislation for the last couple of years now and seem to be right on the cusp. I’ve been hearing a lot of things from Governor Cuomo in New York and a lot of New York legislators who are also very supportive and want to see this get done quickly. I think that New York might take a little bit while longer, but I think really the one to watch is Illinois.

Following the midterm elections and the election of J.B. Pritzker to governor, he is very supportive of legalization and has actually said he wants Illinois to beat Michigan to opening retail stores and has already put together a task force featuring members of the industry including the head of Cresco Labs, Chris Lindsey from the Marijuana Policy Project is on that task force. Things are definitely moving in the right direction. There’s a lot of supportive state legislators in that state as well and I think that with that kind of momentum and that kind of top down motivation to get this done, it might actually beat some of the states in the northeast.

But it’s anybody’s guess as to whether the states like New Jersey, Delaware, or Connecticut are going to go first, or maybe it’ll be something like Vermont actually deciding to regulate their market. Or New Hampshire deciding to take the advice of it’s educational task force and actually move forward with legalization as well. It’s really difficult to tell who’s going to be first, but the fact that all of these states are considering doing so at relatively the same time is indicative of how far this movement has come and how quickly this is becoming the new reality.

TG Branfalt: So we haven’t hit a critical mass by any means yet, and I just want to touch back on this banking issue because it is so important, how much more important is this banking issue becoming as states are going online?

Morgan Fox: It’s obviously an issue that affects every business that directly touches the plant, and as more and more of those businesses come online, it becomes a much bigger problem. It’s not just a problem for those businesses, it’s a problem for everybody involved in their finances and that includes the federal government and the IRS. So we’re already seeing increased interest from banking associations to address this issue. We’re seeing increased interest in Congress to address this issue and because it’s not directly related to cannabis policy in terms of what people are doing with the actual plans and with cannabis products, it’s just basically an economic issue, I think it’s a lot more palatable to a lot of members of Congress.

TG Branfalt: So save for full federal legalization, would you say that the banking issue is probably the sort of the potential game changer on a federal level at this point in the legalization process?

Morgan Fox: It’s definitely up there. It’s one of the two most important non-comprehensive issues that we deal with and would certainly allow banks to profit. It would allow businesses to profit and be able to use financial services much more cheaply than they do when they can do them at all. Just in terms of optics, it would normalize this industry in a way that I think that it hasn’t been up to this point at a federal level.

TG Branfalt: So you mentioned that’s one of your top two issues. What’s your second top issue?

Morgan Fox: Well we’re also working on 280E, which as you know prevents businesses from being able to deduct business expenses when they’re filing federal taxes and that can be incredibly expensive to the point where it makes many businesses nonviable.

TG Branfalt: How hard is that for people to comprehend when they’re entering the space? How many sort of new operators do you try to advise solely on this issue or talk to solely about this issue?

Morgan Fox: There’s so many cannabis focused accountant groups now that the services are there to make sure that people are very aware and one of the things that we do at NCIA is make sure that members are connected with people that provide such services and at least know of their existence so that if they choose, they can decide to, or go after their advice and take advantage of the expertise of people who have been working with cannabis businesses for years now.

I think that it’s pretty common knowledge that this is a problem and that the cannabis industry has been taxed unfairly, but we definitely would like to make sure that people know about the problems that this creates for businesses. Generally when people are becoming NCIA members, they are already involved in the industry, so they already probably know, but we just like to make sure that they know that there are resources out there to make sure that they are in compliance with those and then don’t get some huge bill from the IRS a couple years down the road and potentially have to go to prison over it.

TG Branfalt: You work very closely with a variety of operators in the space. What sort of trends have you seen in terms of during the last year, what business types do you see popping up in the space more so than others?

Morgan Fox: We’re seeing a lot of, just in terms of the actual cannabis market, we’re seeing a lot more people getting involved in extraction and making concentrates, edibles, and the professionalism that’s involved in that has just been exploding as well as the innovation, but the ancillary industries that are deciding to focus on cannabis are really what have been blowing up. I think that only about 40% of our membership actually touch the plant, are involved in the cultivation, extraction, processing and retail. The rest of them are all ancillary businesses that have for one reason or another decided to focus on the cannabis industry and that’s, as I mentioned, accountants, software programmers, security, transportation, everything from general contractors, real estate, even plumbers. People that produce lighting equipment, people that produce nutrients. All of these businesses are taking advantage of the rising tide of the cannabis industry.

TG Branfalt: So you mentioned such trades as plumbers. Are you seeing people who have been plumbing or doing a trade for a long time come into this space or are you seeing sort of younger folks who are just sort of learning or just learned that trade or just getting involved in that trade enter the space?

Morgan Fox: Just anecdotally, earlier this year I was talking to a guy who had a small plumbing business that he was in danger of going under three or four years ago and when the state that he lived in decided to legalize cannabis, he saw his business overnight just basically recover and then double and then triple in revenue to the point where he’s actually hiring people and creating jobs now. We’re hearing those sort of stories all over the place in a number of different ancillary industries.

TG Branfalt: So for someone like a plumber, this is fascinating to me, is it because more straight laced plumbers don’t want to go into these places or are they learning and working on treatment systems? I’m very curious as to what role.

Morgan Fox: We’re seeing traditional straight laced professionals and tradesmen come into this industry and realize what a boom it is. Sometimes it’s a majority of their clientele, sometimes it’s only a portion of their business, but the people that are willing to actively pursue working with cannabis businesses are seeing a real benefit.

TG Branfalt: That’s really, really fascinating stuff to me. I want to talk to you, again, you work with so many different businesses that sort of span the industry, what consumer trends are your members talking about that they’ve noticed in say the last year or so and do they expect those trends to continue into 2019 or what might shift?

Morgan Fox: From what I’ve been able to tell, it seems as if, and this has been happening for the last couple of years, but concentrates are increasingly becoming more popular. Flower is still king, but it’s market share is starting to lessen and I think that might be largely because of both the convenience and discretion and lack of smoke involved with a lot of vaporizable and edible products.

TG Branfalt: And is this something you think you’re gonna continue to see going forward or might it shift to where edibles gets more of a market share?

Morgan Fox: I think it’s really difficult to say, and it also depends a whole lot on consumer education. I think for many years people probably were very interested in edibles because, especially for new consumers, they weren’t comfortable with or weren’t familiar with smoking or they still had some sort of a hangup about it and they were maybe a little bit scared of vaporizers, but eating a brownie or a cookie seemed familiar to them. But then you have the opposite problem where people didn’t have enough education about dosing and things like that, so then they might have had a bad experience, it really does come down to people becoming more familiar with this product as well as by producers making sure that they are following the very strict guidelines laid out in terms of dosage and labeling.

TG Branfalt: So I just want to take another step back to this idea of traditional sort of trades people getting involved and I wonder about staffing. Are your members having any trouble finding qualified employees to work in this space?

Morgan Fox: I have heard that from some areas, but along with all these ancillary industries growing up, we’re also seeing tremendous growth in cannabis industry staffing companies like THC Staffing and Vangst. These are companies that are making sure that people know that just because you don’t necessarily have any experience with cannabis or in the cannabis industry that it is a growth industry and that you can take applicable skills from other areas and apply them in this industry and that’s becoming more and more popular.

TG Branfalt: So just to sort of sum up here, we’ve talked about a lot of different things. We’ve talked about banking, we’ve talked about 280E, are these the most pressing issues for the cannabis industry as a whole heading into 2019?

Morgan Fox: Well I think the most pressing issue is ending cannabis prohibition because that will make it much easier for states to open up new markets, but most importantly it will stop people from getting arrested for using this product. But aside from that I think that banking and 280E are probably the most important issues for the industry at this point.

TG Branfalt: And briefly, you mentioned the criminal justice aspects of it. The federal government, as you probably know, is working on a criminal justice reform bill that while it’s not going to release cannabis prisoners per se, on a federal level, it will make some changes, it will reduce some sentences, let some people out because the federal jails are overcrowded. Is this, to you guys, sort of a step in the right direction towards maybe a federal wipe of cannabis crimes? Is this possible?

Morgan Fox: Well because most cannabis arrests occur at the state level, I don’t think that it’s possible for the federal government to vacate or expunge those state criminal records. However I think that there could be a possibility for doing so at the federal level, which are mostly distribution charges and things like that. But it is a sign that people are actually starting to think about the issues of expungement and trying to undo some of the harms caused by prohibition.

Back when Colorado first was trying to legalize cannabis, the idea of retroactive amnesty or expungement was wildly unpopular, so people didn’t even consider putting it into the law and now as people have gotten more comfortable with legalization, the idea of not only undoing the harms of prohibition, but making sure that people who have been caught up in prohibition and it’s notoriously unfair enforcement still have the ability to work in the cannabis industry and expungement is a really big part of that.

So I think that the federal bill coming close to getting passed will be a big sign that states should start doing the same and we’re already seeing that in legal states such as California and Massachusetts where there is active efforts to expunge past criminal marijuana conviction. So it’s definitely good. Speaking of criminal justice bill, it’s very interesting that you said that it would affect cannabis because it actually might. Senator Cory Gardner is trying to insert language into that bill that would in effect allow states to determine their own cannabis policies and if he’s successful, then that will be a game changer.

TG Branfalt: I didn’t know that he was trying to do that, and Gardner, for people who might not know, was blocking judicial nominees basically asking for the Administration to promise that they wouldn’t enforce federal law. So he’s been sort of an ally. Just to sort of wrap up here, what advice would you have for individuals interested in entering the cannabis space?

Morgan Fox: Education, education, education. Look to the established national groups such as NCIA and learn what’s going on in your state. Do as much networking as possible and make sure that you know the difficulties associated with navigating this really complex regulatory environment. Another is to make sure that you have capital lined up because unfortunately there are still very high barriers of entry and it can be very difficult to get into the industry without access to them. That’s not to say that it’s impossible, but that’s one of the biggest challenges facing cannabis business, or prospective cannabis entrepreneurs right now. But really, yeah, it’s just making sure that you know the ins and outs and there are a number of services that are available to help out with those problems.

TG Branfalt: Well, Morgan, I really appreciate you coming on the show. This has been a great wide ranging conversation. I really appreciate the work that you guys do over there at the NCIA and I hope that we get to touch base again in 2019.

Morgan Fox: Absolutely. Thank you very much for having me.

TG Branfalt: You can find more episodes of the Ganjapreneur.com Podcast in the podcast section of ganjapreneur.com and the Apple iTunes store. On the Ganjapreneur.com website, you will find the latest cannabis news and cannabis jobs updated daily along with transcripts of this podcast. You can also download the Ganjapreneur.com app in iTunes and Google Play. This episode was engineered by Trim Media House. I’ve been your host, TG Branfalt.

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New England

Cannabis Legalization Accelerating In The Northeast

Following cannabis’ successful legalization in Massachusetts, Vermont, and Maine and decriminalization in New Hampshire, the last few states in New England are beginning to realize that legalization may be inevitable simply due to geography, according to recent developments in Rhode Island, Connecticut, New York, and New Jersey.

New York

Lawmakers in New York have been working towards cannabis legislation for the last year since Gov. Andrew Cuomo (D) commissioned a study by the state’s Department of Health. The report determined that the benefits of legalized cannabis outweighed the risks.

Since then, a working group in the legislature has been tasked with drafting a bill following dozens of “listening sessions” held across the state for public input. Gov. Cuomo is expected to present on the issue today in New York.

New Jersey

Neighboring New Jersey has also felt the pressure to legalize, due at least in part to New York’s movement on the issue. Legislators in NJ were originally tasked with passing major cannabis reforms by Gov. Phil Murphy (D) by the end of 2018.

Issues between versions of the bill drafted by lawmakers and Gov. Murphy — largely contention over the exact tax rate and regulatory structure — are the only things holding legalization back. While lawmakers are no longer optimistic about meeting the end-of-year deadline, there seems to be consensus on legalizing in 2019.

Connecticut

Connecticut is also on the road to possible legalization or decriminalization in 2019. Both proponents and opponents to cannabis reforms agree that incoming Gov.-elect Ned Lamont (D), who favors cannabis legalization, will force a consensus on the issue.

Said state Rep. Vincent Candelora (R), “I would think it would pass. Many of those opposed to legalization have left the Legislature.”

Candelora said he assigns the likelihood of legalization to Connecticut’s financial woes. “Revenue is driving this debate,” he said. “If Connecticut did not have this budget crisis, I’m not sure we’d be having this conversation.”

Rhode Island

Rhode Island is also being pushed toward legalization due to pressure from surrounding states. The state currently has a medical cannabis program that some lawmakers think could easily be converted to adult-use as well.

Rhode Island Gov. Gina Raimondo (D) has also said that costs associated with enforcement will increase if surrounding states legalize, making yet another reason to pass significant cannabis reforms.

Due to midterm election results, social justice issues, and simple peer pressure, by this time next year it’s entirely possible that all of New England will have legalized or at least completely decriminalized cannabis.

2019 may well be a banner year for cannabis with federal legalization also a distinct possibility.

End


Study: Cannabis Decriminalization Laws Work Without Increasing Youth Access

A recent study by Washington University found a significant drop in adult and youth cannabis arrests and no increase in cannabis use among youths in five states that adopted cannabis decriminalization laws between 2008 and 2014.

A team of researchers from around the country compared federal arrests data and state youth risk surveys of Massachusetts, Connecticut, Rhode Island, Vermont and Maryland with other states that did not adopt major cannabis policy changes during the sample period. The decrease in youth arrests was significant with a 75% decrease accompanied by a similar decrease in adult arrest rates.

“Our results provide additional evidence that decriminalization can be accomplished without an increase in youth drug use. These findings are consistent with the interpretation that decriminalization policies likely succeed with respect to their intended effects and that their short-term unintended consequences are minimal.” — WU researchers, in their report

The researchers stressed the need for more investigation into the effect decriminalization has on arrests rates in the long term and suggest their research should be replicated. They also point out decriminalization may not decrease the rate of cannabis enforcement through civil penalties.

End


1,500 Attend New England Cannabis Convention’s Inaugural Vermont Show

About 1,500 attended the New England Cannabis Convention’s inaugural show in South Burlington, Vermont, meeting the expectations of organizers and setting the stage for an event next year – when cannabis use and possession will be legal for adults in the state.

“The hype is real,” said Eli Harrington, co-founder of Heady Vermont and one of the event organizers, Saturday on the show floor. Harrington, who also led the panel discussions over two days, noted the event’s variety of attendees – shirts, ties, camo, and flannel – and called the event “hugely important” for the state’s existing hemp producers.

“Everyone has a chance to showcase in a more conventional tradeshow space,” he remarked as the afternoon crowd bustled behind him. “This is phase one – hemp and legal CBD – and phase two is everyone getting ramped up for July 1 and ready to grow.”

Harrington, and his Heady Vermont partner Monica Donovan, laid the groundwork for the convention two years ago – in the meantime organizing a Hemp Fest last September and a series of hemp and CBD farmer’s markets throughout the state – and eyed a relationship with NECANN, who have successfully held conventions in, now, six markets.

Organizer Marc Shephard stands behind the NECANN inaugural Vermont show’s ticket booth.

NECANN CEO and co-founder Marc Shepard called the turnout “fantastic,” noting that vendor space had long been sold out. He compared the interest from the public and vendors as to that of their maiden Massachusetts and Rhode Island shows.

“We try to create a locally-focused conference and one of the main goals is to get that critical mass in a room,” Shepard said between ticket sales. “When we can do an event like this … you get the people on the outside saying ‘this is an industry convention – just like an auto show – this is real business’ and it just helps push toward normalization.”

He called the Vermont show unique because of the state’s already strong hemp and CBD industry; while the Maine shows have more of a homegrow focus and Rhode Island a more medical cannabis focus because “that’s what’s legal right now.

“All of these events are very catered toward each state’s current situation,” he said, “but we can do this event in any state that has, at least, a medical program and get that critical mass.”

While hemp and CBD dominated the show floor, ancillary businesses took the opportunity to stake their claim. Jesse Harper, owner of Vermont Security Systems, said that while he had “a little” hesitation about exhibiting at a cannabis-centric event, he wants to be “ahead of the curve” and position themselves as “the providerfor the state’s cannabis industry. He anticipates he will serve between 50 and 100 canna-business clients within the next two years but admits that “no one really knows” how many businesses will operate in the state’s industry right now because it’s unclear when the legislature will implement a tax-and-regulate regime.

“As a small business we get to pick and choose who we want to do business with – that’s one of the joys of small business ownership,” he said, “and we get along really well with our cannabis clients.”

Hemp plant on display from Humble Roots Horticulture.

Harper said the energy at the convention was “much higher” and “really positive” compared to more traditional home shows.

“People are absolutely here looking for something, there is excitement about what’s next,” he said.

Rob Smith, who with his Maine-based company Atlas Plant Trainer exhibited at the first NECANN in his home state, explained that the inaugural Vermont show was “smaller” and “more hemp-focused” than other shows; noting that he had tried to get a both for the show a month ago but booth space was sold out. He hoped that next year the event would be held in a larger hall in order to provide more booth opportunities because being an exhibitor at the shows are “absolutely critical” to his company’s growth.

“These [cannabis] conventions are a great place for consumers, growers, and enthusiasts to see all sorts of different products and learn from all sorts of different people,” said Smith, the CEO and co-founder.

Will Read, founder of Vermont-based brand development firm CannaPlanners, has attended NECANN shows in Rhode Island, Maine, and Massachusetts and called the Mother’s Day weekend show on-par with Maine’s show. He said that while he, obviously, attends the shows to sell his products and expertise, it’s also an opportunity to touch base with his current clients and other operators, who are rarely in the same room at once.

Will Read speaks with an event attendee at the CannaPlanners booth.

“This event was definitely a nice progression from Hemp Fest,” Read said in front of his booth, which displayed his designs scrolling by on a tablet and products from a few of his clients – including Atlas. “I think the next time this happens it’s going to be twice as big – it just keeps going.”

Read pointed out that many who paid for a Hemp Fest ticket eight months ago were paying for booth space at NECANN. “It shows what the organizers have been doing between each event,” he said.

While surveying the morning traffic, Harrington quipped, “It’s a billion-dollar business, whose billion dollars is it gonna be?” He attributed the quote to Shepard. “And next year we’ll be [a] legal [state] and we’ll be here again supporting that industry, too.”

End


Connecticut House Committee Advances Rec. Cannabis Bill

The Connecticut House Appropriations Committee has narrowly advanced a recreational cannabis bill, moving it to the floor which could consider the measure before the end of this year’s legislative session. The measure passed the committee 27-24.

The measure would require the Secretary of the Office of Policy and Management, in consultation with the Chief State’s Attorney and the Commissioners of Mental Health and Addiction Services, Consumer Protection and Revenue Services, to develop a plan to legalize and regulate the retail sale of cannabis in the state.

The bill would require the agencies to submit the legalization plan, along with a substance abuse treatment, prevention, and education plan to the General Assembly by Oct. 1.

Becky Dansky, legislative counsel for the Marijuana Policy Project, said the voter “reiterates what most Connecticut resident already know: it is time to make marijuana legal for adults.”

“The discussions that have taken place in the legislature this year have provided more than enough information to effectively move forward with legalization. Connecticut should stop punishing adults for using a substance that is safer than alcohol, and it has an opportunity to regulate marijuana before it starts losing tax revenue to other states in the region that have already started this process.” – Dansky in a press release

Are the dominoes falling in New England? Maine and Massachusetts voters approved recreational regimes in 2016, and the Vermont Legislature passed its own legalization measure earlier this year. The Rhode Island House approved the first reading of its own legalization measure last month but have not held additional readings. Late last month New Hampshire lawmakers punted the legalization bill for interim study, which effectively killed the bill for further consideration this year.

An October 2017 Sacred Heart University poll found 71 percent support for legalization in Connecticut.

End


Derek Cloutier: Veterans, PTSD, and Medical Cannabis

Derek Cloutier is the president and co-founder of the New England Veterans Alliance, a non-profit organization that helps veterans reduce their dependency on pharmaceuticals and advocates on behalf of veterans for improved access to medical cannabis therapies.

In the following interview, Derek joins our host TG Branfalt to talk about the experience of veterans in the U.S., his own story of turning to medical cannabis as a treatment for PTSD, how the New England Veteran’s Alliance — which started as just a local group of veterans — has expanded to a community encompassing all of New England, and more!

Listen to the interview below, or scroll down read along with a full transcript of this week’s Ganjapreneur.com podcast.


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey there. I’m your host TG Branfalt and you are listening to the Ganjapreneur.com podcast, where we try to bring you actionable information and normalize cannabis through the stories of ganjapreneurs, activists and industry stakeholders. Today, I’m really stoked to be joined by Derek Cloutier. He’s the President and Co-Founder of the New England Veteran’s Alliance, a veteran’s organization committed to assisting vets to improve their quality of life through more natural options in order to reduce the dependency on pharmaceuticals currently used to treat the myriad of issues that veterans face. How you doing this afternoon, Derek?

Derek Cloutier: I’m doing great. Thanks for having me.

TG Branfalt: Like I said, man, I’m stoked. I had an opportunity to meet you at the capital, get to know you a little bit, we went back and forth a few times trying to schedule this, so I’m really glad that we could finally get our lives together.

Derek Cloutier: It’s good to be here.

TG Branfalt: First, tell me about yourself, man. Tell me how you ended up in this advocacy role and about the decision to start the organization.

Derek Cloutier: Basically, I started out about 10 years ago I got back from Iraq and ended up going through getting a job. I worked at the Department of Corrections, which moving in towards the opposite side of where I am nowadays. It really wasn’t the job for me per se, or somebody with PTSD. Even just getting back I got it fairly soon and so I started having family issues, going out drinking, getting crazy, getting into fights.

I started going to the VA. I started taking all the medication that they suggested and, without question, when you’re in the military you don’t question the people that are suggesting things that are gonna improve your life or allegedly improve your life. You don’t really take into effect the side effects and other issues that come with it. I ended up drinking a lot at times and mixing SSRIs and other pills, anti-anxiety pills, and depression medication with alcohol, and ended up going down a rough road, and ended up in a 30 day rehab.

Once down there, I ended up really figuring out some things. I got home and started doing a lot of veterans outreach and talking to other guys just about what they’ve been dealing with. I actually did start another group prior that was on the same basis of what we do with the social activities and whatnot at NEVA, but it was more based around drinking, and partying, and just having a good time. It really wasn’t a wellness thing, it wasn’t really enriching anybody’s life by being out, getting drunk, and partying, and going doing pub crawls and stuff.

It led me down a road that I had issues. I started talking to a doctor and starting dealing with things like that. Then a friend suggested I try cannabis because I was having such hard times sleeping. I slept like a baby that night and ever since then it was like something that I’ve just learned more progressively from myself. I’m kind of picky on what I’m smoking or what I’m consuming, so I ended up … People noticed I had better stuff and from time to time I would just link up, and meet vets, and just give them a little of what I got, and they’d give me something what they got maybe, and we’d just make it work out.

Once it became legal in Mass. for medical, we all ended up getting our medical cards together, and we went to this one doctor, and it turned out where he was very helpful. He was actually a vet and we started bringing vets in there about five at a time or something just to talk to him about stuff and get them comfortable with it, because there was that stigma still associated with it around here that if you’re using cannabis you smell like cannabis, somebody’s gonna harass you, somebody’s gonna speak negatively about it.

We just kind of brought them to the doctor ourselves and just the doctor went through the ringer of telling them what was going on, and basically how it can help them, the different types there are, and different strains available, and just even the different ways of using it. Topicals, and either vaporizing, or combusting, or whatever it was. They just got so much more comfortable with it that they started coming out, they started not isolating themselves in their houses, and I ended up making this logo of ours, and started talking to other doctors, dispensary owners, therapists. Just people to see if they would support veterans and cannabis in general.

It was overwhelmingly suggested that we should start it. At the time, I had another friend and he was just egging it on, “We should do it. We should do it.” We actually sat on it for almost a year before rolling it out and trying to do our first event. About two years ago, yeah about two years ago, we had our first monthly meeting/get together, New England Veteran’s Alliance. We had vets from from all over New England. Up to three, four hours away from Maine, Vermont, everywhere, because it was the only thing that they could really come to.

Now, two years later we’re now progressing and having events every month in the same spot. We have people coming from as far as upstate New York, down in New Jersey, we have people coming … It’s just awesome. It was just something that there wasn’t really much advocacy for it and there wasn’t really many people talking out about it or anything, so we ended up started going to state Houses speaking about PTSD, for instance. In Rhode Island, we testified down there. We testified in Maine. We testified in New Hampshire. We testified in Vermont.

We’ve been all over the state just trying to be a voice for our veterans and just explaining to people that we can be productive members of society, and we can medicate, and still function. That stigma isn’t there that we’re just lazy, sitting around, and don’t wanna do anything. That was the main reasoning for starting it and getting it going was just to get guys out of their houses and link them to a better option that pharmaceuticals, or opiates, or anything like that. Then it just snowballed from there and we’ve had so much support. It’s been really amazing.

It’s basically through word of mouth. Veterans talking to other veterans. Now it’s a community organization that veterans help each other. You have guys throughout New England that are growing now and we just basically advocate and talk to them, consult them about how they can possibly grow for themselves, be self sustainable. They end up growing this product that’s amazing. We get help from people like Roots Organics that support us with nutrients and soil for these guys.

Once they get it going, they’re so proud of it and the result at the end they wanna share it. They wanna give it to somebody else and the best way that they’re able to do that is share it with another veteran and or consult with another vet. Be like, “Hey, this is what’s working for me, it might work for you. This is a great strain that I started out with.” It’s just been an evolution and a building process.

I was never a business person. I was an infantry guy in the Marine Corps, so it was something that I never really thought that I’d be doing, running an organization or anything like that. I think that I keep it fairly simple in a lot of aspects and I feel like being an entrepreneur, or ganjapreneur, or coming out into starting something new and where it’s evolving, now we’re looking into possible licenses for Massachusetts for co-ops to get some veteran programs going and some self-sustainable farming programs possibly. Looking for property, looking for investors, and sponsors and just going about it strategically in the way we wanna go and how we can best help veterans from now.

TG Branfalt: Sometimes, it sounds like what you do chooses you and it’s an incredible story. Congratulations on your success thus far. I wanna ask you something, I’ve heard a lot that it’s not just the consuming of the cannabis that’s helpful and you had mentioned growing. How much of the therapy do you and the people that you talk to derive from the act of actually growing the plant?

Derek Cloutier: The growing part is what, pretty much, centers us and just keeps us focused on one thing, keeping it alive. Then having an end result product that you can consume. Then it’s a full circle effect where you’re healing yourself by something that you grew and kept alive versus being a veteran, you kind of are told the opposite of that, being in war you’re around destruction, death, and all this other crazy stuff. It’s just, now, being able to, we call it, cultivation therapy. I believe in it 100%.

The veterans that we have growing as well, it keeps them busy. It gives you a reason to get up in the morning, go look at your plants, and make sure they’re doing good, check their differences. You’ve gotta feed them, you’ve gotta keep them alive, what’s working, what’s not working for them, and then just the learning process of it. It keeps the mind going, it keeps you busy. A lot of these guys, it’s a full benefit for them. It’s very therapeutic.

TG Branfalt: You said that you started, you’re in Massachusetts now, and you started in Massachusetts. Now your reach is all the way into upstate New York, which is obviously not New England. What types of events do you do and how many active chapters do you have right now?

Derek Cloutier: Right now we basically have point of contacts in all six states in New England. We’ve been as far as the west coast. We’ve been out to High Times Cannabis Cup. We spoke on the Veteran’s Panel out there in Vegas last year. We’ve done other speaking opportunities throughout New England. Our membership-wise, we started out doing a member type organization and we were going for … This is part of the learning process that we are learning as we go. We were going for a veteran’s organization specifically.

The VFWs, American Legions, they’re non-profit that are post driven organizations that have memberships and we were kind of going about it that way, but now as we’re evolving, part of the problem was that we don’t get paid for what we do and everything we do, we do on our time, and when we can. It makes it kind of hard for us, in general, to do things being a disabled vet. I felt the obligation that was a little overwhelming at times where I had to be everywhere. My financial situation with the VA and them going after benefits, had a problem.

It’s been something that we did away with the membership side where we were charging for a membership and it was a very minimal fee. That was to get your certain deals, perks, genetics. Most grow stores and places offered you significant deals and discounts. It’s something that we just got away from and stopped taking members on until we re-develop our programs. The chapter side of things, we want it to be more of a community based organization.

We haven’t really gone in the chapter direction yet, per se, but it’s evolving each state maybe possibly could have the potential to have its own farm or facility that holds events, and gatherings and get togethers. Basically, we wanna be kind of like the X games of alternative therapies, but funded by cannabis in a way that we’ve grown. We have veterans learning, getting certified, and then possibly getting them into a career down the road.

We’ve been building slowly from there and right now we’re up on Vermont. We have some folks up there looking to get going and they’re putting more events on. Some of the events that we do are comedy shows, fishing trips, boating. We’ve gone out on boats on Newport Harbor in Rhode Island. We’ve done camp outs, we’ve done beach days, we’ve done yoga, we’ve done a lot of different alternative therapies that not a lot of people would maybe think that helpful, but it’s been pretty amazing, and it’s getting veterans out of their houses, and giving them something to look forward to.

TG Branfalt: Yoga’s admittedly probably healthier for you than pub crawls.

Derek Cloutier: It definitely is. I was actually just looking up more information on yoga. We have one of our guys is a yoga instructor actually.

TG Branfalt: That’s cool. There’s a lot going on with cannabis and yoga. I don’t wanna get off topic, I wanna talk to you more about the cannabis culture for veterans, talk about some of these VA issues that you alluded to earlier, but before we do that, we’ve gotta take a break. This is Ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m your host TG Branfalt, here with Derek Cloutier. He’s the President and Co-Founder of NEVA, the New England Veteran’s Alliance.

Before the break, we were talking about the culture. What I wanna ask you is, anecdotally, what conditions has your organization found to be helpful for medical cannabis use? We know the PTSD, you’ve mentioned that a couple of times, but what other conditions might a non-vet consider could be used?

Derek Cloutier: PTSD is one of the primary reasons for a lot of us to be using it, but anything from chronic pain to you have people with epileptic seizures. You have people with TBI issues, traumatic brain injury, that can be helpful with that, but mostly pain, PTSD. Also, addiction issues. It’s a pretty good tool to use getting off of opiates and we’ve had a lot of success using RSO, which is Rick Simpson Oil, to get veterans off of opiates and give them either access to caregivers that have it or help them grow it so that they can produce it for themselves.

TG Branfalt: How much of a problem has that become? Opiate use among vets?

Derek Cloutier: It’s a huge problem nowadays. That’s a pill for everything. It creates issues and it creates other problems where it stems off of that and leads to other suicidal tendencies. Addiction in itself is a problem. I think veterans nowadays, like I said earlier, you come home from the military or you get out, and you go to the VA, you assume that they’re gonna give you the best possible advice that they can give you, they don’t technically really treat it per symptom. They treat it more like, “Here, try this and let’s see if this works out for you.”

I feel like that’s part of the bigger problem. If they had other therapeutic options in letting people realize who they are, get them more comfortable with themselves, and get them linked with other veterans that understand what they’re going through, they probably wouldn’t have to take these pills, they probably wouldn’t have to … You know what I mean? They would reach out to other options like, obviously, medical cannabis.

Opiates and cannabis, cannabis is proven, in my life, just from what I’ve seen from other veterans that have come off of opiates and the stories that I have heard from them, I haven’t personally had any issues with that or have any experience with it, but I only focused mostly on PTSD stuff. We have guys that they use oil every single day and it helps them every single day. They’re not using opiates, they’re not in bed wanting to die, they’re just living now versus before they couldn’t do much.

TG Branfalt: When you first start talking to older vets, maybe especially, or maybe some more conservative veterans, do you get a lot of pushback about your position and your programs?

Derek Cloutier: Push back, not really. They’re more interested and curious on how we do it and the legalities of it. A lot of people are worried about the legality of a lot of things. That’s another problem with us being an organization that’s spread out throughout New England in a way. We don’t transact over state lines, that’s illegal, and you have so many different laws in each state that are different and catered differently for each state that it makes it harder.

The older generations, the easiest way to go about it with them has been get them comfortable with topicals, get them comfortable with maybe like a capsule form. They are still stigmatized by the smell and just smoking it or anything like that. We wanna get them more on a regiment that they can be consistent with.

TG Branfalt: You had mentioned earlier that you actually got a medical cannabis card and other vets have gotten a medical cannabis card. Does getting that card automatically create any issues for you with the VA?

Derek Cloutier: With the VA? No, it has nothing to do with the VA. The VA really doesn’t … In legal states, they’re allowed to speak about it and talk about it. My doctor actually is willing to work with me in a sense that he’ll collaborate medication if I needed it that’ll work with cannabis because it’ll obviously affect me one way versus the other medication could affect you the other way. They’re very open to it.

Most of my doctors are fairly curious about it and they wanna know more and more about it. They just are very interested in learning the facts about it and how it’s helping us. People in other non-legal states have had pushback from cannabis or using cannabis, but the biggest thing right now that the VA can do, or affect, or have an effect on, is the effect that you’re taking pharmaceuticals such as pain meds like opiates, Percocets, benzos, things like that, they can actually, if you test positive for cannabinoids, then they’ll give you an ultimatum.

Well, actually, if you test positive, they don’t give you an ultimatum. You either use cannabis or you don’t, and that’s a horrible thing because a lot of guys just don’t have access to cannabis like some of us do. Sometimes they use it when they can and sometimes they don’t have it, so they do have to fall back on those other pain meds, which really sucks sometimes. We just try to link guys and get them associated with people that can get them further on finding what they need or either get them to grow for themselves.

TG Branfalt: Cannabis, medical cannabis specifically, has gained a lot of support from veteran’s associations such as the American Legion. They released a resolution, it issued a resolution, supporting medical cannabis. Has this changed the conversation in your experience now that you have these national groups, entrenched groups, supporting medical cannabis for vets?

Derek Cloutier: Makes it a little bit easier to point people in the direction of cannabis because then you can say, use for reference, “Look at, the American Legion has over 3 million veterans that they represent and they’re pro-cannabis.” It does make it a lot easier to segue into the conversation. I just wonder what they’re actually doing to educate their members, you know what I mean? Like if they’re providing them with any material or anything to suggest that they could potentially get off any pharmaceuticals and live a healthier life with cannabis? I wonder if they have a department for anything like that.

TG Branfalt: Is that a partnership you would be interested in getting?

Derek Cloutier: I would be interested in collaborating and doing anything with anybody that furthers the care of a veteran or makes their life more enriched. I put our cards at the VA and they allow us to put them there. Even my doctors, they suggest people, if they can’t talk to the doctor because the doctor doesn’t understand what they’re really going through or talking about, they suggest, “Maybe you should reach out to these guys.” My doctors do that. Other members of ours have their doctors doing that, but I don’t think it’s a consistent basis throughout the country either.

TG Branfalt: Well, you’re fortunate to be in Massachusetts. New England in general, every state’s at least decriminalized.

Derek Cloutier: Yeah, true.

TG Branfalt: I wanna talk to you a bit more about legalization and how what you’re seeing in Massachusetts has affected vets. Before we do that, we’ve gotta take a break. This is ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Hey, welcome back to the ganjapreneur.com podcast. I’m your host TG Branfalt here with Derek Cloutier. He’s the President and Co-Founder of the New England Veteran’s Alliance. As I said before the break, you and I, we’re fortunate. We live in states, legal cannabis. You’re a little more fortunate than I do. You guys are actually gonna get an industry in the coming months. How does broad legalization affect vets? When most people think about legalization, one of the first things comes to mind is, “Oh, how much money are we gonna get in taxes?”

But they don’t think about some of these social justice issues, which I think that this is. Honestly, if we’re talking about people who should be held in some pretty high regard, at the very least, can’t access medical cannabis because the VA, because of access issues. What does legalization do for veterans?

Derek Cloutier: I think the biggest thing that it’s done so far in this area is that it’s allowed people that comfortability to come out the closet, per se, and say, “Hey, I use cannabis.” Then, first of all, they feel more comfortable talking about it and everybody doesn’t feel like they’re gonna get arrested just for mentioning the word. You can go into a smoke shop now and talk about it. It’s just normalizing it and being able to understand that you’re normal too because you smoke cannabis. You’re not crazy, and lazy, you know what I mean? That’s been the best part.

Then, obviously, the second best part would be the ease of access. Access is still an issue from time to time for some guys, but you can go right to a dispensary and grab what you need. It might be a little pricey, but it is there and that is the option that you get versus other people in their states. Then you have all these other veterans that are starting their own businesses and coming up. Normally, they’d be either isolating themselves and playing video games. I don’t know what they would do, but they are starting businesses. They see hope. They see the future. They’re moving towards these new goals in life and it’s given them purpose.

Legalization, obviously, the financial side of it where people will see money. To us, we don’t really focus on the financial side of it, but the benefit is that the money will be coming into the state, it will be providing for other programs and if somebody thinks there’s a potential for a new program that they could design that could benefit their community, maybe they could bring it up to their local legislation and easily go about it where they can say, “Hey, this money is coming in,” and they have money allotted for certain things. Maybe they can start new programs.

TG Branfalt: Maybe lots of money to the local VA.

Derek Cloutier: Yeah, I don’t know. That would be great. Or they could just give it to me and I’ll put it into veterans programs the right way.

TG Branfalt: What do you got coming up, man? You were telling me that you’ve got something coming up in May?

Derek Cloutier: Yeah. There’s a big DC rally going on Memorial Day weekend. We’re shooting for May 26th, looking at shooting for a permit. I’m filling out the applications for Lafayette Park. It’s right in front of the White House, right in between the White House and the VA. Veterans for Safe Access. It’s labeled on Facebook Veterans RALLY 2018 – Washington DC. There’s a planning group on there. You can get on there and get involved.

It’s basically we’re shooting to get some speakers and either do a march or a stand-in; however it is, a demonstration to bring attention to the fact that we have veterans killing themselves every day that are on pharmaceuticals that are taking their lives or becoming addicts and the ease of access for it would be a hell of a lot better if they legalized it or descheduled it in general. That we want to more access to it. We know the benefits of it and we say it every day, “How you gonna tell a guy with no legs that he should be on opiates versus using cannabis when he’s telling you to your face that this is happening?”

We’re looking to hopefully jump behind a bill or one of the bills that are up right now. I’m not sure what they specifically are, because I’m still learning about the federal side of it, but we’re planning a huge rally, a demonstration, in DC. We just wanna gain more support from the veterans that are in the area that wanna come out and show their support for it. I think if you can’t stand behind your veterans, who can you stand behind?

TG Branfalt: Well said. What’s your advice for veterans, or even family members of veterans, who are interested in looking into medical cannabis for PTSD or even just the cultivation therapy side of it?

Derek Cloutier: Reach out to your local organizations. There are tons of organizations out there that are focused towards cannabis education and learning more about it. You could reach out to us, we’ll try and point you in the right direction. You can go on our website, NEVAUSA.org. We’re actually redesigning that and I’ll have some educational information up there.

There are so many options out there. YouTube in general is huge for a lot of these guys, just to learn how to grow or even learning about your natural endocannabinoid system. The information is out there. People just need to take the initiative, step outside their comfort zone, and just make it work for them.

TG Branfalt: You have been very helpful to me when we first met, I had mentioned that I have a family member who’s dealing with some PTSD issues and you guys gave me the number to somebody close enough to him. It was right there. That’s just one instance of the remarkable work that you guys do, man. I really appreciate you telling your story.

Derek Cloutier: The outreach side of thing is huge. We will go to any veteran’s house. If somebody calls, we’ll pretty much get up, and make it a point to try and get there, and just talk to them, be one-on-one, and figure out something that works for them. We’re not saying that it’s gonna heal them, we’re not gonna say that it’s gonna help them 100%, but it’s what’s helped some of us and it’s how we know how to go about it. We’re subject matter experts because it’s helped us.

We’ll go to the veteran. We kind of run them through the process of how they can help themselves. We have guys with terminal brain cancer that we can help with medicine, that we have been helping. We have people that had 28 seizures a day and now they’re down to none. There’s huge medical benefits to it and it’s just really reaching out to the people in your community, talking about and I’m getting a little off subject.

TG Branfalt: Again, man, I wanna thank you so much. NEVAUSA.org is how you can find the New England Veteran’s Alliance and May 26th, Memorial Day, they’ll be doing the DC rally. Thank you so much, again, Derek for your time today.

Derek Cloutier: I really appreciate you having me.

TG Branfalt: You can find more episodes of the ganjapreneur.com podcast in the podcasts section of the ganjapreneur.com and in the Apple iTunes store. On the ganjapreneur.com website you will find the latest cannabis news and cannabis jobs updated daily along with transcripts of this podcast. You can also download the ganjapreneur.com app in iTunes and Google Play. This episode was engineered by Trim Media House. I’ve been your host, TG Branfalt.

End


Emma Chasen: Educating the World About Cannabis Science

Emma Chasen is the Director of Education for Sativa Science Club, an organization that encourages industry-wide quality standards. She also, in 2016, received the Willamette Week‘s Portland, Oregon Best Budtender award.

In this Ganjapreneur.com podcast episode, Emma joined our host TG Branfalt for a conversation about the creation process behind her educational courses for individuals seeking careers in the cannabis space and why she thinks the cannabis industry should move away from the indica/sativa binary of categorizing cannabis cultivars. The interview also covers how she became a budtender for Farma (a Portland, Oregon-based dispensary that emphasizes a scientific definition and understanding of cannabis), her rise through the ranks of the cannabis space to eventually become the dispensary’s general manager, and what advice she would offer to somebody who is working in — or interested in — the retail side of the cannabis industry.

Tune in to the interview via the player below, or scroll down to read a full transcript of this week’s Ganjapreneur.com podcast episode!


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey there. I’m your host TG Branfalt. You’re listening to the Ganjapreneur.com podcast, where we try to bring you actionable information and normalize cannabis through stories of ganjapreneurs, activists and industry stakeholders. Today I’m delighted to be joined by Emma Chasen. She is a cannabis science educator and consultant for the Sativa Science Club. She’s had a really interesting path to the cannabis space. She began it sort of at Brown University and in 2016, in her role at Farma she was named Portland, Oregon’s Best Budtender, but I’m going to let her tell that story myself — how are you doing this afternoon Emma?

Emma Chasen: I’m doing great TG. Thanks so much for having me.

TG Branfalt: Absolutely thrilled. I briefly sort of gave away a little bit about your background, but why don’t you tell us the story, how did you end up Portland, Oregon’s Best Budtender?

Emma Chasen: Sure. It was definitely a bit of a windy road. I did graduate from Brown University in 2014 with a specialized degree, biology degree. Part of what makes Brown so cool and wonderful is that they really let you do whatever you want. I was able to devise my own track within the biology program to really study medicinal plant research and ethnobotany. So, the way in which indigenous peoples have used medicinal plants over centuries and centuries. I came out of Brown not really sure about what I wanted to do. I was considering going the naturopathic route. So, becoming a naturopathic doctor, but I definitely did not want to jump into another five years of schooling. So, I took a job at Brown University Oncology Research Group where I was helping to coordinate Clinical Oncology trials nationwide and I naively thought that that was going to be my point of impact.

Because this was 2014, 2015. So, the cannabis movement was just starting to gain traction. Of course, it had been growing out here for a while, but out on the East Coast it’s a different story, different culture. I was excited that there was a little bit of momentum, especially in Rhode Island medical marijuana had passed. So, I thought, “Okay, maybe we can do some cannabis trials. That would be awesome and super cool.” Lo and behold, there was actually a brilliant professor from Brown who did propose a cannabis trial to my supervisor at the time and she did not even give him the time of day. She just laughed him out of the office and that was kind of the straw that broke the camel’s back for me in terms of just being done with that job.

I saw how much the cancer industry … how much money the cancer industry makes for one and just how much it profits off of people being sick. I was really disillusioned with that and came out of that job, moved back home to New York for the summer, because I’m from New York and just like, you know what, I need a new adventure in my life and so I packed up my car and drove across the country to Portland, Oregon, not even knowing if I wanted to get into the cannabis space, just knowing that there was more opportunity out here for the holistic medicine industry and jobs, but it was perfect timing, really synchronistic in that cannabis was just becoming legal for adult use. So anybody 21+ could start buying cannabis in October of 2015 and I got to Portland September of 2015.

So, everybody in the cannabis industry was hiring to prepare for this and I also, very luckily, found my way to Farma, which is a very popular dispensary in Portland that takes a more scientific to cannabis and at first I was like, “You know what, I don’t want to work in retail weed. I want to work in research or science or something else.” But I took the job because I needed the job, I needed money, and I ended up falling in love with it. I fell in love with the plant. I fell in love with learning about the plant and learning about all the different science of cannabis, behind cannabis, and I also loved connecting with consumers and really helping them reframe their relationship with cannabis as medicine, and helping them to kind of take control of their own health and wellness journey and regain some agency with this awesome medicinal plant. And so I stayed there, I stayed in Farma in total for about two years, but I budtended for about four to five months and then I was named, of course, Portland’s Best Budtender by the Willamette Week readers poll in 2016, which was awesome, and then quickly after that became Farma’s general manager.

TG Branfalt: What about Sativa Science Club? Explain to the listeners what that is.

Emma Chasen: Yeah, sure. Sativa Science Club is a really collaborative effort to support the cannabis industry at large and a lot of the way in which we believe that we can support the industry is through education. I linked up with Sativa Science Club founder, Mary J. Poppins, in June 2017 and we just found that we had a lot of similarities in terms of our goals and hopes and visions for supporting the cannabis industry. I had stepped down from my position as GM at Farma in April of 2017 to really start to cultivate and develop a comprehensive training curriculum for industry professionals, because there just was not any kind of training on cannabis science or empathetic client care, patient care as I call it. So, the ability to really take this science, this foundational information on cannabis and distill it in a way that is accessible and meaningful to consumers in a high-traffic retail environment, it takes a little bit of finesse.

I got to work as Farma’s director of education in April of 2017, after I stepped down as their GM, to really develop a training program and then linked up with Mary of Sativa Science Club in June. Found out we had a lot of similarities and we started working together to kind of workshop classes throughout the summer and then in September of 2017 I ended up officially transitioning out of Farma and working with Sativa Science Club to develop what we call now the Core Science Certification Program. So, it is a comprehensive training program that takes you through cannabis botany, cannabis compounds, the endocannabinoid receptor system, consumption methods, as well as empathetic or compassionate client care. This curriculum was reviewed by a board of scientists so that we can make sure that all the information is good and airtight.

I mean, we don’t know a lot about cannabis right now. We have a little bit of information, but even that little bit of information has been enough to create this training program and I do believe that it’s enough to elevate the industry from the conversations that are so commonly being had now.

TG Branfalt: That’s really cool stuff. At Farma, correct me if I’m wrong about this, but you guys rejected the indica/sativa binary, instead focusing on chemotypes to determine effect. Would you please explain what that means?

Emma Chasen: Absolutely. At Farma, that was really the place where I got my foundational understanding of cannabis and what Farma does, which is really pretty radical when you look at the way in which other dispensaries talk about cannabis flowers. They reject this indica/sativa binary. In cannabis, we commonly associate cannabis indica with being super sleepy and “in-da-couch” and cannabis sativa as really energizing and kind of hyperactive. However, that dichotomy is incorrect for a couple of reasons. One, cannabis indica and cannabis sativa only describe the way in which plants will grow.

So, when these species were first classified by philosophers and scientists in the 1700s, they never smoked these plants, they never consumed these plants and then wrote down in their notes like, “Oh, cannabis indica, super sedative.” All they did was outline like, “Oh, cannabis indica grows short and bushy, has dense compact flowers, whereas canvas sativa grows tall and skinny, has loose flowers.” Even at the creation of these terms there is no account that they were ever associated with effect to begin with. However, if they were at some point associated with consistent experience, it still would not matter now because everything on the current cannabis market is genetically a hybrid. Everything has been crossed and prolifically bred so many times that all current cannabis cultivars are a combination of indica and sativa genetics.

It doesn’t make sense to look up online or look up on Leafly and go, “Oh, Grape Ape. They say that that’s cannabis indica. You’ll definitely get a super sedative effect from that strain every single time.” We don’t have that consistency in the supply chain yet and also, if you think about it, it just makes more sense to look at the actual chemical compounds found inside of a plant’s matrix to determine what effect or what experience it will induce and that’s because we are actually physically consuming those compounds. We’re not consuming indica or sativa, that’s kind of like amorphous term that doesn’t really tell us much about the way in which it’s going to affect us. We’re consuming the compounds that will then alter our physiology and create a specific experience.

So, when we say we reject the indica/sativa binary and instead look at the cannabis chemotype to determine effect, the cannabis chemotype is those chemical compounds found inside the plant’s matrix that actually alter our physiology to determine or create a certain experience. At Farma we never classified our cannabis and they still don’t base on the indica/sativa binary. Instead, we looked at every single cultivars lab results, cannabinoid potency as well as terpene potency to better project an experience or effect.

TG Branfalt: In a lot of my conversations I’ve been having, especially recently and this I’ve sort of noticed in the last year with business owners and growers, is there seems to be this movement towards terpene content versus strain names when it comes to marketing, when it comes to how they discuss that with their clients. Would you like to see an industry wide shift toward marketing cannabis flowers differently?

Emma Chasen: I would. I would definitely like to see this removal of the indica/sativa binary as this thing that we hold onto so tightly to tell us an experience. I think that, especially moving forward and as the legal cannabis industry evolves, consumers are going to demand predictability and consistency in their medicine. If we continue to just look at the indica/sativa binary or strain names to help us determine effect, then we will not be delivering that consistency to our consumers. To me, that’s inexcusable because then you’re potentially losing consumers and there is still a lot of negative stigma out there about cannabis and we can’t really afford to lose consumers at this point.

We need to create a different kind of approach. I do think that strain names, they’re a great marketing tool. I think that they’re an easy way to entice consumers to try something out. However, we need to be expanding the conversation and looking at the terpene content as well as the cannabinoid content, as well as the genetics, to better determine or predict an experience for the consumers, so that they can have that greater or higher level of consistency and predictability in their medicine.

TG Branfalt: I want to dig a bit deeper into sort of this education process that you do and sort of your experience with that, but before we do that we’ve got to take a break. This is Ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m your host TG Branfalt, here with Emma Chasen, cannabis science educator and consultant for the Sativa Science Club. In your opinion, somebody who educates people on the cannabis plant, what do you think is the biggest gap in the cannabis knowledge base of consumers?

Emma Chasen: I think that it is this indica/sativa question. A lot of novice consumers who are looking to try out cannabis or explore cannabis look to popular blogs on the internet, look to sites like Leafly to help them kind of uncover the language needed to speak about cannabis. So, they find a lot of indica and sativa, cannabis indica makes you sleepy, cannabis sativa makes you energized. So, that’s still one of the biggest gaps in education that I see and dispensaries in the legal industry proliferate this idea and that definitely doesn’t help either. There’s also, as the CBD market continues to rise a huge gap in understanding the difference between hemp derived CBD and cannabis derived CBD. I can explain a little bit about that quick rundown.

TG Branfalt: Absolutely.

Emma Chasen: Hemp derived CBD and cannabis derived CBD, they are the same molecules. If you pulled out CBD from hemp and you pulled out CBD from cannabis they would look exactly the same. They are exactly the same. However, hemp took a very different breeding pathway than the cannabis plant or the “drug cultivar cannabis”. Hemp is actually a subspecies of cannabis sativa. However, it was never bred prolifically like the drug cultivar cannabis for its secondary compounds. Secondary compounds are the compounds like cannabinoids and terpenes that actually have or hold the medicinal qualities of cannabis.

Instead, hemp was bred for its primary compounds or its fibers and proteins. It was bred to clean up soil. It was bred to eventually be made into a textile or paper, food, and these are all breeding techniques specifically for primary compounds. So, you don’t really get this high level of secondary compounds. Whereas cannabis, or the drug cultivar cannabis, was bred only for its secondary compounds and it was bred illegally for a very long time for its cannabinoid potency, for its terpene potency, and this created quite a diverse range of secondary compounds. Cannabis’ real medicinal efficacy lies in this diverse range of secondary compounds and this is a theory called the entourage effect, that all of these secondary compounds are working together to create the most medicinal experience possible.

When we talk about hemp derived CBD tinctures or products, it can still be medically efficacious, it can still work because again, that CBD molecule is the same whether it’s in hemp or this cannabis drug cultivar. However, it does not have that full range of secondary compounds behind it to support the way in which CBD interacts with our physiology. You may find that your hemp derived CBD tincture doesn’t work as well as something that’s a cannabis derived CBD tincture. Also, you need to watch out for companies who are just looking to capitalize on the CBD movement. There are a lot of the elixirs that are sold online, that are sold on Amazon that really highlight, oh, CBD tincture, but then you read the fine print and it’s just hemp seed oil.

There are a lot of companies who are, unfortunately and really awfully, trying to pull one over on the consumer market and profitize on the CBD movement. So, just be careful. If you are looking to source hemp CBD, you can find reputable companies, you can find companies who are testing for both pesticides and potency and you can find something that is really clean and effective, you just have to do your research. Don’t just click on any CBD tincture that you find. Make sure that you read the fine print. The wonderful thing about hemp CBD is that it is legal. It is federally legal. So, it is accessible in all 50 states. It is accessible nationwide. So, if you do find that maybe you could benefit from CBD medicine. If you’re looking to try it out, but you’re not currently in a legal cannabis state, then you can source hemp CBD product, just make sure you do your research.

TG Branfalt: The other question I have for you is the … you said earlier that we don’t know much about the cannabis plant, we really only had 50 years of research on this plant. I mean, this might be a loaded question here, but what do you think is the biggest gap in sort of this knowledge base? What are we missing, do you think, that would help us maybe connect some dots or paint the picture a little clearer?

Emma Chasen: Sure. We’re missing a large portion of those secondary compounds in cannabis’ plant matrix. So, in my previous answer, when I described how cannabis’ real efficacy lies in that full range of secondary compounds, we only know a very small fraction of what those compounds actually are and what they do. Right now we really only know that there are cannabinoids, terpenes and flavonoids, but we don’t even really know how the flavonoids interacts with the cannabinoids and terpenes and there have been predicted or hypothesized to be hundreds and hundreds of compounds in the cannabis matrix and we only know three classes of them, the cannabinoids, terpenes and flavonoids. Again, we only really know what two of those, the cannabinoids and terpenes, actually do and how they work, and still, with those two classes, we don’t quite fully understand how they’re interacting with our physiology. We need a lot more research to uncover the rest of the secondary compounds in the cannabis matrix so that we can better understand how cannabis can be used as medicine.

TG Branfalt: Who do you think should be leading the way in this research? Right now a lot of private entities and legal states are working to map the genome or do other research like that. There’s a higher education programs that are working primarily with hemp. There’s a good one in New York. There’s a great one in Vermont. State governments are issuing reports, but not really doing research. The federal government has no interest, but who do you think should be leading the research efforts?

Emma Chasen: I think that higher education is always a great way to conduct and fund research. However, higher education gets tricky. If it’s federally funded, then they don’t really want to touch cannabis. The state doesn’t really give much money to support research efforts on cannabis, so that leaves you with private entities, which can gain funding from a variety of different investors to do this kind of research and with that I’m slightly conflicted on whether I like the fact that private entities are leading research. I do think that there are many private entities such as Phylos Bioscience here in Portland, that is a cannabis genomics company that is trying to synthesize the entire cannabis genome, but they also have this nonprofit that’s part of their organization called the Open Cannabis Project that looks to publish this information in open source so that nobody can patent the cannabis genome.

I think that that is really important, this discussion of patents that’s coming out of private entities doing research will definitely impact the way that the industry can move forward and I am not a big fan of patents or patenting cannabis. I think that that is an awful road to go down. The federal government already has a couple of patents out on cannabis and that will just make sure that only a very few number of really rich people are allowed to grow certain cultivars or certain cannabis genetics and that is not the way that I want to see this industry move forward. I want to make sure that everybody has access and the ability to grow this plant and that not a couple of rich people own it. Private entities, I think that they’re good for now. I think that moving forward, as the legalization movement gains more traction and it spreads, I think that higher education would also be the be a great place to conduct much of the research.

TG Branfalt: I’ve got to, I really have got to agree with you that, especially … as the conversation on a federal level here, do we deschedule it, do we reschedule it and I warn people quite frequently if it’s rescheduled, it’s going to put cannabis in the hands of pharmaceutical companies and people who can get FDA approval. I just think it’s worth noting that the deschedule versus reschedule conversation and I want to talk about some more Oregon-centric issues and topics and about your work at Farma. Before we do that we got to take a break. This is Ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Hey, welcome back to Ganjaprenuer.com podcast. I’m your host TG Branfalt here with Emma Chasen, cannabis science educator and consultant for Sativa Science Club, super smart. How do you think, if at all, your approach to cannabis led to your Best Budtender win in 2016?

Emma Chasen: I think that one, having a foundational understanding of how the cannabis plant interacts with human physiology really does help budtenders and it definitely helped me make better predictions for how that cannabis cultivar will make somebody feel and that is really important. When you’re working with a customer, if you give them a prediction and that prediction turns out right, then they’re more likely to come back to you and get medicine from you. There are also, of course, are other things that I would always include in the conversation such as dosing guidelines. So, telling people how to specifically use this product, maybe start at night if you’re a novice just in case you experience some drowsy effects you could sleep it off. Start with a very, very low dose or a micro dose and then wait a few minutes, wait 10 minutes to see how that product makes you feel before consuming more so that way you can ensure that you won’t have such an uncomfortable experience if it doesn’t work for you.

I also definitely prize myself, I guess, on my ability to take really scientific jargon-heavy concepts and distill them down in a way that a lay person can understand. So, being able to explain these kinds of scientific concepts in a way that is accessible and not alienating, because I think that a lot of times when people do try to educate, it creates this like distancing or othering of the other person on the other side of the conversation because they don’t know it or they feel like you’re patronizing them or whatever it may be. So, I always tried and I always did meet people where they were at and if they weren’t looking for the education, then I wasn’t about to give it to them.

A lot of people ask me all the time like, “Well, what happens if you do get a customer who comes in and is like, ‘I want your heaviest cannabis indica.’ What do you say to that?” My response is there are ways to very slyly insert some education in that conversation and so if somebody comes in and says, “I want a heavy cannabis indica.” I’m not going to correct them, that is like customer service 101, the customer’s always right. I then follow up with what a question, “Okay, what kind of experience are you looking for? Do you want something that’s more sedative?” Usually they’ll say, “Yeah, I want something to just put me out, again, heavy indica.” And maybe then I’d pull out a cultivar for them to smell and talk about how it has a high concentration of THC and a high concentration of a terpene called myrcene and myrcene is found abundantly in hops.

So, think when you drink a few beers and you get drowsy. Well, that’s what this call cultivar is going to do to you. Never in that conversation did I say, “You’re wrong. Indica is wrong.” You can’t say that. Never did I also say, “Oh yeah, I’m going to get you a cannabis indica, a heavy indica.” I kind of did my own sly insertion of education and they took home something that hopefully will give them the experience that they want and maybe that planted a tiny seed so that the next time they come into the dispensary they’ll ask for something that’s high in myrcene instead of an indica. I think that that approach made me really successful as a budtender. It’s this combination of being able to explain cannabis science to people or introduce them to cannabis science in a way that is not othering or alienating and then also combining that with a really high level of customer service, which includes active listening, which includes eye contact, open body language, like a high degree of excitement.

A lot of people who come into a dispensary are really, really excited to be there and so the budtender has to match that excitement, otherwise it’s going to be a little bit of a disappointment for the customer. So, really all those things combined. That high level customer service casual professionalism, plus this foundational understanding of cannabis science and being able to articulate it in a way that makes sense to people.

TG Branfalt: In my sort of daily news writing and conversations with industry owners, a lot of people say that Oregon’s program is one of the more interesting in terms of the employment there, you have to get a permit as an employee, and the program was recently criticized by the US Oregon District Attorney Billy J. Williams, saying that it has a massive overproduction problem among other things. Talking a lot about diversion. As somebody who’s been in the industry, what changes, if any, would you like to see in Oregon’s adult-use regime and is William’s criticisms worthwhile?

Emma Chasen: Well, I think that Oregon, out of the legal recreational states thus far, actually does have one of the better programs. The legislature is, I think, a lot better than the approach that Colorado and Washington took in that the craft industry really thrives in Oregon, specifically Portland, and we’ve seen that with craft coffee, craft wine, craft food and so why not craft cannabis? It is true that there is a strong foothold of this craft movement here. I’m part something called the Craft Cannabis Alliance here in Oregon, that really seeks to make sure that small, home-grown Oregon owned companies really make it in this industry, because it is tough.

To comment on this massive overproduction problem that we’re seeing in Oregon, it’s true. We are seeing a massive overproduction problem. This past fall market and flooded with products, specifically cannabis flour and nobody was buying it. That drove the prices down in an insane amount. I mean, I heard of pounds being sold for $200, which is awful. I mean, you cannot make money off of that. However, this is not a problem specific to Oregon. We’ve seen this problem happen in Colorado. We’ve seen it happen in Washington. I’m sure it will happen in California, where the state does not put a moratorium or a cap on licenses. It’s free market. It’s capitalism. Anybody can go out for a license. However, at this point there are only about 14% of the population in Oregon that consume cannabis and that number is not growing.

You bring on more licenses, you bring on more businesses that have more product and yet your consumer base isn’t growing. So, it’s inevitable that some of those companies are going to drop out or turn to black market, which a lot of them are. There are two solutions, a few solutions I see to this problem. One, the state could put a cap on licenses and say, “You know what? There are only allowed this many licenses in the state.” However, a lot of people do not jive with that idea because capitalism, free market, we want to let everybody have a chance, which I totally get. The next thing would be, okay, as the East Coast starts to legalize, as Vermont, as New Jersey, as Maine, Massachusetts legalize, you can’t really grow great cannabis naturally out there. You have to grow it in a warehouse, which, of course, is not very sustainable and costs a lot more money and is not good for the environment.

Then the solution becomes, “Well, if we have all this product out in Oregon, that is arguably the best cannabis product that you are going to get. This is the place that has been growing cannabis forever. It’s the place that has been supplying the East Coast black market forever, so why not regulate that? Why not allow Oregon companies to ship product out to East Coast legal States and have that flower be sold in their dispensary instead of popping up all these warehouses that are just generating “botox weed”, as I call it. So, that would be a larger solution. However, of course, then you need to get the feds involved because you’re crossing state lines. It’s not something that’s going to happen right away, but it’s something that long term could potentially really help the Oregon market, but I think that for right now it’s really making sure that these craft companies do survive because they are the heart of the Oregon market and that in this shakeout not having just like a few highly capitalized companies kind of win out.

TG Branfalt: Are you, with the recent changes in federal policy, the revocation of the Cole Memo, are there any fears of crackdown among operators in Oregon?

Emma Chasen: I think it was a big scare when Sessions rescinded the Cole Memo. People definitely freaked out a little bit. However, as long as the state’s attorney general is cool with it, as long as they are not going to come after the program, then it’s going to be okay, and they’re not going to come after the program unless people are not remaining in compliance. So, unless people are selling to black market prolifically and the whole kind of market and industry just bottoms out, which again, it is definitely a risk right now with this kind of market shakeout that’s happening. However, I don’t think that the state’s attorney generals are going to go after companies and just shut the industry down.

I mean, it’s making a ton of money for the state, millions of dollars in tax revenue are coming in. There are now a ton of jobs that are being created due to this industry. There are people who are not dying of opioid overdoses. I mean, we’ve seen in every single sector how this industry can benefit the states and so, unless we have an industry wide problem of everybody turning to black market activity, then I don’t think that there is really going to be a major shutdown.

TG Branfalt: Usually I end these interviews by asking what advice would you have for entrepreneurs, but really, I think what I want to know from you is, what advice do you have for people interested in working on the retail side, working in the customer service aspect of the cannabis space?

Emma Chasen: I’d say, “Do your research. Learn.” You can now take our program at SativaScienceClub.com. You could take the core science certification program from anywhere in the world because we do have it set up for online students as well. So, make sure that you learn about cannabis, make sure that you learn how to talk about it and then do your research and really target the dispensaries that you align with, and then take whatever position you can get there. This is the main thing I say to everybody looking to get into the cannabis industry, just get your foot in the door.

I mean, when I got to Portland I didn’t want to be a budtender working for $12 an hour. That was not something that I wanted to do, but I did it and then I worked my ass off to find my niche and made connections and networked until I eventually got where I wanted to be. So, do your research, learn as much as you can about cannabis and about how to talk to people about it and then go out and just take a position that you can, meet people, connect and continue climbing your way.

TG Branfalt: I really want to thank you for being on the show. This has been really, really cool. You have a fountain of knowledge. You know a lot more than I do, that is for sure. Where can people find out more about you more and more about the Sativa Science Club, other projects that you might have going on.

Emma Chasen: Sure. You can find Sativa Science Club at SativaScienceClub.com and you can find out all about the training and workshops that you can take through there. You can also find me and the work that I do at EmmaChasen.com. You can also find me on Instagram and Facebook. So, my socials. On Instagram I’m echasen. Facebook, Emma Chasen. Same with Sativa Science Club. You can find them all over social media, Instagram, Facebook and the like.

TG Branfalt: Again, thank you so much for taking the time to come on the show. It’s really been delightful and I definitely look forward to talking to you again for sure.

Emma Chasen: Yes, thank you so much for having me on. It’s been my pleasure. So fun.

TG Branfalt: You can find more episodes of the Ganjapreneur.com podcast in the podcast section of Ganjapreneur.com and in the Apple iTunes store. On the Ganjapreneur.com website you’ll find the latest cannabis news and cannabis jobs updated daily, along with transcripts of this podcast. You can also download the Ganjaprenuer.com App in iTunes and Google Play. This episode was engineered by Trip Media House. I’ve been your host, TG Branfalt.

End


A Washington D.C. street bathed in blue and orange light at sundown.

Washington, DC MMJ Company Inks Deal with Tikun Olam

Washington, DC  cultivator Alternative Solutions is partnering with Israel-based Tikun Olam to grow, manufacture, and distribute Tikun-branded products at its five DC dispensaries. Upcoming products include flower, vape, topicals, and tinctures.

Tikun strains won first place in three categories at the 2017 Canadian Cannabis Awards, including Eran Almog for best high-THC flower and Avidekel, which won best high-CBD flower and high-CBD concentrate. The company’s Midnight strain placed second in the hybrid flower category.

In September, Tikun Olam and MariMed Inc. announced they have expanded their partnership beyond Delaware into Rhode Island, Maryland, Massachusetts, and Illinois. The company launched its products in adult-use markets Nevada and Washington state earlier this year.

“Alternative Solutions is thrilled to be Tikun Olam’s exclusive partner in DC. We look forward to making Tikun’s products available at all DC dispensaries, giving access to these clinically proven strains to the more than 5,600 registered MMJ patients in Washington DC.” – Matt Lawson-Baker, COO of Alternative Solutions

Tikum operates similar partnerships in Canada, Australia, South Africa, and the United Kingdom. The company has been running clinical trials on its products in Israel since 2010 focused on cancer, post-traumatic stress disorder, AIDS, epilepsy, Crohn’s disease, multiple sclerosis, cerebral palsy, chronic pain, and neuropathy.

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Topical Wins ‘Best Overall’ at Inaugural New England Harvest Cup

A cannabis-infused topical took home the top prize at the first-ever New England Harvest Cup, held in Worcester, Massachusetts over the weekend. The topical, “Sweet Releaf” produced by Clinton Bradshaw of Rhode Island’s Rogue Island Genetics, won best overall product, the Boston Globe reports.

“It’s nice. It was surprising to [win] overall; to see a topical picked over flower, concentrates, and edibles. I really wasn’t ready for that.” – Bradshaw

In total there were 73 submissions from more than 50 growers. The products were judged on: aroma, ash, appearance, effect, taste, and cure.

Peter Bernard, president and director of the Massachusetts Growers Advocacy Council, which organized the inaugural festival, called the win “overwhelming.”

“I’ve been smoking for a long time, and there wasn’t a single entry that I thought, ‘Eh, this is mediocre.’ It was all the most beautiful stuff in the world.” – Bernard

The event also featured a 100-foot long, 1,000-gram joint – an attempt to set the world record by Beantown Greentown. In an interview with MassLive, Beantown Greentown Partner Andrew Mutty said the lifestyle company would give away about 20 feet, give some more to cannabis-focused publications at the event, and “try to find a way” to smoke the rest.

Arbor Cannabis took the best flower award with a 25.5% THC iteration of Davy Jones.

End


James Yagielo: Cannabis Industry Staffing and Recruitment

James Yagielo is the CEO of HempStaff, a cannabis industry staffing agency that offers recruitment services to cannabis companies and educational courses to prospective cannabis employees.

In this episode of the Ganjapreneur.com podcast, James joins our host TG Branfalt to discuss the cannabis education and training courses that HempStaff has made available across the country and how recruitment services benefit both employers and potential employees. Their interview covers which jobs in the cannabis industry are the most popular vs. the most difficult to fill, which upcoming cannabis markets are expected to make the biggest splash (and when), which cannabis industry positions tend to earn the highest salaries, and more!

Tune in via the player below, or keep scrolling down to read along with a full transcript of this week’s Ganjapreneur.com podcast episode.


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey there, I’m your host TG Branfalt and you’re listening to the Ganjapreneur.com Podcast where we try to bring you actionable information and normalize cannabis through the stories of ganjapreneurs, activists, and industry stakeholders. Today I’m joined by James Yagielo, he is the CEO of HempStaff. How you doing today?

James Yagielo: Very good, how about yourself, Tim?

TG Branfalt: I’m doing great. I’m doing great. I’m really excited to have you on the show. The employment issue is really a big topic that we haven’t really discussed. The industry’s expected to create 250,000 jobs by 2020 and you’re on the front lines training some of these prospective employees. But before we get into that, I want to know more about you man. How’d you end up in the cannabis space?

James Yagielo: Sure, we actually are a Florida based company so we started back in 2014 when it looked like Florida was going to pass medical marijuana the first time. I originally, like everyone else, wanted to get in and touch the plank in cultivation or dispensing and realized with Florida’s laws that really wasn’t going to be possible. So I looked at what other aspects I had done in previous jobs and I’d been involved in staffing and recruiting since 1999 so it seemed logical to go out there and see if there was any interest. I started networking with several people that were already in the industry and looking get into Florida and they seemed really very intuitive about recruiting and then later came training. First we started discussing with them what type of people they were looking for and we realized that the budtenders didn’t have the experience that these people from out of state wanted. They wanted someone like they were used to that had known what cannabinoids and terpenes were. Out of that came our training which we started later on in 2014.

TG Branfalt: How long was it until you came up with the idea of HempStaff, until you had your first placement?

James Yagielo: It was about five months in after talking to people then people started to want to get their application ready for Florida if it passed and they wanted us to hook them up with a master grower or master extractor for another state that was willing to relocate. It did take a few months and around that same time we also started the training class to start training Florida people. Once Florida didn’t pass, we already had these connections nationwide so we took both our recruiting services and our training services to a nationwide level in late 2014.

TG Branfalt: Describe to the audience what it is exactly that HempStaff does.

James Yagielo: We have two facets. Our first facet is a typical recruiting staffing company. Clients come to us for either employees they can’t find because they’re very specialized like a master extractor or a master grower with five years experience or if they just don’t have the time to go through 200 resumes to find their entry level people they may come to us for that. We basically prescreen everyone, we have recruiters in every medical marijuana state who have contacts so they discuss with their contacts where this job is, who’s willing to relocate if relocation needs to be done and then we basically send the resumes to the client so that they get a handful of very qualified resumes and don’t have to spend the time going through hundreds of resumes to narrow it down themselves.

On the other side, we train dispensary agents. We take those people looking to get in the industry but don’t really know how and we train them what needs to be known in a dispensary. The cannabinoids, the terpenes, we cover two dozen products of cannabis, not including the common ones like flower and wax and oils. We go into more of the top levels. The patches, suppositories, the inhalers and you tell them which are best for medical ailments. When they go to an interview, hopefully they can speak intelligently and greatly increase their chances of obtaining a job in a cannabis industry.

TG Branfalt: What are some of the common issues or misconceptions that you see among those who actually attend your courses?

James Yagielo: A lot of times they think it’s a lot simpler than it is. They know indica, they know sativa so they think they’re pretty good and they’re quickly blown away about how many products there are especially in these new states where people have never stepped inside a dispensary before. A lot of times that definitely overwhelms them when they come to our class, especially like I said, in the eastern states. Another thing is that they think because they’ve tried stuff that it’s going to work the same for everyone else which isn’t the case, everyone’s body is different. Just because you can eat an edible and go out and work all day doesn’t mean the patient can eat an edible and go out and work all day.

TG Branfalt: How long are your training courses?

James Yagielo: Our training courses are four hours. We do them on a Saturday afternoon. We have an eight AM class and 1:30 PM class so they can choose morning or afternoon. It’s four hours long and at the end of that four hours we give a certification test, just a HempStaff certification to show that you’re actually paying attention in class.

TG Branfalt: What are some of the challenges that you and your company has faced in the training process?

James Yagielo: Lot of challenges, like I said, the people coming in thinking they already know everything so they don’t really pay attention in class. You have the rare cases where people come to class too stoned to learn, unfortunately. That’s getting less and less but it does still happen. Other challenges are we’re starting to get a lot more people that are over the age of 50 and have never really tried cannabis or if they did it was many, many years ago and they don’t know anything so you pretty much gotta teach them from the ground up ’cause they don’t even know indica or sativa.

TG Branfalt: With this older population, these are older people looking to enter the industry as an employee?

James Yagielo: Correct. Lot of people that come to our class are looking to get into a new industry. They’ve worked different industries in the past and now they’re looking for a change and they’ve heard that the cannabis industry is just going to keep growing so they’re very eager to learn more about it and they take our class sometimes to make that decision if they’re going to switch industries or not.

TG Branfalt: That’s really, really interesting. I had no idea that that was something that companies such as yours or really the industry was seeing. What are some of the non-cannabis professional backgrounds that you see most often represented by the people attending your courses?

James Yagielo: A lot of nurses, physical therapists, even masseuses seem to come to class and they all have the same story where they had a patient that was trying medical marijuana and they saw notable differences in this patient’s improvement as a medical professional dealing with them so they had seen first hand the effects of cannabis and now they want to come to our class and learn more and possibly switch into a better industry because as some people know, nursing is not always the best industry depending on where you’re working. On top of that, we also get a lot of security professionals. A lot of ex-vets, ex-security or police officers looking to get into the industry in the same type of field of security.

TG Branfalt: It’s becoming apparent to me that your course could also double as an entry point for basically anybody to come and learn, get a deeper understanding of the cannabis plant.

James Yagielo: Absolutely. We basically start at the very beginning of the history of cannabis and then slowly work the way up in the course. We quickly go through the growing stages and then we get right into the indica, sativa and then the cannabinoids and terpenes. Even though it’s only a four hour class, we cover all the basic points and it’s pretty fast paced ’cause we do go in detail. A lot of people have taken our course and they’ve gone on to work in other industries, not just the dispensary. We’ve had many people take our course and because they listed our course on their resume, the owner at a cultivation center sees that this person has passion and they took the initiative to take our course so they get an interview and then they realize they know what this person’s talking about from the knowledge they gained and they get hired at a cultivation center. This course definitely helps with figuring out if you want to get into the industry and then actually getting an interview to get into the industry and speaking well at that interview.

TG Branfalt: Was that by design? When you were going about developing this course, did you anticipate a byproduct of it being this entry for a lot of people?

James Yagielo: Not originally, no. We started to really experience that when we got heavy into the Illinois market as that was the first market we really entered at the beginning and saw that these people, a lot of owners were actually telling us they take shortcuts when they get resumes now and they look for people that have taken our training and they put those in one pile as the people to call for interviews. After interviewing people that took our training and didn’t took our training, they really noticed a big difference. So word got out that was a quick way to, pardon the pun, but weed out the resumes.

TG Branfalt: We get a lot of puns on this show. I like it very much. You had mentioned Illinois was the first state that you had really got in from the get go. How do you keep up with the seemingly constant regulatory changes in each individual states? And at the same time how do you prepare to enter a nascent market?

James Yagielo: We keep up, we have two people that they’re pretty much their full-time job is to just go over news stories every day and if it’s marijuana related, especially law related, they send it to our director of legal affairs. Our director of legal affairs and president then also scour over these articles and go through the government website the week before our courses, before the manual is printed so that they can make any adjustments to the manual.

TG Branfalt: You update them every single week?

James Yagielo: Every class. We only come back to an area every three to four months. We have classes all across the nation right now on pretty much a every other week basis. But every time we go to a new city we update that book so we are updating a book pretty much biweekly at this point.

TG Branfalt: I want to get at the meat of what else your firm does. This is all really, really eye-opening to me. But before we do that we gotta take a break. This is the Ganjapreneur.com podcast, I’m TG Branfalt.


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TG Branfalt: Hey there, welcome back to the Ganjapreneur.com podcast, I’m your host TG Branfalt here with James Yagielo, CEO of HempStaff. On your guys’ website, you say you guys specialize in finding management level employees. How do you find them in such a nascent industry? Especially you had mentioned Illinois and you got there on the ground floor, so how do you identify these management level candidates?

James Yagielo: In the cannabis industry, five years experience you’re a management level veteran at this point. There are several markets like Colorado, Maine, Washington even now Arizona, Rhode Island, Oregon that have been working at this for five years so we have recruiters in all these states that have contacts and when we get a client who’s looking for someone to relocate to one of these newer states which happens quite often when a new state comes on board, we then contact the recruiters to reach out to all the people that have these three to five years experience and see who’s interested to relocating to that state. And then we go from there and prescreen them to see if they meet the rest of the qualifications.

TG Branfalt: You had said that the experience but what else do companies typically look for in a management level employee?

James Yagielo: Experience is the big thing. You have to prove it. You have to give them who you’ve been working for, what their license number is with the state and everything. They really want people that are going to be able to speak to the DEA, speak to the regulators, hire employees, train employees and do everything ’cause a lot of these owners have never been in the cannabis industry, they just are money people. They’re looking for a manager who’s going to teach them what needs to be done to properly run a cannabis company.

TG Branfalt: I gotta ask you, how easy is it to get somebody to leave a place like Denver or California for say Massachusetts?

James Yagielo: It’s actually a little easier than you’d think. A lot of people left their home state to go out west for the green rush. You do find these people who originally are from Massachusetts or originally from Maryland and now they can go back home and do this. They’re more than willing to do that. On the other side, the east coast states have realized it’s a little harder so they’ve upped their wages. Every state they seem to up their wage a little more for these management level people. A 20, $30,000 increase starts to get people to consider to moving to another state.

TG Branfalt: So you had said at the start of this interview that you had worked in recruiting before in traditional industry. What are the wages like in the cannabis space compared to more traditional manufacturing jobs?

James Yagielo: The management levels are pretty high paying. We’ve seen master growers from 120 to $150,000 salary currently. That’s pretty high up there. Besides your master grower, your master extractors are in the six figures as well. After that it does drop off pretty dramatically. Your dispensary manager’s probably making about the same as your retail manager, between 40 and 60,000.

TG Branfalt: What do, we talked about what companies look for in management level employees. What are they looking for in say an entry level employee?

James Yagielo: A lot of it is passion and compassion. Passion for the cannabis plant and compassion for people or if you’re in a cultivation center, for learning their specific methods. A lot of cultivation centers will only hire a master grower with experience and then pretty much hire everybody else entry level so they can be trained specifically on how they want to grow. They don’t want someone coming in there thinking they know how to do it better. They really look for the person that’s eager to learn.

TG Branfalt: Are there things similar to internships or some sort of program where a master grower will take on somebody who may be an entry level employee to groom them to become a master grower themselves? Is that something that you connect people with? Does it even exist in this industry that you know of?

James Yagielo: It doesn’t really exist in an internship per se. Most states don’t allow that type of thing they have to be an employee. What generally does happen in cultivation centers is they hire a couple assistant growers and a master grower and pretty much a bunch of site workers and trimmers. After couple months they realize out of the site workers and trimmers who’s good at what and who really can move up quick and then they really promote those people quickly. We’ve seen people go from a trimmer to an assistant master grower in under two years.

TG Branfalt: The promotion process seems to happen pretty quickly.

James Yagielo: Absolutely. Yeah, in this industry it happens real quickly.

TG Branfalt: What are some of the hardest positions for you to find qualified candidates for?

James Yagielo: Right now I’d have to say master extractor. Extraction hasn’t really been around in the large scene for that many years. It’s hard to find someone with more than three years experience especially now a lot of states are realizing butane’s not really the best way to go so they’re only looking for those with experience in CO2 or resin press extracting which really limits the number of people out there.

TG Branfalt: I want to talk to you a bit more about your advice for people who might be looking to get into the industry or maybe are already here but before we do that we gotta take a break. This is the Ganjapreneur.com podcast. I’m TG Branfalt.


At Ganjapreneur we have heard from dozens of cannabis business owners who have encountered the issue of cannabias, which is when a mainstream business, whether a landlord, bank, or some other provider of vital business services refuses to do business with them simply because of their association with cannabis.

We have even heard stories of businesses being unable to provide health and life insurance for their employees because the insurance providers were too afraid to work with them. We believe that this fear is totally unreasonable and that cannabis business owners deserve access to the same services and resources that other businesses are afforded, that they should be able to hire consultation to help them follow the letter of the law in their business endeavors and that they should be able to provide employee benefits without needing to compromise on the quality of coverage they can offer.

This is why we created the Ganjapreneur.com Business Service Directory, a resource for cannabis professionals to find and connect with service providers who are cannabis friendly and who are actively seeking cannabis industry clients. If you are considering hiring a business consultant, lawyer, accountant, web designer, or any other ancillary service for your business, go to ganjapreneuer.com/businesses to browse hundreds of agencies, firms and organizations who support cannabis legalization and who want to help you grow your business. With so many options to choose from in each service category, you will be able to browse company profiles and do research on multiple companies in advance so you can find the provider who is the best fit for your particular need.

Our Business Service Directory is intended to be a useful and well-maintained resource, which is why we individually vet each listing that is submitted. If you are a business service provider who wants to work with cannabis clients, you may be a good fit for our service directory. Go to ganjapreneur.com/businesses to create your profile and start connecting with cannabis entrepreneurs today.


TG Branfalt: Welcome back to the Ganjapreneur.com podcast. I’m your host TG Branfalt here with James Yagielo, CEO of HempStaff. What’s some advice that you would have for job seekers? For people who aren’t yet in the industry but may be looking to get involved, the people that would essentially attend your training courses?

James Yagielo: The biggest things that we can recommend is one, get some type of training even if it’s not necessarily our training, get some type of training so you can put it on your resume. It helps in a couple different ways. One, if you don’t have any type of training or any type of experience, the odds of you getting called for a job are pretty slim. Even if you worked at McDonald’s or you’ve worked in IT for 20 years, if you don’t have any type of cannabis related item on your resume, it’s not probably going to be looked at very seriously.

On top of that, we would say, make sure to go out there and do some networking. Meet people. A lot of people don’t get jobs by finding the posting online. They find it because they went to a networking event and knows someone who knows someone who’s hiring. Get out there and get your name out there. Another thing, don’t just blindly send out resumes. You see an application for master grower, it says three to five years experience in the industry, don’t send your resume if you’ve never worked in the industry. They’re just never going to look at it and if they remember your name and you do apply for a job that you were qualified for, they might throw it out ’cause they’re like, this guy applies for everything. We do recommend only apply for jobs that you actually are qualified for.

TG Branfalt: You had mentioned networking events. Here in Vermont, we don’t actually have that many of them. The medical community’s very small, there’s only a few operators. Is that something that you’re seeing more and more in Florida and the other states that you operate?

James Yagielo: Yeah, if you look there’s a lot of events just around the country. You may have to travel a little bit for but up there you may have to go to Boston or Maine or Rhode Island to some of these networking events. In Florida around the  state there’s a couple but you also have your local normal events that they just may meet at a local restaurant or something and that’s a good place to network as well.

TG Branfalt: You had just briefly mentioned the emerging markets, in your role, finding employees and operating in so many states, where are you seeing the emerging markets right now?

James Yagielo: Right now Pennsylvania and Maryland are the two that are about to explode. Both Maryland is just basically waiting for product. They have some plants in the ground but they’re still a few months away from product and all their dispensaries are going through final inspection now. They have 109 dispensaries that are approved to open once they get the final inspection. That’s quite a large number. Pennsylvania also has already licensed and they want people up and running shortly too and they’ve approved 52 dispensaries. Both those markets should be online in early 2018 and we expect them to be hiring heavily come late this year.

TG Branfalt: Are you operating in both of those states?

James Yagielo: Yes, we do operate in both those states.

TG Branfalt: What’s your courses thus far? Have you seen a lot of interest in those two states to go along with what you anticipate to be an exploding market?

James Yagielo: Absolutely. We’ve had several classes in the Baltimore area and the Silver Spring area down by DC and Maryland. We’ve actually been conducting classes there for every six months for about two years waiting for the program to get started. They had a few delays along the way. Pennsylvania we’ve probably had three classes there with quite a good turnout already in the past year as well. People are definitely very interested and as we get closer and closer to the opening, obviously, people are getting more and more interested because the news is covering it more and more.

TG Branfalt: What advice do you have for companies trying to find employees?

James Yagielo: What we found is a lot of the owners have never used a staffing and recruiting service so they’re a little bit hesitant in contacting us. My advice is don’t be afraid to use a recruiting company. It doesn’t cost anything to use our company or any recruiting company unless you find that qualified candidate. If we send you five resumes, you find someone else on your own, you don’t owe us a dime. We’re just giving you additional resumes to look at to make sure you’re hiring the right person.

TG Branfalt: You were in the recruiting space for a while, now you’re in this space, you’re probably interacting with a lot of people with an entrepreneurial spirit, what’s your advice for other entrepreneurs looking to get into this space or that might just be starting out?

James Yagielo: A lot of people, just like we did at first, they look straight at cultivation/dispensary right away but there’s so much more to this industry than that. The pick and shovel side of ancillary businesses is really growing faster than the cultivation and dispensary because ancillary businesses aren’t restricted by cannabis state licensing. I would recommend think about, like we did, think about what you have experience in, what you like to do, what you’re good and then figure out how that can be applied to the cannabis industry. Whether it’s starting your own or maybe trying to find someone to partner with or even working for an established company already doing something you love. The industry’s young enough where there’s plenty of room for more companies to start and get into the industry especially with an idea that hasn’t been done yet. That window is closing but at this point in time, just think of what you like to do and try to apply it to the cannabis industry.

TG Branfalt: Where can people find out more about you, your service, HempStaff? Where can people find out more about that?

James Yagielo: Our website is www.hempstaff.com. All the information is there. If you click on the training tab you’ll see all the different cities we have trainings lined up for in the next few months. You can register for free on the site to be emailed if we have a job openings or training in your area or if you’re a business owner we also have a registration form where you can contact us and we can send you more information on our recruiting services. We also have a Facebook and Twitter and LinkedIn page so you can also find us there under HempStaff.

TG Branfalt: I really want to congratulate you on your success, operating in a lot of states is a really impressive feat. You reached out early and are really leading this charge in this ancillary side of the cannabis industry. I really want to thank you for your time today. Really insightful conversation and I can’t wait to see what you guys do and how the industry grows.

James Yagielo: Thank you very much. We’re here to help. We want to make sure employees are assets and not liabilities to the owners.

TG Branfalt: You can find more episodes of the Ganjapreneur.com podcast in the podcast section of Ganjapreneur.com and in the Apple iTunes store. On the Ganjapreneur.com website you will find the latest cannabis news and cannabis jobs updated daily along with transcripts of this podcast. You can also download the Ganjapreneur.com app in iTunes and Google Play. I’ve been your host TG Branfalt.

End


Advocates Weigh in on Role Cannabis Policy Played in New Jersey & Virginia Governor Races

The Midterm elections saw two pro-cannabis politicians elevated to the governor’s seats as New Jersey chose Democrat Phil Murphy over Republican Lt. Gov. Kim Guadagno, and Virginia voters tabbed Lt. Gov. Ralph Northam, a Democrat physician, over Republican Ed Gillespie in Virginia. While both governors-elect support cannabis law reforms, on the campaign trail, Murphy indicated he wanted to sign a tax-and-regulate measure within his first 100 days on the job.

New Jersey

During his reign, anti-cannabis zealot Gov. Chris Christie – who remains head-of-state until Jan. 16 – dismissed the state’s medical cannabis program, which signed into law by then-outgoing governor Jon Corzine, as a “front for legalization.” He referred to adult-use programs as “beyond stupidity,” despite a majority of his constituents’, 59 percent, indicating in a September Quinnipiac University poll that they support legalization.

By comparison then, Murphy, a U.S. Ambassador to Germany under the Obama Administration and former Goldman Sachs Asia president, is a welcome reprieve for medical cannabis patients and industry operators after eight years of executive obstructionism (although, to his credit, Christie did sign a legislative-approved bill last year adding post-traumatic stress disorder to the state’s qualifying conditions list).

“We’re very happy that we now have a governor who supports marijuana reform,” said Ken Wolski, chief executive officer for the Coalition for Medical Marijuana – New Jersey, in an interview with Ganjapreneur. CMMJ endorsed broad legalization in 2014 after 11 years of having no position on the issue because of “how poorly” the medical cannabis system was functioning and “in recognition of the social harms” that come with prohibition, he said.

Wolski explained that the organization believes that Murphy is supporting legalization for “the right reasons … the social justice reasons,” rather than an avenue to fill state coffers, adding that adult-use legalization will allow cannabis to act more as an “over-the-counter medication” and people who need or want to use it therapeutically will have access without needing state-issued program identification cards or doctor approval.

While the advocacy group plans to support the legalization proposal by state Sen. Nicholas Scutari, Wolski admitted that there are changes he would like to see to the measure, including home-grow and social-use provisions.

“Even if [home-grow] doesn’t make its way into the recreational bill we hope that at least the medical bill will be amended to allow patients to grow their own medicines,” he said. “The other concern, right now, is that it doesn’t allow for [public use] and that would still be apparently against the law. This is a concern because, basically, it penalizes people for being poor – if you’re homeless you don’t have a place to use your marijuana; if you live in subsidized housing, you can be thrown out for using marijuana. If you have your own house, you’re ok, if you’re challenged financially this ‘no-smoking in public’ could really hurt you.”

Photo credit: Sarah Climaco

Justin Strekal, political director for NORML, said the organization is “pretty excited” that Christie is on his way out and, once Murphy takes the helm, legalization in New Jersey is “not a matter of ‘if,’ it’s a matter of ‘when.’” Strekal also said that advocates in the state are already working on potentially fixing some of the issues in Scutari’s bill, which they identify as not only the home-growing issue but also language that allows law enforcement to enter private residences and “the ability of the state to ramp up sin taxes.”

Legalization in 100 days, however, “depends on the legislature,” Strekal said, noting that the legislation is already written.

“It’s just a matter of them having the political will to actually follow through on their campaign promises,” he said in a phone interview, “and given the strong support of Senate President [Stephen] Sweeney and the very strong support of Governor-Elect Murphy we think it’s very possible.”

Kate Bell, legislative counsel for MPP, opined that the role cannabis played in the race was “the most prominent” the organization has seen.

“I think it’s part of a larger trend of people who have been advocates or are in the industry running for office,” she said in an interview, pointing to Democratic Sen. Jared Polis’ bid for the governor’s seat in Colorado, and Denver Relief Consulting Founding Partner Kayvan Khalatbari’s campaign for mayor of Denver. “It’s exciting to see [cannabis] as a campaign issue at this level.

Virginia

In Virginia, broad legalization is not at stake – but decriminalization and perhaps a broadening of the state’s limited medical cannabis program are – and Governor-Elect Ralph Northam is the state’s best chance at reforms if he can get the legislature on board.

In an August letter to the Virginia State Crime Commission, who was studying decriminalization simple cannabis possession, Northam called prohibition “costly and disproportionately harmful to communities of color,” adding that the state spends $67 million annually on cannabis enforcement, which he pointed out would create 13,000 pre-k openings. In a February interview with the Richmond Times-Dispatch, he said, “as a doctor,” he was “open-minded” about cannabis therapies, noting that “over 100” of contemporary medicines are derived from plants. Northam, who had worked as a pediatric neurologist at the Children’s Hospital of The King’s Daughters until he began campaigning, said he “often” came across patients who used cannabis.

Photo credit: Sarah Climaco

Jenn Michelle Pedini, executive director for Virginia NORML, said that Northam’s cannabis positions are “legitimate,” and he’s been “serious” about reforms since his time as lieutenant-governor.

“You could see from his campaign that he [made those positions known] straight away,” she pointed out. “He made not only doctor-recommended medical cannabis access a mainstay of his stumping points, but also decriminalization – and that was certainly new, not only for Virginia lawmakers but Virginia Democrats as well.” Pedini explained that, in Virginia, voters typically only heard about cannabis reforms from third-party candidates.

Nevertheless, Pedini warned that it’s ultimately a legislative decision to make these changes and that both chambers are Republican-controlled – at least for now as one power-grabbing seat is still in limbo, which could flip the House of Delegates from red to blue.

Strekal indicated that the most important player in determining broad decriminalization is the Republican Senate Majority Leader Tommy Norment who plans on introducing a bill next year to decriminalize possession for first-time offenders. In an interview with WAVY’s “10 On Your Side,” Norment called it “crazy” to jail people for possessing “modest amounts” of cannabis.

“I think the issue can adequately be addressed with civil penalties rather than criminal ones. For example, if you are caught with a modest amount of marijuana, you could be ordered into drug rehabilitation, restricting a driver’s license,” he said. “If you are caught again in a certain period of time, then maybe it could be a criminal matter.”

This license issue is one that has come up before, when in March Gov. Terry McAuliffe signed legislation to end the practice of suspending driver’s licenses of individuals convicted of possession, and reimposing such penalties would be a step back with reforms potentially on the horizon.

As the Great American Cannabis Experiment enters its twenty-second year, cannabis policy is beginning to shape the political landscape – as it rightfully should. A Gallup poll last month found 64 percent support for cannabis legalization, including for the first time ever a majority of Republicans. In an American Legion poll, 83 percent of respondents supported adult-use. And polls throughout the year in Utah, Rhode Island, and Iowa show voters support reforms – be they for medical or recreational cannabis use. The issue is coming of age and could play a role – as it appears to have in New Jersey and Virginia – in the outcome of any given race, even the next presidential race in 2020.

Correction: A previous version of this article indicated Virginia’s licence suspension reform bill had not been codified; the article has been updated to reflect a court ruling which allowed the statute to take effect. 

End


Eli Harrington: Embracing a Small-Business Cannabis Landscape

Eli Harrington is the co-founder and managing editor of Heady Vermont, a cannabis news outlet dedicated to Vermont’s medical cannabis industry and culture, and host of the Vermontijuana Podcast.

In this Ganjapreneur.com podcast interview, Eli joins our host TG Branfalt — who is currently a Vermont resident, as well — to discuss cannabis’ entrepreneurial culture in Vermont and throughout the North Eastern states. The two also discuss Eli’s organization efforts for Vermont’s recent HempFest (and the event’s many successes), talk about the endless possibilities of the industrial hemp revolution, swap stories about being cannabis journalists, and much more!

Listen to the full interview below, or scroll further down to read the full transcript.


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey there, I’m your host TG Branfalt and you’re listening to the Ganjapreneur.com podcast where we try to bring you actionable information and normalized cannabis through the stories of ganjapreneurs, activists, and industry stakeholders. Today I am joined by Eli Harrington. He is the co-founder and managing editor of Heady Vermont. I’ve worked with this guy a lot. I’m super thrilled to talk to him and share sort of the Heady Vermont and his sort of story with the listeners. How you doing today?

Eli Harrington: I am doing great and I’m equally pumped to be involved because I have been listening to the Ganjapreneur podcast and a subscriber for a couple years now, before we actually knew each other in person up here in Burlington, Vermont. So it’s cool, everything coming full circle and getting to talk about what’s happening up here in Vermont and the North East in general with the cannabis scene. It’s always excellent.

TG Branfalt: So let’s sort of start with, you know, we know each other, but people don’t necessarily know you. You really like, if you’re in the cannabis scene out here, people know who you are. They’ve seen you. You’ve been at the capital pushing for certain legislation, that sort of thing, but tell me your background man. How did you end up this sort of, I don’t want to call you a character, but character out here?

Eli Harrington: No, I think character is probably fair. For me it all started with a family connection to a guy named Mark Tucci who was one of the original advocates and activists and patients here in Vermont and coming up in high school even, I remember 2003, 2004, I was always interested in Vermont politics and seeing Tucci, whose going through MS, work with a legislature, do advocacy, educating everybody about medical marijuana. This is 14 years ago, it was very different times right? Even up here in Vermont. So that was my background and then I went to college. Brandeis, very liberal place. I did a fair amount of experimenting and it was really a few years ago, I moved back to Vermont after spending seven years in the world of non profit and international relations.

I have a background in diplomacy, which I think helps a lot in the cannabis space frankly. I think about that all the time. And yeah, a few years ago, sort of saw a need for a resource for information and that Vermont had a cannabis community, I was familiar with it, we had a cannabis culture and tradition that goes back a long time and as things started becoming more serious publicly with legislation being proposed, with trade groups forming up, I said “You know, there are a lot of people out there who are like me.” You know. I’m 29, I’m interested in this subject in a lot of different ways, who have a different attitude about cannabis, who know what’s happening around the country, who are interested and beyond that, the roots community.

All the people in Vermont who have been working hard, advocating, risking their freedom, frankly, for a long time. Being connected with them and knowing they don’t really access to the political process. Even here in Vermont which is very small, very transparent, and very accessible. If you’re not used to dealing with politics and working in the state house and doing effective advocacy and lobbying and you know, frankly, diplomacy. Everybody who knows cultivators knows that you, especially the OG’s, there’s a certain ethos and they tend to be a bit more independent, vocal and so we kind of started with this approach of just this social one, is that we want to be the resource for the people that know the most, the people that care the most and really try to be a part of building something for the future here in Vermont and in the north east because whatever your personal opinion is on cannabis, this is a historic time we’re living through right now as far as transition.

The way that technology has democratized the world, anybody can start a blog, get involved, be out there advocating, find other advocates, and sort of build something, which is where we’re approaching with Heady Vermont and Monica Donivan, our publisher, co-founder, co-organizer of the Vermont Hempfest. She’s awesome. We’re so fortunate to have such a great partnership and to share the vision and really just be building this network which has come through individual connections. Like you said Vermont’s a small town, it’s what we like to joke around with. The population, you know from being here, everybody knows each other. It’s like not Six Degrees with Kevin Bacon, it’s like two degrees. Right?

TG Branfalt: For sure.

Eli Harrington: So it is a cool place as far as being apart of this community and seeing how it’s transitioning. More people who are coming out, who are advocating, and sort of watching the way things go and trying to be a part of shaping that process and …

TG Branfalt: So, we’re three days, four days, five days, whatever it is, removed from HempFest which was really, really a rad event. There was just so many different business ideas there and stuff that I hadn’t seen just coming here and the sheer amount of people that showed up to that to, you know, to Burke Mountain, which if people aren’t familiar, you really gotta be going with a purpose like you said yesterday.

Eli Harrington: You need intention. You need that intention like Mike talked about.

TG Branfalt: And it was brilliant. Mike Lewis was incredible. Joel Bedard was, he has his presence you know and these are people, Mike’s from Kentucky and Joel’s really kind of a big, another real big character in the scene out here. But what I want to ask you is, tell me about getting that whole thing together. That whole process of HempFest and how you guys sort of came up with and then just pulling it off, just give some advice to people who might be considering getting involved and would prefer sort of a festival than maybe something at the capital right? Because both are a show of force.

Eli Harrington: Yes. Yeah and thinking about different events, right, I mean that’s kind of been my own experience. I’ve learned so much from going to different events. A lot of them here regionally in New England. Gotta give a shout out to NeCann, which is a regional show that we’re gonna bring up here to Burlington in May for the first time. We’re stoked about that. So you know, that was the first step for me, for Heady Vermont which is becoming a membership organization or an advocacy platform, but we’re also a publishing company and our online, putting out original content, investing in bringing stories to Vermonters and stories of Vermonters. That’s always been sort of an idea, is what we’re gonna do with events.

And to be honest we’ve experimented with a lot of different things on smaller scales. Everything from being part of the Vermont Cannabis Week to doing our own anniversary parties, having panel discussions. In the event space it’s tough because you kind of want to be everything to everybody and especially in a place like Vermont where it’s so nascent and this is probably the situation in a lot of other states, where you feel like things are just starting to happen. For us the experience was the more we can present at one single event, the more people we can appeal to, right, so that we wanted to get everybody in an interest … If you’re doing a smaller event, let’s say a meet up at a coffee shop or a bar, putting together a panel where you say “What’s going on with the politics?” Because people are gonna want to know how they can get involved.

“What’s going on with business?” Somebody whose in the game, maybe “What’s going on with medical?” If that’s something that’s happening in your state. So our journey was really, there’s no short cut. You have to do a lot of these things. I put on an event a few years ago that myself and the DJ were the only ones who showed up. When I was just doing this Vermontijuana blog and that was an educational experience and figuring out who your audience is and who are the people that are gonna come to those events. If we didn’t have such a great readership with Heady Vermont, who are not only people that follow on Facebook and click the links, but people that we know and people who’ve come out to events and people who know us.

Being out there and advocating is such an important way to not only make the change that we all want to see as far as different reforms and really opening things up in a lot of ways, but it’s how you network and it’s how you get known and if you’re trying to have an event and people don’t know your name, they’ve never seen your face, why are they gonna shell out the money to sponsor something? So if we didn’t have a track record of putting on some successful events on smaller scales, we probably wouldn’t have tackled this and taken it on. The opportunity with HempFest is really unique to Vermont and probably some other states as well where hemp is allowed to be cultivated.

So in Vermont we don’t have adult use. We have decriminalization. We can talk about all the politics, we’re ramping up for that, but what we do have is we have industrial hemp at the state wide level. So you have a lot of people growing CBD right now and a lot of people producing CBD products. People are looking at other industrial hemp. We have some people who are actually building custom combines to harvest hemp at a more industrial scale which is so cool to see happening.

TG Branfalt: That’s what the industry needs nationwide.

Eli Harrington: Yeah.

TG Branfalt: Every hemp industry, everyone I talk to says we need infrastructure.

Eli Harrington: Yep. Processing, processing capacity, building up those networks, cooperative so. To kind of set the scene, hemp is really big in Vermont. It has been for the last year or two. A lot of that, I think, is driven by the fact there is not adult use and that our medical system is very closed. We’re gonna announce our fifth dispensary license very shortly. Each of them is gonna have a satellite. So we’re gonna have 10 dispensary physical locations probably by the end of next year, but it’s still a very closed system. It’s tough to get a card. So I think a lot of that pent up energy of people who want to be in the adult use game, people who want to be in the medical, who want to be making those value added products, I mean in Vermont that’s so huge. I mean beer, cheese, honey, cider, all of these things. You know maple syrup. So right now I think a lot of people, especially in the CBD side, they’re really learning kind the cannabis industry in that way. And there are unique things to CBD that we really wanted to highlight with HempFest.

TG Branfalt: So one of the unique things that I’ve noticed is the fact that everyone who’s doing these sort of cottage CBD programs or what have you, they’re infusing their stuff that they’ve produced or they’re partnering with other non-cannabis businesses. People who make tea, all these different things, and so the CBD is, pardon the pun, infusing itself within the local economy.

Eli Harrington: To be sure. And here in Vermont, part of what drove the success of HempFest was good timing. A year ago there was a hemp beer out and people really didn’t pay attention. This year a CBD beer came out and it was huge, it was national news, I read about it on Ganjapreneur. So I think consumer consciousness is a huge thing, but to sort of pull back a little bit, when you’re thinking about putting together an event, thinking about who is your audience, what do they need to know or what do you want them to take away from it and sort of what elements do you need to need to have to make that happen?

One, for us was an awesome host. Burke Mountain, these guys, like you said, they’re up in the north east kingdom part of Vermont. I have some local connections there which are young, but are sincere so I really wanted to do an event in that part of the state which is rural, which does have a lot of fallow land, which does have a lot of land owners and former farmers who want to be doing something with their productive, organic Vermont-branded acreage. So that was a big part for us, was being able to do it there and having a great host. We talked the rules very frankly before and they said “We’re gonna be open for business. So is there gonna be paraphernalia there? Are people going to be consuming out there on the back patio right by all the mountain bikers and the scenic chairlift rides.”

And we talked through all that, we had a plan and we knew that we could trust the people to show up and very validating that the cannabis community, you don’t have to tell people how to act. I mean we’re all responsible citizens for the most part or at least in proportion to the rest of society right? So for us, really, thinking with intent about “What do we want people to get when they come to our event?” We want you to be able to learn, go from zero to at least some understanding of a lot of different topics. So that’s why we decided to have back to back sessions instead of concurrent because I don’t want to make someone choose between the land owners session and the CBD 101 session. I want you to stay throughout the entire day and go from “What are the rules for cultivating? How do I find seeds or cuttings or clones? What’s the processing?” And then through the rest of it.

So we kind of, we addressed all that. We talked about what CBD from a pharmaceutical and pharmacological level. We talked about a lot of the products that were out there and I think that was a huge part, was show casing not only national brands, I mean you had Mary’s and CW there represented with Siri’s natural remedies and telling people about trans-thermal patches and the everyday oils and then you also had people who were doing it themselves. I mean my guy Kyle from Creek Valley Cannabidiol, he was one of the stars of the conference. A guy whose up there in the north east kingdom growing a thousand plants, learning this by himself, all organic, no till, processing on site, and making kombucha, making his own vape pens and really sort of showing that you can do all of it yourself.

And that, the cannabis game just like the event game, there is no short cut. Spoiler alert, you just bust your ass, you stay up till 3 o’clock in the morning sending out emails, network with people, go to other events and be able to make sincere connections and then have some, have a lot of faith.

TG Branfalt: So I want to talk to you a bit more about some of the connections that you made before HempFest and getting all set up, but before we do that, we gotta take a break. This is the Ganjapreneur.com podcast with TG Branfalt.


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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m your host TG Branfalt here with Eli Harrington, co-founder, managing editor of Heady Vermont. I have doctor next to your name for some reason I almost called you Dr. Eli Harrington.

Eli Harrington: I’ve been called a lot of different things. Not that one yet.

TG Branfalt: So, again I want to go back to this, one of the things that really stood about to me about HempFest was the Tara Lynn Bridal, the Simmering Bone who won the pitch competition, the Purple Fox Pitch Competition. How’d you come across these sort of real industrious, real small businesses? How’d you find, maybe not these particular, but some of the smaller operators for HempFest?

Eli Harrington: I think that was really part of the beauty and the magic of it. And going back to think about sort of the intent, accessibility was something that was really important. So if we make a booth too expensive, then that little person, that little guy whose just starting up is not going to be able to afford to come to your show and for us, we’d rather have 36 different booths with a lot of different people making connections themselves than have 10 booths and charge three times the price.

So the price point was definitely a factor. We also talk to people and said “Hey, we’ll work with you. If you want to donate items for a gift basket or come up with some barter.” The way that we structured it was that we didn’t want to have to press vendors to get out because you get those people out, they’re gonna bring their fans and their supporters, they’re gonna make connections. And I mean people were selling stuff, probably making some pretty good cash at their tables just by the sheer volume of like 500 people coming through and checking out all these products, but it goes back to having a network of real people. And that’s the kind of thing that, that’s what I love about the cannabis industry and the culture in general is that people can smell fakes and they know if you’re real, they know if you’re not. And that doesn’t mean that you’ve got the most calloused hands or the knottiest dreads.

It means that you’re somebody whose authentic and sincere and you walk the walk and stand up for what you believe in. So people who see you out there genuinely networking, talking to people, writing commentaries, sharing your stuff on Facebook even. Those are the way that you grow connections and then when it’s time to put on an event, you think deliberately about pricing and think about that guy that I met at that event who I want to come to my event. $20 ticket might be too much, but maybe we can offer a patient discount. We offered a locals discount for people in the north east kingdom because we really wanted to get local people who are land owners to come out and check it out and that was one of the coolest parts, is having an 80 year old dairy farmer with the thickest accent you’ve ever heard talking about being interested in hemp, sincerely.

And so if we can get those people out, that to me, the diversity in a crowd and the engagement, that was the measure of success and we did spend money on advertising. Not a ton because we’re our own publishing company so that something that killed me.

TG Branfalt: There’s a flyer. There’s a flyer right out on a telephone pole in front of my house.

Eli Harrington: Yeah, well thank you very much and again, there’s no short cuts to, there’s a reason that you …

TG Branfalt: I didn’t put that there. I don’t know how that got there.

Eli Harrington: That’s right. Well the same thing, like there’s a reason you have street teams. Anybody whose up in the north eastern part of the state who saw a poster, it’s because I drove my ass around to every single country store and gas station and put one up and talked to people and gave out stickers and hyped it up. Again, there’s no secret formula and you can buy all the advertising you want on social media and elsewhere, but if people don’t identify that brand or that logo to an actual person, they’re not gonna come out and I think that’s especially true with cannabis events where people have to kind of see that it’s cool, you can show up to this event. There is no stigma to come here and be educated.

It depends how your event is presented. If you’re trying to do, if you’re having a smoke out, like that’s cool, you’re gonna attract those hardcore people who want to come and have a smoke out. If you want to get more mainstream audience, people who are canna-curious instead of experts, then you have to think about the way you design and promote the show and for us having the University of Vermont agricultural extension. They where the first people that we called because we said if people know we’re serious about this, we’re sincere, we want to have information for land owners. We want agronomic experts, we want agriculturalist so we’re gonna get the university extension who have been growing test crops for the last four years and are doing the actual science and research. We’re gonna get them first and if we can’t get them onboard, then people aren’t gonna know that it’s legit.

Then same thing the Vermont Hemp Company and having people who are experts and have been planting and working with farmers, who are agronomist, who are doing a ton of stuff. I mean they came out with this tea this weekend that was so cool. So, again, thinking about what we’re gonna be able to bring to people and how you want to frame it and for us to go to other sponsors and other vendors and say “Hey look, the university is onboard” and I know that, disclaimer, the University of Vermont does not support things as a whole. The people don’t necessarily represent the entire university, but this extension, which is doing this really cutting edge, awesome research, they’re the ones who are gonna go to your field and talk to you as the farmer, so they’re the ones we wanted at the events to cover that.

And then same thing with having a retail partner like Siri’s. Having Phyto Science Institute who do testing, who do extraction, who do processing and Siri’s doing that as well. Having Humble Roots Horticulture which is like, these guys took a college business plan and now they’ve got an acre of hemp in the ground, which is so cool to see as some young cats that are out there getting their name out, learning a ton, and building the network. So what happened at HempFest was awesome, what’s gonna happen afterwards is what’s really exciting and that’s how we’ll know, is like when we have those 10 other businesses that start next year and buy tables because they got their connections at HempFest and we hear from people that “Hey I started growing because I met Joel at the Vermont Hemp Company.” Or “I’m somebody who has a, I’m making a Vermont granola and I started putting CBD honey in it because I met the Loose Farm people and now I have whole other product and revenue stream.”

So that’s what’s really gonna be rad, to see what comes after all of this because we’re really at that stage where we’re all just like planting seeds and we’re not even into …

TG Branfalt: It’s a lot, it’s research. Everyone’s just doing research. I want to switch gears a little bit and talk to you about, we can talk about HempFest all day, but I do want to talk to you just a little bit about the biggest story once I got here especially, was what happened with … The legislature passed it, it wasn’t a full rec tax-and-rack, but you know, I don’t if that’s even the best model, but it was a landmark. This has never happened in Vermont and this is in part due to the tireless advocacy that happened and you did a lot in that capacity. So now they’ve convened another commission. What number commission is this?

Eli Harrington: I mean, it’s not, I think it was 2014 when they paid the RAND Corporation, not a ton of money, but I think like $25,000 to write a 110 page report. So we’ve had this report that we’ve paid for for a couple years hanging out and then the old adage in politics, if you don’t want to do something, you create a commission, right, or if you want to delay something, but to back track here, I would say that, you know, I’m a millennial, so I’m impatient and I want instant gratification and I know that I’m right and we just gotta convince all these old people that they’re view point is outdated. So I’m joking, but the fact is that it takes time and I’m really proud to see how far things have come even in, I’ve been in this like the last three years, maybe, full-time.

I mean I’ve always been advocating in other ways and supportive, but really being out there, I think, for the last three years. Like there’re people who are, who’ve been in jail for longer than three years for simple possession. It’s important to keep things in context, I think, when ever you’re talking about advocacy and understanding that, especially, when you’re talking with other cannabis people and industry people that the demographics are changing. Public opinion is changing, but in some places it’s not as fast as others. And I think here in the north east, one thing that’s really slowed a lot of things down is not having those things you can see.

So like Colorado, people go out west and take special trips and maybe you have a relative out there, you do a ski trip or you send one of your legislative panels out there two years ago, which we did already to go do a study tour. And they come back, it’s whatever, but it’s a different thing if you can go actually see it on vacation and New England’s so small that once people see, I mean already, Maine and Mass which are right now, personal possession and cultivation, they’re waiting to get the regulated structures set up and I think the policy makers have really sped things up seeing what the demand is and seeing all that tax revenue that’s out there.

So I think that that’s gonna change a lot and I wish Vermont was gonna be the first state in New England to do it because there is gonna be a huge advantage to that. I mean all of this stuff, bringing a cannabis industry online and just bringing it from an illegal, underground culture to something above board, that takes a monumental sea change. Not only culturally, but talking about policies and where businesses are cited, how they’re operated. And it takes a few years to figure out. The states out west, they’re constantly reforming and I think people like, I mean me, I look to Oregon because it seems like they’ve done the best job of adopting these lessons from their neighboring states. Nevada, which has made changes pretty quickly, all these states, like we look out there and those of us that research the policy and look at it a lot say “You know, we share these articles and we write stories and say look here’s why we need to do this because in every state that goes adult use, there’s a supply shortage. So let’s start getting our underground growers selling to our dispensaries.

We talk about small business in Vermont, what I want to see happen this year and what we’re gonna push for among other things, let’s have a small cultivator license. Let’s start opening up that supply. Right now they only have five dispensaries to sell to. Those are the only people who can dispense medical marijuana in the state and hopefully that will change and open up as well. I mean more competition, the better and the more supply and the more diversity, the better products at lower prices. This is just basic economics things, shout to Brandeis University. Econ 101. But I think that we are gonna see things open up and that, like I said, this small cultivator license, that can be a way to kind of prepare for bigger things where we say alright, let’s get people licensed, testing product, best practices, ideally not over-regulated. If you want that craft scale, just like our lessons from the festival, you can’t price out all the people who’d be involved.

So you have to keep it accessible, but let’s get another 50 growers signed up and working the dispensaries. Let’s expand our caregiver laws to something like Maine has where people can have their own small businesses.

TG Branfalt: Well another point is too, that I think has been sort of, I don’t know if it’s been lost or just not a talking point that I’ve noticed here in the state is that young people aren’t buying farms. Farms are closing throughout the north east because young people don’t want to farm and this might be a tool to get some of those farms operational again. Even if you just allow personal cultivation.

Eli Harrington: Yeah. I think everybody can agree that the more people that are planting things and growing things, the better society is. The more people involved in agriculture and you do see some occasions and a lot of has happened in the north east kingdom in Vermont where you do see sort of the new generation of farmers who are learning that you can’t just do a commodity, you have to have a product at the end cycle and a lot of people really are interested in hemp and in cannabis and that is a gateway, I think, to more working landscapes and it’s something that in Vermont, you’re right, it is very acute because so many small family farms, dairy farming, there’s a crisis going on nationally with the price of milk, that affects a lot of folks here in Vermont. The cooperative system has advantages and disadvantages, but you have a lot of fallow, organic land, you have a lot of brand appeal with Vermont products, and with CBD and hemp you have a national market.

The rest of it, I mean Vermont is tourism-based economy. Vermont already has a reputation. Like you probably tell people about Vermont and they say “Oh, I thought it was already legal?”

TG Branfalt: Oh, yeah.

Eli Harrington: Number one reaction. All the time. People are shocked. So culturally we’re already branded that way and we might as well take advantage and from a rural, economic development standpoint, it’s great that you have politicians who get this and it’s a way to talk about cannabis that crosses party lines. And you can have a conversation with someone who might be more conservative and represent a rural district and say “Look, we got 80 people who took applications for the hemp registry at our event. 80 people are going to theoretically apply for licenses and put some sort of acreage into production that wasn’t before, create jobs …

TG Branfalt: You had a state senator …

Eli Harrington: Pay taxes, we had a state senator there. I mean Senator John Rodgers

TG Branfalt: … who grew hemp.

Eli Harrington: Who was doing just that. Because he’s breaking his back being a stone mason and wants to put his land back to use. His family got sort of caught up and priced out of farming, he became a mason, and he wants to go back and do hemp. So the more we can share those stories and those conversations and say okay, if you can appreciate this with a cannabis plant that .2% THC as legally defined as industrial hemp, then what about cannabis that has 10% TCH and is defined as marijuana, but is grown in the same way in the same conditions on that same fallow land, but with some, I won’t even put a number on it, exponentially more value, dollar per acre price, with the leaded stuff.

So I think that that’s, it’s a way to bridge that gap. I know that CBD and industrial hemp help open the doors to that conversation a lot of the time and Vermont is historically and culturally an agricultural state. We’re not large, but we have great soil, we have amazing farmers and agriculturalists, and, again, we have that brand. I mean how much more is exciting Vermont cheese than New York cheese. I mean and I’m not talking the strain, someday both of those, because there are some great Cheese growers in Vermont, shout out to them. So I think we’ll see it here in this next session, personal possession and home cultivation, can’t be putting in jail for possessing. You can’t be giving people $200 fines. Decriminalization has led to more enforcement not less, it’s just it’s easier to write a civil fine than put somebody in jail.

So we’re gonna be pushing for that to be sure. Ideally have that happen quickly. This commission is strategically designed to not give a report until 2018 in December after we have our next election for governor because we have two-year terms here. As a reminder, our governor is the person who is individually responsible for vetoing this bill, the historic legalization bill that passed. It was very conservative. It was like one ounce and two plants.

TG Branfalt: Better than …

Eli Harrington: And it wouldn’t have gone into effect until July next year anyways. So nothing would have changed today as we record this in September, but his commission is designed to not address, two thirds of the commission is highway safety and education prevention, one third of the commission is tax and regulate. You look at Massachusetts right now, they just appointed a five person full time panel who are being paid to do this. They have their foot on the gas pedal, but they’ve been sort of slow playing for a while, as long as they could, but you see the kind of resources that it takes to figure out these policies and no matter what policies you put into effect and what you can learn from other states, some of it is gonna just happen from trial.

Ideally not too much error, but when you see what the issues are with regulating cannabis in Vermont, you will adjust and you’ll shape it so that you’re addressing those when they happen. So that’s why we advocate get the process going. Impairment on the highways has not been a huge issue in states that have come online. Massachusetts does not have cars flying into each other on the highway every time you go through. Boston hasn’t gotten better at driving. You still gotta drive in Boston and with people from Massachusetts, but things like that, as we see more of that, ideally we can skip passed those reefer madness type discussions and talk more about serious policy points.

So at the end of the day, the commission is gonna have recommendations and the governor might see that as a reason to delay things, but the legislature are the ones who pass the bills and this veto was very unpopular, the governor is taking a lot of heat for it and rightfully so. He owns that decision and we’ll see what happens ideally early in the session where we can go back with, again, just home cultivation, personal possession, not putting people in jail or giving them fines that have an impact on their life for possessing this plant. So we start there. We’re gonna work with the legislature and really give them credit.

No other legislative body has passed this through both the house and the senate. So kudos to all of those people who did take the time to educate themselves and this year they’re miles ahead. It’s like some of the people that he’s appointing to his commission, we’ve been doing this. I’ve been there in every single one of those rooms. We’ve literally got hundreds of hours of testimony that these folks have heard. So many different draft bills, so many different committees that have heard testimony that it does build on itself. And at some point it becomes politically untenable to threaten to veto something that 70% of Vermonters support, which is the legalization, personal possession, home cultivation. So that, continuing to work on our medical program, right now if you’re a patient in Vermont you can only buy two ounces a month. Your plant counts are really low.

So there’s a lot we need to do to work on the medical program as well because a lot of the interest in adult use, I think, is helping people realize just how conservative our medical program has been and a lot of patients who are advocating for adult use are also helping us advocate more for the medical part of things. So that’s really important to keep in mind as well because that’s such a big feeder into how people understand cannabis in your state in general, is through the medical system usually.

TG Branfalt: So I, just before we go I want to ask your advice for other entrepreneurs. Before we do that, we gotta take a break. Ganjapreneur.com podcast. I’m TG Branfalt.


At Ganjapreneur, we have heard from dozens of cannabis business owners who have encountered the issue of canna-bias, which is when a mainstream business, whether a landlord, bank, or some other provider of vital business services refuses to do business with them simply because of their association with cannabis. We have even heard stories of businesses being unable to provide health and life insurance for their employees because the insurance providers were too afraid to work with them. We believe that this fear is totally unreasonable and that cannabis business owners deserve access to the same services and resources that other businesses are afforded.

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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m your host TG Branfalt here with Eli Harrington, co-founder, managing editor at Heady Vermont. So you wear a lot of hats man. I’ve known you for couple months now and it’s really a pleasure getting to know you guys and the Heady Vermont crew and just through meeting you one time, I’ve met almost dozens of CBD producers, growers, and so as somebody who was in New York for awhile and it’s a very secretive program and no one wants to talk to you and no one want to let alone show you their plants, medical or not and then in Detroit where gray market, really nobody wants to talk to you because the DEA can come in and basically at any point kick down their doors.

So Vermont’s community has been very welcoming and very open.

Eli Harrington: People are, their minds are always blown by how friendly Vermonters are.

TG Branfalt: Dude …

Eli Harrington: It is really true. It’s like one of the number one things you read on like Reddit when people come visit Vermont. They’re like “Vermonters are so friendly.” It’s like, yeah man, look around. This place is beautiful.

TG Branfalt: The first time that I came here, I came here for an Offspring/Bad Religion/Pennywise whose at the Waterfront and I remember, we were all parked across the street and it was one car and then the next and they were actually taking turns letting people out and I was like “I need to live here.” I don’t want to kill anyone trying to get out of this concert. So what’s, when you’re talking to the young kids like the guys from Humble Roots and you’re young yourself, what is your advice for people looking to operate in Vermont’s space?

Eli Harrington: I think that when I thought about this a few years ago and I was like, I’m gonna stop wearing a shirt and tie to work. Basically leave the world of, I was non profit executive director and I did some video production stuff, but when I got into it I thought “Worse case, Ontario.” Like I’m gonna do something for a cause that I believe in. I’ll be able to be proud of the work that I do and if we do it the right way and have faith and work hard, then hopefully we can turn it into something that’s a business. I wasn’t sure what that business was going to be. This has all been an evolution and everybody whose in the cannabis industry, you have to build it as you go along unless you’re in some established state that has a few years of over adult use market.

Getting involved. That’s also the exciting part, not only as an entrepreneur, but as an activist and just as a citizen, is that cannabis policy is being shaped right now and that you can pick up the phone and call a representative. You can go to a meeting, you can start a blog. You can write for HeadyVermont.com and send us a commentary piece if you’re someone that lives in Vermont and beyond. You can have a social gathering in a public place and invite a speaker. So you have the agency to control things right now in the cannabis industry that you don’t in a lot of other places. So you should be able to take advantage of that and really, like I said, be willing to educate people. Appreciate that even within the industry, there are people who come at their understanding from a different way.

It might be from someones experience growing for 20 years. It might be because you’re somebody whose a policy wonk and it might because you’re somebody whose a tech nerd whose smoking at night or a college student, whatever it is. So I think being sincere with respect to the community and I think about all the people who have put me on and talked to me. I had a chance to go to Jamaica a few years ago. Not only meet Rastas, but meet some of the High Times folks and some of their competitors. People like Maya from Whoopi and Maya.

I mean just the amount of information that’s out there and being able to go to events because cannabis people, it seems, are more likely to share, and we’re not talking trade secrets here, but share techniques, share connections, share contacts, and those are the networks that matter. Those grass root ones, not just the people who are gonna like your stuff on Facebook, but the people who are gonna show up in person and who you know if you call them and ask “Hey, can you make a call to your representative because this vote’s coming up and they’re on a committee.” Who are actually gonna do it.

So I think just being sincere, if you’re sincere coming at this with good intentions, it doesn’t matter if you’re not the most knowledgeable person, if you don’t have 20 years of growing experience. You come at it with respect and humility, people will put you on. They’ll share information. They’ll give you opportunities to come to events and meet up with people and I think kind of just keep that going culturally and that’s why I think you see a lot of things about this industry that are more conscious then a lot of other industries. Is that everybody whose involved and most people who are successful have to be acting with intention and sincerity.

So I mean I think that’s all of it. There’s nothing stopping you except for how you spend your time and if you want to do it like I worked last summer at an airport cooking breakfast from 4 am to noon so I could have the afternoons to blog and the evenings to go to events and still went totally broke and screwed up a lot of … And made a lot of sacrifices to learn that lesson the hard way and still out there scrapping. So figure out what you’re willing to risk and what assets you have. If you don’t have funding, you don’t have those hard skills like growing or processing or botany, then you need to be the most informed person in the room and you can send your time reading HeadyVermont.com, Ganjapreneur, there’s so much great information that’s out there for free so educate yourselves and get involved.

I mean that’s really it. There’s no secret to hard work and up here in New England, we’ve got a lot of hard working Yankees who are out there busting their butts. Vermont is beautiful, but we’ve got another maybe month and then it’s like stick season and crappy skiing season until probably mid January at least so, yeah that’s it man. There’s no secret.

TG Branfalt: So where can people hear your podcast, find out more about who you are, here’s your chance to plug some stuff man.

Eli Harrington: Yeah, well. I mean, we’ve been, so like all of this. I’ve been experimenting a lot and learning from experience. I started a podcast called Vermontijuana because I just wanted to learn about the podcasting game. I listen to a lot of podcast. This one being my favorite, which I listen to on a weekly basis, although I actually know what TG looks like so it’s a different experience for me, getting to listen to it myself. The Vermontijuana podcast is something I’ve been developing, we’re still getting better. I’m about 20 episodes in, but I encourage people to check that out on iTunes. We do talk about more than just Vermont. I’m working right now on developing some video content and talking to some people in New England and also folks out west because I want to do video, I’ve got background in that. It’s such a good, efficient way to present a lot of information at once and we’re a digital media outlet with Heady Vermont.

So I’m really excited with that, but I mean, Heady Vermont. We have just turned into a membership based organization, which again, part of our own evolution as entrepreneurs, figuring out what models make sense for us. So doing membership where we have members only events that’ll be coming up, that are private, where we’ll be able to transition and have that membership who support us and help sustain us, who also get benefits from our business partners and our advertisers. We’re kind of constantly evolving with Heady Vermont and then personally, I’m out there advocating a lot. I mean if you’re paying attention in Vermont cannabis and if you want to get involved, I encourage people to reach out. If you’re somebody nationally and wants to know what’s up in Vermont, I’m always happy to talk about it.

The more that we share information, good information, accurate information, the better for everybody. So I’m not a believer in, I say don’t hide it, divide it when it comes to all of this. So, yeah. I encourage people to reach out. Eli@HeadyVermont.com. And a huge shout out to Monica. I’m the one talking here today, but if it’s not, if she and I don’t get involved working together, this thing is nothing and she makes it all look great with Kind Consulting. She does the graphics, the visuals, the branding, the photography. She’s awesome. So hit up Monica, hit up Kind Consulting if you want to see why our stuff looks so good. Tune in to HeadyVermont.com and stayed tuned because we’re just getting started and New England’s a small place and we got a lot of friends out there so we’re going regional. We’re gonna be doing more and hitting more regional events. Bringing Nican up here to Burlington in May and in the mean time I’ll be at Nican in Portland and Maine. Nican in Rhode Island and Providence and then in Boston in March.

So catch me at Nican.

TG Branfalt: Dude it’s, we talk all the time, but like normally our conversations are more me rambling about nonsense and you sort of being nice about it, so thanks for showing up and having this conversation and letting me get to know you a little bit while also letting people really get an idea of who you are and you work your ass off man. You and Monica both. So …

Eli Harrington: Well thank you for sharing the platform too man. I mean, you too. When we learned that you were coming to Burlington, we got a chance to link up, like I’ve been reading your stuff for a long time. And a big shout out to Ganjapreneur and their sponsors because it’s such an awesome resource especially for people on the east coast who want to get that inside information. Love what you guys are doing man, I love the podcast. An honor to be involved, so thank you very much.

TG Branfalt: Thanks man. Well we’ll probably have you back on here pretty soon. You can find more episodes of the Ganjapreneur.com podcast in the podcast section of Ganjapreneur.com and then the Apple iTunes store. On the Ganjapreneur.com website you will find the latest cannabis news and cannabis jobs updated daily along with transcriptions of this podcast. You can also download the Ganjapreneur.com app in iTunes and Google Play. I’ve been your host TG Branfalt.

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Picture of cannabis fan leaves inside of a commercial cannabis grow operation.

Tikun Olam and MariMed Partnership to Expand into 4 States

Tikun Olam and MariMed Inc. have agreed to expand their partnership which will see Tikun-branded products rolled out in Rhode Island, Maryland, Massachusetts, and Illinois next year. The partnership brought the company’s products to Delaware in 2015.

The companies expect to offer at least six Tikun-branded strains, including high-CBD strain Avidekel, along with tinctures, edibles, vape cartridges, and edibles.

“Tikun Olam is delighted to expand our relationship with MariMed,” said Tikun CEO Bernard Sucher in a press release. “MariMed utilizes the ‘best practices’ and standards for cultivation and production and their qualified distribution channels allow us to bring our proven wellness products to more U.S. patients than ever before.”

Tikun Olam, a medical cannabis provider in Israel, announced in April that they were expanding their U.S. reach into Nevada with a partnership with CW Nevada LLC. They plan to begin offering products in Washington state in November.

MariMed CEO Robert Fireman said the agreement is due, in part, to the “great success” of the Delaware pilot program.

“Tikun Olam’s empirical data on clinical effectiveness is unsurpassed, and we look forward to educating healthcare professionals and offering Tikun’s products to tens of thousands of new patients nationwide,” he said in a statement.

Since 2010, Tikun’s clinical data has shown that the firm’s strains are effective therapies for symptomatic relief of cancer, post-traumatic stress disorder, Crohn’s disease, colitis, epilepsy, neuropathy, and chronic pain. The company has treated over 10,000 patients in Israel.

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The sun shines through a New England forest, pictured here piercing the foliage just above the trunk of a fallen tree.

Feds Seek MMJ Patient Info from Northeastern States; Massachusetts Complies

Officials in Massachusetts have complied with a medical cannabis patient data request from the White House National Marijuana Initiative, but Gov. Charlie Baker indicated that none of the submitted information can be used to identify patients, CBS Boston reports. The information included the gender, age, and date of cannabis prescription for the state’s 40,000-plus registered patients but not specific medical conditions – which was requested by the federal task force.

The National Marijuana Initiative is a project contained in the High Intensity Drug Trafficking Areas program created by Congress in 1988. According to the report, other states were also sent requests for medical cannabis patient data. The NMI reports directly to the White House and not the Justice Department or Attorney General Jeff Sessions.

Baker said officials would not do “anything that is going to violate anybody’s privacy.”

Dan Quigley, deputy coordinator for the NMI, told the Boston Globe the request was part of a project researching whether there was a link between how states regulate medical cannabis and cannabis use among different age groups within the general public.

“There are no black helicopters warming up in the bullpen,” Quigley, a former Colorado police officer and cannabis legalization opponent said in the report. “I have no idea where this is going to take us yet.”

According to the Globe report, other states asked for medical cannabis patient information by the NMI include Connecticut, Rhode Island, Maine and Vermont.

Update 8/28/17: In an email to Ganjapreneur, it was confirmed by Marijuana Program Administrator Lindsey Wells that the Vermont Marijuana Registry also received and complied with the NMI request.

The provided information included the approximate number of medical cannabis applications Vermont has received each year, which has risen from just 566 in 2012 to a whopping 4,310 in 2016. The information also covered the average age of cannabis patients in Vermont, which has risen from approximately 50 in 2013 to 53 years old in 2016, as well as the most popular conditions cited for medical cannabis access — of which, unsurprisingly, chronic pain (1,205 cases) tops the list with cancer (167), Multiple Sclerosis (77), and nausea (46) trailing far behind.

However, Vermont does not track the gender of its medical cannabis patients.

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Jon Gowa: Robotics in the Cannabis Industry

Jon Gowa is the founder and CEO of Bloom Automation, a company that is designing and creating robots in Colorado to assist the cannabis industry.

In this episode of the Ganjapreneur.com podcast, our host TG Branfalt and Jon discuss Bloom Automation’s participation in the Boulder Canopy startup incubator, the various robot designs they have tested and found most effective, what role robotics may play in the future of the cannabis industry, and more!

You can listen to the interview via the media player below or keep scrolling down to read a full transcript of this week’s Ganjapreneur.com podcast episode.


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey, there. I’m your host, TG Branfalt and you’re listening to the Ganjapreneur.com podcast where we try to bring you the actionable information to normalize cannabis through the stories of ganjapreneurs, activists and industry stakeholders. Today, I’m joined by Jon Gowa. He’s the CEO and founder of Bloom Automations. Jon, you guys make robots.

Jon Gowa: We do indeed. We make robots to help the cannabis industry.

TG Branfalt: That’s the crux of what we’re going to get into a little bit later, robots, how do they work — but before we get into that, I want to know about you. Tell me about what you did before entering the cannabis space.

Jon Gowa: Great. I’ve been an engineer for about seven years now. I initially started out actually in agricultural robotics at a firm called Harvest Automation and there, we made robots that moved potted plants such as rose bushes.

TG Branfalt: How did you decide to enter the cannabis space and did you use your previous experience to build this tech?

Jon Gowa: Yeah. Definitely, I would say I was inspired by my previous experience and honestly, one day, I was watching television. I believe it was a CNBC program about the cannabis industry and saw a particular task, this task of trimming and thought that might be something perfect for robots.

TG Branfalt: Again, we’re going to talk about the robots but I want to talk about a couple other things first. I want to talk about the accelerator program that you guys are involved in, the Canopy Boulder program.

Jon Gowa: Absolutely.

TG Branfalt: What was your application and pitch process like to get involved with that program? How did you discover it?

Jon Gowa: Okay. Canopy Boulder, we discovered it through the ArcView program and we were at one of their conferences, Canopy Boulder was set up with impressive booth and a list of companies that were at this investor forum. We got to know them. We got to know Micah. He said, “Why don’t you apply?” Later, last fall, I was in Boulder and actually met again at Canopy, learned a little bit more about the program, about their alumni and found it a fascinating opportunity.

TG Branfalt: What was the application and the pitch process like for you guys? Was it the Shark Tank experience? Were you in front of a bunch of people and …

Jon Gowa: Although we have had that experience on stage at ArcView, the Canopy Boulder application was a little more friendly. You mainly filled out a lot of forms online and wrote about exactly why you’re in the industry, where your goal is, and really pitching from there.

TG Branfalt: Why did you choose an accelerator program over other ways of finding investments such as finding direct investors or venture capitalists?

Jon Gowa: Great question. I think for us, it was more about getting really immersed in the industry. Although laws are changed in Massachusetts where I’m from, things are really developed out here in Colorado. To actually get to know industry professionals, get to know hopefully our potential clients and what their needs are, it seems like a good idea to come out here.

TG Branfalt: The Canopy Boulder experience and the culture, what’s that like working so closely with other companies who are designing their own tech or doing something entirely different and working with a lot of people who have very broad knowledge base?

Jon Gowa: Exactly. I would say it’s absolutely fascinating. We get to work, exactly like you say, with companies that have such varied skills. In this environment, it’s not so much competitive as it is collaborative. When I needed help working on the website, Henry from Cannabis Big Data knows all about website, all about analytics and was able to get me up and running in honestly 30 minutes, something that would have taken us weeks and more. Yeah, they have that kind of collaboration and everyone working towards the same goal, granted they’re on the same company … on different companies but we’re like working towards the same goal in the same industry.

TG Branfalt: I had an interview with the CEO of the San Diego Canopy and he appeared on the podcast. He said that one of the goals for their program, and they specifically bring in a lot of tech projects is they’re not looking for something that reinvented the wheel, so to speak. They’re more interested in picks and axes rather than gold so they don’t have any companies that touch the plant, that sort of thing. In Boulder, do you have the same experience in that program where it’s more picks and axes as opposed to the gold, if you will?

Jon Gowa: We do. We do have that same experience and the same criteria for it to be an ancillary company. I think that’s interesting and it’s also … because we’re all ancillary companies, we’re tied in that sense. Our clients are all similar so it’s really … it’s kind of a good thing for our company.

TG Branfalt: Tell me about your company. Tell me about Bloom Automation. You have robots. What do these robots do? Who’s using them?

Jon Gowa: Great. We have robots and it’s mainly aimed at the task of trimming which is after you harvest the cannabis, you have the flowers and then you have the sugar leaves and the fan leaves or the water leaves. Although the leaves are still valuable, you want to remove those and separate them. There’s numerous ways of doing it. Typically, it’s hand-trimmed or there’s some large machines that trim it but these machines are a little bit more coarse, so to speak. We’re looking at robots that could use cameras and they actually look at the cannabis and understand each different plant, each different branch and are able to cater that when it goes to actually trim and operate on that branch.

TG Branfalt: These aren’t like humanoid robots, right, that are holding scissors and doing this? These are more production style robots?

Jon Gowa: I would say it’s somewhat of a mix, so our next generation robot, it does wield a pair of shears, they look quite like a regular scissors and it uses an articulated arm that enables it to be more dexterous. Meanwhile, our initial prototype which is online and functioning right now like you said, looks more like a production piece of equipment, even kind of like a 3D printer. The robots are changing in form.

TG Branfalt: Already?

Jon Gowa: Already to kind of make sure we’re precise, as precise as a human and as we learn different capabilities and restrictions of a particular robot or system, we’re adapting to this.

TG Branfalt: I read that the automation increases security. I was wondering if you could just tell our listeners how automation does increase security and why.

Jon Gowa: Automation can certainly increase security by … It’s a more controlled environment. Certainly, if you have conveyor belts, you have your product going from one conveyor perhaps through a robot, it’s all controlled. It’s very unlikely you’re going to lose any product particularly with all the cameras, automated cameras. For that reason, you have a good control of your product throughout the entire process whether it’s trimming or going through packaging. Automation can certainly help.

TG Branfalt: You had mentioned earlier that your tech is already sort of evolving. Give me some sort of specifics about what has happened since the early test phase to now.

Jon Gowa: Exactly. Early on, although we’ve always used cameras, we had numerous different sensors like touch sensors and other sensors but now, we rely completely on cameras. What’s changed is in the beginning, the robot was a lot more cumbersome, so to speak. Sometimes, it ate an entire flower without really knowing it. Now, we’ve refined that algorithm much, much further. It knows exactly where each leaf is. It no longer has false positives or false negatives and it’s certainly more precise and more efficient. In fact, it’s almost 10 times faster than when we started.

TG Branfalt: Tell me how much product it can go through and how accurate is it.

Jon Gowa: Okay. We’re aiming for the production model to go through at least a quarter pound dry equivalent per hour. That would represent the equivalent of perhaps one to two hand trimmers. The accuracy is quite good. We’re at about 80% right now but we really want to hit that 95% threshold which is, it starts looking exactly like a hand-trimmed product. It’s very precise.

TG Branfalt: How far are you away do you think from hitting that 95% goal?

Jon Gowa: We have beta testing to begin at some cultivation sites across the country, about six of these sites. From there, that’s where we really start to gather data so we’ll see how are these actually performing in real life, what is the accuracy that the cultivators are reporting because it is something of subjective matter and from there, we’re going to make incremental improvements until we hope we get to that 95%.

TG Branfalt: What do you mean by it’s subjective? What does that mean when you’re dealing with data? Data is not really subjective.

Jon Gowa: Right. For accuracy, some would say some cultivators prefer a closer cut where perhaps you’re trimming the sugar leaves very down low, of course, getting all the crow’s feet but other trimmers, especially when the product is wet, might consider it okay to leave some sugar leaf because it still has product on it, active product. I think it depends on cultivator to cultivator. That’s actually something we want to program into the robots. This is one of the levers they can pull but we want to make sure when they pull that lever, they’re getting a desired outcome.

TG Branfalt: The system is adaptable.

Jon Gowa: That’s correct. There will be some tunability whether they want, like I said, a closer trim or perhaps a looser trim and that can be for numerous reasons from speed to, of course, just how they like their product.

TG Branfalt: That’s really cool stuff. We got to take our first break. I’m TG Branfalt. This is Ganjapreneur.com podcast.


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TG Branfalt: Hey, welcome back. It’s the Ganjapreneur.com podcast. I’m your host, TG Branfalt here with Jon Gowa, CEO and founder of Bloom Automation. Before the break, we’re talking a bit about how the robot works but there’s going to be … You’re definitely going to get some voices who are saying that one of the benefits of legalization is job creation. A February report from New Frontier estimated the cannabis space to create 250,000 jobs by 2020 while manufacturing, government and utility jobs decrease by 814,000, 47,000 and 383,000 respectively. What is your response to people who might see your robots as a threat to job creation in the cannabis space?

Jon Gowa: Yes. The robots and automation in general really works to increase efficiencies. Often, what occurs there is as opposed to eliminating jobs,
you’re actually creating more jobs such as everything … The robot needs an operator. These current robots, for example, don’t feed themselves. Branches need to be fed in. Then, of course, there’s robot technicians, robot programmers and a number of jobs that are actually on-site jobs that will be created. What we like to look at is the efficiency improvements that these robots can provide employers and enable them to employ even more people whether it’s down the line or actually helping the robots.

TG Branfalt: Well, and tech companies need a variety of talent as well. What are you guys going to be looking for as you expand in terms of talent?

Jon Gowa: Certainly. Everything from, of course, programmers who are experienced in robotics and specifically vision to then we would need robot technicians across the country because robots, they break down like any piece of capital equipment or any piece of equipment really. We will be wanting to train particularly people that are familiar with other equipment in the cannabis industry whether it’s they’re trained on lighting equipment, dehumidification equipment. We’ll be looking for those same people and hopefully train them how to work on the robots so that we have technicians capable all across the country and when a cultivator needs them, they can go out and service the robots and of course, individuals that would operate the robots and then, we are planning on United States manufacturing so we’ll need an army of assembly technicians as well.

TG Branfalt: So far, have you been able to find qualified people to do the jobs that you’re looking for and if so, what sectors are they coming from?

Jon Gowa: Great question. For example, we’ve been looking for contractors that are familiar with cameras and how cameras integrate with robots and typically, that’s in automation field. We found contractors everywhere from Denver to San Diego to Tampa, Florida who all not only have an interest in the field but have a strong interest. They see it as a growth industry and have said that there’s request from other people, from cultivators themselves. We’ve had very good response honestly from vendors and industry professionals outside of the cannabis industry.

TG Branfalt: What other functions might robots be able to perform in the cannabis supply chain?

Jon Gowa: We’ve already seen some equipment whether you would call it an automation equipment or robotics, that help package cannabis, help package flower. One of the things I know that’s being looked at is packaging concentrate products. No pun intended but it’s really a sticky process and … yeah.

TG Branfalt: I love puns.

Jon Gowa: It’s tough to really … The process is called gramming and I think it’s pretty tough to do manually.

TG Branfalt: That’s something that people might be looking towards robots for or are they already being utilized?

Jon Gowa: They’re not being utilized but they are looking towards that, just one example, to help packaging, help packaging efficiency, consistency so that every time you look at the product, it’s consistent to what you expect.

TG Branfalt: When you approach a cultivator and you tell them, “Hey, I’ve got these trimming robots,” what’s their reaction?

Jon Gowa: Generally, their reaction is fairly positive. I think trimming is often seen as one of not the most desirable jobs in the industry. What we hear from cultivators is they love their great trimmers but all their great trimmers want to do is move up to that next level where they’re no longer trimming, so it’s difficult for them to find good trimmers and if they could instead operate robots that would really equate to this quality, they would love to do so.

TG Branfalt: How much training would somebody who’s trimming by hand now need to operate one of these robots?

Jon Gowa: Certainly, I think a large population of the trimmers right now are of the age that they’re quite familiar with technology and the robot’s operated through a touch panel control. It’s fairly intuitive. It’s a small combination of mechanical, just how you load the branches and then simply following kind of on-screen instructions. I think they would get sort of used to the errors that might happen with the robot and learn how to adjust those pretty quickly. It’s very similar to how humans work with robots in the automotive industry. It’s pretty collaborative.

TG Branfalt: You don’t need to have like an engineering degree or something to operate these?

Jon Gowa: No. Absolutely not. We really would count on those hand trimmers and other employees to assume these roles.

TG Branfalt: We got to take our last break. When we come back, we’re going to talk about something you and I both know a little bit about and that’s cannabis on the East Coast. Before we do that, we’ll take a break. This is the Ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Welcome back to the Ganjapreneur.com podcast. I’m your host, TG Branfalt with Jon Gowa, CEO and founder of Bloom Automation. You had mentioned earlier you’re from Massachusetts. I lived in New York for years and years. I spent tons of time in Massachusetts and I was stoked and maybe a little surprised when they passed cannabis legalization last November. It was a huge domino that toppled in New England because of Boston and the power politics that are played, I’m certainly sure you know, in Massachusetts. Were you confident going into that vote? What were your feelings as a native going into the November election?

Jon Gowa: No. I was hopeful but I wouldn’t say I was completely confident. I knew in the earlier polls, it was somewhat split but at least we had passed medicinal and then decriminalization. I was hopeful we would follow suit and certainly pleased with the outcome there.

TG Branfalt: Do you have the same sort of feeling that I do that it was kind of the first domino? I mean that and Maine, that I mean it was a simultaneous thing but to me, New England or I’m sorry, Massachusetts is sort of the bigger of the two fish if we’re frying them. Do you kind of get that sense as well that … I mean now, we got Vermont who just, the legislature passed, strange legalization bill. Delaware is working on it. I hear Rhode Island but do you think that it took Massachusetts to kind of get that ball rolling?

Jon Gowa: Personally, I do think it did take Massachusetts to really get everything rolling. I think just as other states have looked to Colorado including Massachusetts, I think other New England states will continue to watch Massachusetts as the legalization plays out.

TG Branfalt: Well, and there’s been some setbacks. The legislature delayed implementation from January to July 2018. Several municipalities have enacted either moratoriums or total bans. They have approved the funds for the program which is a start. How confident are activists and canna-business owners in Massachusetts that the state will meet that July 2018 deadline? What are your concerns about the law if any or its implementation?

Jon Gowa: I certainly hope that the law is implemented. As you said, it was supposed to be in January. I certainly hope in July, I think the voters have voted. The time has come but the cities that haven’t, for the cities that haven’t or that have pushed back, I think they’re losing out and I’m sure eventually, they’ll turn, just like some cities here in Colorado have. Then, yeah, I’m not 100% confident on the actual meeting the timeline. It’s really, I mean … yeah.

TG Branfalt: Finally, what advice would you have for entrepreneurs, specifically those interested in entering the tech sector?

Jon Gowa: Great. I think there’s ideas. There’s thousands of ideas but really, I would say building your team, whether it’s just you and a partner or you and two partners, building a team where you really complement each other and then really looking at your opportunities, so if you have an idea and you have a prototype, then maybe you start looking for some investment but otherwise, these incubators are really … It’s a really good opportunity to get to know the entire industry, get to know venture capital. Myself, I’m not an MBA but this is kind of like a mini-MBA. I would certainly advise that to any entrepreneur whether you’re an engineer or not, or a business professional or not.

TG Branfalt: Finally, can you tell us where we can find more about your product?

Jon Gowa: Absolutely. On our website at bloomautomation.com and of course, at our Twitter, @bloomrobots. Both is a great opportunity to learn more.

TG Branfalt: Awesome, man. Well, thank you for taking the time out to be on the show. It’s really cool tech that you guys are rolling out and I really can’t wait to see how it exactly develops. That’s, I think, going to be a really fascinating thing to keep my eye on.

Jon Gowa: Yes. Thank you really much, Tim. I love the show and I’ll be anxious to hear more from you.

TG Branfalt: Thanks so much. You can find more episodes of the Ganjapreneur.com podcast in the podcast section of Ganjapreneur.com and in the Apple iTunes store. On the Ganjapreneur.com website, you’ll find the latest cannabis news and cannabis jobs updated daily along with transcripts of this podcast. You can also download the Ganjapreneur.com app in iTunes and Google Play. This episode was engineered by Jeremy Sebastiano. I’ve been your host, TG Branfalt.

End


The New Hampshire Capitol Building on a sunny day in Concord, New Hampshire.

New Hampshire Gov. Signs Cannabis Decriminalization Bill

New Hampshire Gov. Chris Sununu has signed legislation reducing penalties for possession of small amounts of cannabis, and with it effectively decriminalized low-level cannabis possession in New England. The measure makes possession of up to three-quarters of an ounce of flower and up to five grams of hashish by adults 18-and-older a violation rather than a misdemeanor.

New England includes Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont. Last November, voters in Maine and Massachusetts both approved adult-use measures, while possession of less than an ounce of cannabis is a simple violation in the remaining states. New Hampshire was the only holdout in the region.

New Hampshire’s law specifically prohibits police from making any arrests for a cannabis possession violation, and offenders under 18 caught possessing less than the threshold would be subject to a delinquency petition, WMUR-9 reports.

Adults found possessing above the threshold will be fined $100 for the first or second offense and $300 for subsequent offenses within a three-year period. A fourth offense will result in a misdemeanor charge. Money collected from fines will be deposited into the state fund for alcohol and substance abuse treatment.

Justin Strekal, NORML political director, said the measure allows the state to “join the chorus of states that recognize the baseline level of dignity for its citizens and tourists” who choose to use cannabis.

“Soon, throughout New England, individuals will be able to freely travel without the threat of jail time for possession of marijuana,” he said in a statement.

Sununu previously called the legislation “common sense marijuana reform.” The bill takes effect in 60 days.

End


Hadley Ford: Choosing the Right Cannabis Investments

Hadley Ford is the co-founder and CEO of iAnthus Capital Holdings, a cannabis finance and investment firm with active partnerships in four different legal U.S. markets.

In the following interview, our podcast host TG Branfalt interviews Hadley about his life before entering the world of finance, which included five years spent in communes and hitchhiking around Europe and the United States. The two also discuss cannabis companies trading on the Canadian stock market, the many investment opportunities found in cannabis, strategies for choosing the right state market for an investment, and much more!

Listen to the interview below, or keep scrolling to read a full transcript of this podcast.

Subscribe to the Ganjapreneur podcast on iTunes, Stitcher, SoundCloud or Google Play.


Listen to the podcast:


Read the transcript:

TG Branfalt: Hey there, I’m TG Branfalt and you are listening to the Ganjapreneur.com podcast. The Ganjapreneur.com podcast gives us an opportunity to speak directly with entrepreneurs and experts who are working on the front lines of the industry to normalize cannabis through responsible business, education and activism. As your host, I will do my best to try to bring you actionable information to help you plan, grow and manage your cannabis business.

Today, I’m joined by Hadley Ford, co-founder and CEO of iAnthus Capital Holdings. How are you doing today, Mr. Ford?

Hadley Ford: Very well, TG. Thanks for having me on.

TG Branfalt: Absolutely. It’s a pleasure. I start these interviews with talking about the background of my guests. But, through my research I found an article that talks about your experience in Europe. So, before we get into your background, why don’t you tell us about what you did in Europe.

Hadley Ford: About my checkered past, “Come the revolution.” I was an aspiring chemical engineer at the University of Rochester and was thrown out of that school. That’s a story for another time with a beer in front of us or something else to consume. I then spent the next five years hitchhiking around Europe and the United States living in communes with hair halfway down my back and “Come the revolution” and all that good stuff. I had to find a way to support myself so I was a street performer as a juggler and did some big form magic, as well, pulling ropes through people and things like that. Just sort of lived outside the grid for five-ish years.

TG Branfalt: So, now you’re applying a sort of magic to a whole new industry.

Hadley Ford: (Laughs) And a lot of juggling, a lot of juggling as well.

TG Branfalt: Of course, of course. So, now can you tell us how you ended up getting into the financial and healthcare industry?

Hadley Ford: It’s the usual path of anyone who’s going to go work on Wall Street that you have to be a long-haired anarchist living in communes. It was quite a turnaround. I had thought that was the path I was going to be on for the rest of my life, but life had different aspirations for me. Sort of one turn at a time occurred and I found myself back in the United States and I found myself taking night classes up in Boston, at Boston University. And I stumbled into some accounting classes, and I liked that and the next thing you know I was a Finance major at Boston University. After that I became a research analyst at Fidelity. And I went back to business school at Stanford and was recruited out at First Boston, got recruited away to join Goldman, then worked at Goldman really on both the principal side for awhile and also the corporate finance and M&A side, mostly in media and telcomm.

And then I left that and did a little content delivery start-up and competed against Akamai. Sold that company and then re-joined Bank of America as head of the tech group out of New York. And, did that for about three years. I got a phone call from an old client of mine at Goldman; he claimed his father had found a way to cure cancer, and would I sit down with him and figure out how he could finance that? So I sat down and I was so enamored of both of his father and the business plan, that I quit my job at Bank of America and the plushly appointed offices there, and waded into start up a company called Procure Treatment Centers which ultimately became the largest provider of proton therapy in the world. We raised about $800 million privately and saved thousands of lives.

Unfortunately, we depended very heavily on debt capital for the growth of that company. The debt crisis hit; we didn’t have access to growth capital. We ran it as an operating company for three or four years. And then I wanted to do something that was more growth-oriented. So, had an amicable separation and went off to see what the next big opportunity could be.

Around that time, I got a phone call from a guy I’d done a lot of business with when I was at Goldman. Actually, had invested in his company and taken him public, sat on his board. He called me out of the blue and said “What are you doing?” I said I’m looking for the next big thing. He said “I found the next big thing.” I said “What’s that?” And when I’d dealt with him before, he had been emerging telcomm, he’d done some internet stuff, he’d done some virtual currency companies. So I was expecting 1s and 0s.

Instead, he says “Cannabis.” And I laughed. And he said “Why are you laughing, it’s a $50 billion industry we went from black to white.” And I said “I’m laughing because my brother is already the largest provider of medical cannabis in New Mexico and my sister’s one of four licensed operators in Vermont. It’s kind of the family business. And he said “Well, you’re an entrepreneur. Why aren’t you in the family business?” And I said “Well, I’m not really convinced that there’s a national opportunity right now. It’s a very good business on a local basis. You get a license and you finance it with your friends and family and you’ve got a good business. You join the country club and it’s very respectable. But how do you scale that? You can’t ship product across state lines. You can’t even get a trademark or a copyright on your name. I don’t know how you scale it nationally.”

So, this fellow, Randy, who is now my partner, said “Well, we always liked working with each other. Why don’t we figure something out?” So we traveled around the country. Went to conferences. Met with operators. And determined two things, which we may have been able to determine in an afternoon with a six pack. But, the first is that there’s no regular way institutional capital available to the cannabis entrepreneur in the United States. So, if you are fortunate enough to have a license, you had no access to institutional capital for starting your business, growing your business, buying out your partner, or, if you wanted to sell your business, be acquired and have acquisition finance, either.

The second piece is because you don’t have access to institutional capital, you didn’t see all the usual camp followers you’d see in a growth industry. You didn’t have, you know, a lot of accountants, lawyers, consultants, advisors who are there. So, you had this weird anomaly where the entrepreneur has a license but has none of the usual factors of company-building available to him or her.

We thought, “That’s sounds pretty easy.” We’ll just set up a little merchant bank. We’ll raise $200 or $300 million. Charge two and twenty. And, we’ve both built big companies. We’ll go in and help people build companies and provide financing for it. But, for the same reason that Citibank wasn’t going to write a prime plus two loan for someone’s greenhouse, you weren’t going to get CalPERS or Toronto Teachers to give you a $30 million blank check into a $300 million fund. So, we kind of scratched our head about the supply side of the equation for awhile and then we discovered the Canadian public markets, which are really the only capital markets in the world, public or private, that has shown a willingness to provide financing for cannabis operators.

Now, there happened to be Canadian operators and there happened to be Canadian investors, but our supposition was that we could structure something, raise money publicly in Canada, educate the investor there about the opportunities in the U.S., and then flow that money in to support the U.S. cannabis entrepreneurs. That’s sort of the CV that gets me from juggling in Europe and living in communes all the way to providing institutional capital for entrepreneurs in the cannabis space today.

TG Branfalt: So, let’s get right into some of the financials here. What is the importance of harnessing the right skills to support a diversified portfolio of cannabis industry investments for shareholders?

Hadley Ford: Well, I think, you know, if you’re an investor … A sort of public market security investor and you say “Gee, I see this tremendous growth opportunity where, you know it’s really unprecedented where you’ve got a $50 billion market that’s … Think of that reservoir of cash and someone opens up this sluice gate and all that cash is flowing from illegal owners to entrepreneurs who’ve been licensed with background checks, it’s sort of a built-in 30% growth for the next 10 years.

But, there’s no real way for the public investor to sort of access that growth opportunity. So, you’ve got to say “What public companies are there that I can invest in?” Well, you can invest in the Canadian guys, but they don’t have any real exposure to the U.S. market. And then you look at the U.S. public stocks and you’ve probably got 250 companies that used to be Joe’s Mining Company that renamed themselves Joe’s Cannabis Company. And, then you’ve got sort of a handful of companies that are, you know, what I would call operating companies with management teams and operations that are kind of small cap. What you want to make sure from an investment perspective is that those management teams actually have the appropriate backgrounds and excellence and skill sets that you can trust them to actually go execute and make a dollar for you from an investment perspective.

So, what we offer the retailer/institutional investor, from a public security perspective, is a team that has actually worked within the world of finance and corporate governance and regulation and real estate. And, I think people can take great confidence that, when we diligence something or structure something, that it’s being done in the same form or fashion that they would expect someone from Sand Hill Road or Wall Street to do.

So, from an investment perspective, you know I think it provides security that the cash you’re putting to work is going to be put to work in a prudent and effective manner. So, it’s really, you just want to see all those skill sets, if someone’s actually going to be investing money in cannabis, you want to make sure they have the background of diligence and modeling and legal and regulatory and documents and all that sort of good stuff.

Because our view is cannabis expertise are kind of the table stakes, right? You’ve got a vast network of people who help us diligence the cannabis piece of it. But, then the value-add piece becomes “How do you deal with regulation, real estate, making sure you have enough money to build your model out, things like that?” And, that’s the expertise we bring to the table.

TG Branfalt: How much in the early going did you rely on your family to help you navigate this industry?

Hadley Ford: 100%. I mean, it’s a brand new industry. You just really have to have someone you can trust who can educate you on the ins and outs and quirks that are kind of the daily stuff you face in the cannabis industry. So, the idea that I actually had family members that were in the business and they could help get me up to curve on things you have to be aware of and think about was invaluable. And that also allowed us to have that as a launching pad from an investment perspective to raise the initial capital. Because, it’s nice to have a good idea, but it’s a lot better if you actually have some investments that you’re already making.

So, you know, I would say that, without their involvement, there wouldn’t be an iAnthus. It was a nice intersection point or Venn Diagram, as it were, where I had two siblings who were cannabis experts and they had a sibling who was a financial expert. And that’s a nice combination. It’s a confluence of events that was very fortunate for both them and for me.

TG Branfalt: So, moving to kind of a bigger picture, what’s your take on the experience of innovative industrial properties. There’s that real estate investment trust that was focused on cannabis industry properties, you know they were approved for a listing on the New York Stock Exchange in November. They had to reduce that IPO goal from $175 million to $100 million; they cut their number of shares offered by more than half, from 8.75 to 4 million. Why do you think that this failed to gain the traction that it anticipated on this major market?

Hadley Ford: You know, I’d say a couple of things. I’d say one of the big positive … And I was surprised, right, that the New York Stock Exchange approved it for listing. I mean, that is a great vote of confidence for the future of cannabis and the capital markets because, you’re probably aware that NASDAQ has repeatedly denied listing applications to their exchange.

And, ultimately, the Canadian market is a fine place to raise capital now, but the U.S. market is going to be vast and large and need a lot more capital than probably Canadian markets can provide over time. So, you do need to have a working capital market, public market, down here in the U.S. to effectively support the growth of the industry.

So, I think that is a great positive takeaway. Now, technically, why would they go from 175 to 100? Well the people who are involved in innovative industrial had had great success in the past in other industries. In healthcare REITs and things like that. And, I think, probably their anticipation was that you’d have much more institutional participation in a deal. Now, I didn’t see the book and how it was allocated, but my guess would be they had zero institutional interest. Very hard to do an all retail deal of $175 million. Matter of fact, I was talking to people about the deal before it actually went out in the market or before they tried to price it. And I think everyone was of the same view that, from just a pure retail allocation, they were going to be well south of $100 million or being able to get capital out of the market.

So, it wasn’t a surprise to me or really any of the bankers who were watching the deal that it didn’t raise the type of capital it wanted to originally. But, I think, what it did do, was set precedent that there’s an actual cannabis business model listed on the New York Stock Exchange and it’ll be up to them to execute. And, if they execute, I think they’ll be able to raise more retail money. And my expectation would be that, sometime in the next year or two, you’ll start to see institutions play as well, as they become more comfortable with the concept of cannabis within the public markets in the U.S.

TG Branfalt: Do you feel that this political climate is safe to invest in? We’ve got Jeff Sessions who has been an outspoken opponent of legalization, and there’s really been no movement on a federal level for a comprehensive medical program or any sort of major reforms. So, what is your feeling about this political climate in terms of investments?

Hadley Ford: Well, I’m kind of torn. Because, as a provider of capital, I like people to think it’s a wild and dangerous place so it keeps out other providers of capital. But, rather than play the game theory and say yes, it’s very dangerous, don’t come into it, I’ll give you the straight up thought of how I think about it. Because I get this question all the time.

I don’t lose any sleep over it. Let’s call a spade a spade here. I mean, it’s against the law at the federal level. If you go back and look at what Loretta Lynch or Eric Holder said about cannabis in their confirmation, actually worse than what Sessions said. At least Sessions showed some … You know sort of said “OK, there’s the Cole memo and I have to undertake my sworn duty to enforce the laws of the United States.” But it’s a matter of resources and the Cole memo is informative. Go back and look at what Loretta Lynch said. She said “It’s against the law and where we see cannabis, we see violence.” It would make your feet go cold. Frankly, the Obama administration weren’t great friends to cannabis. Eight years, I didn’t see anything get rescheduled or descheduled or decriminalized.

The Cole memo came out, and that was nice. But there was no, as you point out, proactive movement in that direction. And, frankly, I think if you go back and look at what the industry thought about the Obama administration’s view on cannabis, I think there was great disappointment that there wasn’t a more proactive stance. I don’t have any expectation that the Trump administration is going to be proactive, but I don’t have any fear that they’re going to send the Feds in to shut stuff down. I just think it’s way down the list of things that are important to the administration and I do think that many within the transition team and many of the appointees are states rights and that’s the way it’s going to go. I expect, for the next four years, you’re going to have this uneasy peace between the Federal government and the states, but that’s going to be business as usual.

There has been sort of a little pause, from at least my understanding … We’re not in the business of raising private capital, but a lot of the guys we’re talking with are, and they sort of give us feedback that there’s been a little bit of pause in the ability to raise private capital. But I don’t think anyone thinks you’re going to see a proactive roll-back of anything at this juncture.

TG Branfalt: So, I want to talk to you a bit about the Canadian government that is being proactive. But before we get to that, we’ve got to take a short break. This is the ganjapreneur.com podcast. I’m TG Branfalt.


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TG Branfalt: Hey, welcome back to the ganjapreneur.com podcast. I’m your host TG Branfalt here with Hadley Ford, co-founder and CEO of iAnthus Capital Holdings. Before the break we were talking a bit about the U.S. Federal government and their inaction under the Obama administration and what we expect to see under Trump.

But your company, as you mentioned, you’re publicly traded in Canada. The Federal government there is expected to announce legalization plans this spring. What do you anticipate, not just the market, but the regulations looking like under Canada‘s plan?

Hadley Ford: You know, that’s a great question. We’re publicly listed up there. We focus primarily on the U.S. markets. I don’t pay too much attention to investment opportunities up there, but I’m generally aware of what’s been going on. I was actually at a conference where this very question came up. I think, first off, it’s probably going to take longer than what people are anticipating. People are saying “Oh gee, it’s going to be very quick.” My guess, it’s going to take a year or two to work through Health Canada and all the regulations and all.

My expectation is that the government is going to have a bigger role in it than people anticipate. I’m not Canadian but I spend a lot of time up there and you know, you see the government has a hand in the sale and distribution of alcohol for recreational use. My guess is they’re going to want to play a role like that from the cannabis perspective as well.

I also think, if they have the same type of stringent production and oversight requirements they have from a medical perspective, that they may have some pricing issues and concerns from the recreational perspective. It may just keep the price at a rate that doesn’t displace the black market. We’ll see. It will play out through time. It’ll be absolutely fascinating to see how the politics are played and who gets to capture the margin and what regulations get laid out on the production side of it.

And, I do think, from a capital formation perspective, anything that increases the interest from a Canadian perspective, increases number of investors who are actively participating in the market up there, helps reduce our cost of capital and allows us to make that money available to the U.S. entrepreneur. So, in a strange way, anything that’s bullish and positive in Canada, it will have a positive effect on the cannabis entrepreneurs down here as it sort of trickles through the capital markets.

TG Branfalt: Do you think that it might force the hand of the U.S. legislature, because now you would have our neighbor with legal, adult-use cannabis?

Hadley Ford: Yeah. You know, I think all these flags that get planted are all part of a general trend … Whatever analogy people use, “Genie out of the bottle,” “Rock rolling downhill” … You’ve got upwards of a quarter of the United States will now have access to full adult-use cannabis when the regs get written over the next year or two.

You kind of run through all the different stages. You have full medical programs or high CBD programs and you have close to 90% of the U.S. population has access to some form of cannabis. You know, it can only be helpful to that direction if a well respected northern neighbor, our largest trading partner and someone who’s been an ally of the United States for 150 years is going to be moving in that direction. That’s only a positive. So, I think, if this continues to move in that direction, I don’t know that they go full-rec for the whole country and all of a sudden the U.S. is going to be doing the same thing. But, it’s clearly a positive indictor and keeps the momentum going the right way.

TG Branfalt: So, in what U.S. states have you made investments?

Hadley Ford: We are in Vermont, New Mexico, Massachusetts and Colorado. On any given day, we are in discussions in a half dozen other states.

TG Branfalt: And, Massachusettsrecreational program is expected to be huge due to its proximity to New York City. And Boston is supposed to be a huge market. Colorado is just rolling … So, why don’t you tell me a bit about New Mexico and Vermont. Vermont is such a small state that, as an investor if you’re aiming at a big money market, it kind of seems counter-intuitive.

Hadley Ford: Well, yeah. We typically look for things that I would call oligopoly situations. And that can be set up either in a town or a region, a state, it can be a license holder in a limited license market, it could be a market share leader in a more competitive market. But we look for situations exactly as you point out, where there’s a big growth opportunity and good returns on the capital we put to work. So, if you look at Vermont, the medical market is nothing to write home about from a size perspective. You’ve got 3-ish thousand registered patients and 4 licensed operators who are divvying that up. But, if you look at it from a full recreational perspective, Rand came in and did a study for the state and estimated the in-state market to be $100 million.

Now, if the full-rec program … They don’t have a referendum process and Massachusetts has to go through the legislature there. But, every time that’s been put forth, last year, year before, it’s made it through the Senate and bogged down in the House. At some point, Vermont will be full-rec. I think it polls 80% among the population and, if you’re one of a limited number of license holders, in every form of the bill and every anticipation is that, if you have an existing license, you’ll be able to participate in the new market. And probably have either an explicit or implicit head start because you already have infrastructure and grow and processing and locations in place. $100 million market, four license holders? That’s a pretty big market. That’s a good opportunity. Plus 13 million tourists go to Vermont every year. So, we like the returns.

Obviously the returns in bigger markets can be bigger. So, you look at a New Mexico, 2 million residents, same type of thing. We’re invested with the market share leader there. There’s good growth, and I think, ultimately, that’s probably a full-rec state. Sort of unclear when that happens, although probably it is more likely now that the House of Representatives is now Democratic rather than Republican in the state.

And then you look at a state like Massachusetts. You kind of have the best of all possible worlds. You have a much larger market, 6-7 million person population, 40 million people within a 250 mile drive of Boston. And, just because of the way the state’s put the process in place, limited number of licenses. So, that’s an ideal market and value creator for us.

Colorado, a different opportunity completely. You’ve got, from a regulatory perspective, the most mature market in the United States. You’ve got $1.2 – $1.3 billion of legal sales in the last 12 months. You’ve got 600 store fronts, maybe 400 operators that control that, a very fragmented market. So, we think there’s great opportunity if you have the capital to actually help consolidate and grow that market. And, that’s how we view Colorado.

So, we’re opportunistic on how we put our capital to work. That’s four different markets with four different opportunities, but I think they all come down to the same piece. Can we put money to work? Is there an oligopoly type situation we could take advantage of? Are we going to have good returns for our shareholders’ money? And the answer in all four of those markets is “Yes.”

TG Branfalt: So you had mentioned this oligopoly system … Would you say this is the best system for investment compared to, say, a Michigan market which still kind of operates in a gray sort of sector?

Hadley Ford: Yeah. We won’t invest in a state unless it has a good state regulatory structure that we think abides by the Cole memo. So we haven’t made investments in California or Michigan. There’s just too much risk around that from our perspective. It sounds funny … Here we are investing in something federally illegal and we’re saying “There’s too much risk.” But, even under the Obama administration, which is supposed to be this friendly counterpoint to Trump, the Feds were very active in hassling people in both those states and people went to jail in both those states under the Obama administration. That’s not a good headline for us to take our investors’ money, invest in something, then have it shut down because they’re not abiding by the Cole memo.

So, until someone actually drafts the full state regs, we’re going to be on the sidelines. It doesn’t mean we’re not looking. We probably have active conversations in those states on a weekly basis. We kind of know the players. We kind of know what we would do. But we want to wait until the path is set within the constructs of the Cole memo.

TG Branfalt: I want to talk to you a bit more about Vermont. But before that, we’ve got to take one more short break. I’m TG Branfalt, this is the ganjapreneur.com podcast.


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TG Branfalt: Hey welcome back. I’m TG Branfalt. This is the ganjapreneur.com podcast. I’m here with Hadley Ford, co-founder and CEO of iAnthus Capital Holdings. Before the break, we were talking about the states in which you have invested in and your reasoning for making those investments. I’m sure that you’ve spoken to a lot of people in Vermont. You have investments there, your sister runs a dispensary there. What are people expecting in terms of recreational legalization? I know that the last bill was seen by many as flawed which is why it wasn’t passed. Not because it was recreational, but because the bill was bad. So what’s your sense from talking to people on the ground?

Hadley Ford: Well, you start from the people, right? I go back to my “Come the revolution” days. The people want it. It polls 80% “Let’s go full-rec.” And the rest of it, I forget the author that said this but, “You never want to watch sausage or laws get made.” It’s political horse trading. They don’t have a referendum process in Vermont. It’s one of 14 or 15 states that don’t have that process to change the law. So you have to go through the legislature.

And it’s just horse trading, right? I mean, it almost doesn’t have anything to do with cannabis at some juncture. You need votes at the committee level and you need votes in the House and you need votes in the Senate. I was up there last year testifying and in the halls of power, and people were making trades. “I’ll vote for you on this if you vote for me on that.” It’s just political machinations as usual. My expectation is eventually you will have a bill. It’ll get passed. I don’t have a particular view on what that will look like. Because I don’t know what deals and trades get made. Someone needs a bridge in their town and that’s how you get their vote. But, I assume it will be full-rec at some point. I don’t know what the odds are this year. There are people putting forth forms of the bill. But you’ll get something this year or next year.

I think when you talked before about pressure surrounding governments, whether it’s Canada to the north of them or Massachusetts to the south of them, eventually I think the pressure will come down on the politicians. They have to do something. And they will.

TG Branfalt: Changing gears a little bit, I want to talk to you about the role that big business should have in the cannabis space. I have a lot of conversations with a lot of people and the overwhelming sense that I get is there were a lot of activists who stuck their neck out on the line and got arrested in the early days of this market. So they have a lot of fear about big business entering the cannabis space. Some of these fears are valid, and some maybe not so much. But you’ve worked on Wall Street and in the healthcare sector, both certainly big business. Is this something that should worry current industry professionals and what role should, or do you see, big business having in this space?

Hadley Ford: I’m not sure really what that means. I hear that “Big Weed,” “Big Business” and I was up in Vermont testifying in front of the Senate committee and they said “We’re worried about Big Weed. You’re Big Weed.” I’m just one guy. My brother and my sister are in the business and they said “Hey, we need money.” And, okay, I know how to raise money; I’ll see if I can get you some. Is that Big Weed? That would be like if they called up and said “Hey we need computers” or “We need a car.” Capital is just one factor of success when you’re an entrepreneur. It’s an absolute necessity. And I think a lot of entrepreneurs understand that. They need the capital.

And I think the worst thing you can do, and I think you could go find this. I think it’s on record. When I was talking to the Senate committee I said “The worst thing you can do if you want to have a strong, vibrant cannabis business and allow entrepreneurs who have a passion and love for this to be successful, is to not give them enough money.” Because an under-capitalized entrepreneur is ripe for the picking from Anheuser-Busch or Phillip Morris. Right? If you’re under-capitalized and you can’t compete, you’re in a bad competitive position. But, if you have unfettered access to capital and you’re living in Vermont or Colorado or Massachusetts, you can build a real business. Because these other guys aren’t there yet.

Anheuser-Busch and Phillip Morris and KKR and Goldman Sachs, they’re not there. The big banks, the big operators, the big consumer goods companies aren’t there. So, now is the time for the cannabis entrepreneur to build a lasting network, a lasting brand, a lasting business with great customer and patient care. But you can’t do that unless you have capital. So, I think having less restrictions on the capital aspect of it, less restrictions on that ability for the entrepreneur to tap into money is very bullish and is in keeping both with my own background of going back to the initial question of being a street performer and I think it’s in keeping with the original people on the front lines here who tore down the walls and allowed cannabis to become the business it is today.

The money piece makes it a level playing field against the big boys and they should be welcoming of anyone who can provide capital in an industry in support of the entrepreneurs today. Because now is the time to build a lasting business. Before the big guys come in. Did that answer your question?

TG Branfalt: Absolutely. Were you, as a person who provides capital to smaller operators, if say, a Phillip Morris or an Anheuser-Busch were to enter the space in one of the states where you have investments?

Hadley Ford: That’s a good question. It depends how they entered. I do think that cannabis today is so fragmented and still trying to figure out the business models, that the craft end of it still has a lot of value. And, I think it would be tough for those guys to come in and compete on that craft basis today. I also don’t think that those players would have any advantage of scale today because there’s really no scale players. I think, if you had a really good, strong operator, and that’s what we think our partners are, we’d probably write more checks in support of them so they could compete on the margin against those guys.

I think the bigger thing that would be worse for our business model, is if we woke up tomorrow and Trump completely de-criminalized it and Citibank was offering Prime plus 2 loans. Now, that would be very beneficial to the partners that we have already, because now they would have access to debt capital and cheap rates and could grow a lot faster. But, it would probably limit the opportunities for us to put capital to work. Right now, essentially, when people need capital, we’re providing the entire capital structure for them.

I think if Citibank were lending a lot of money, we’d only be providing the equity piece of the capital structure. There’d be levered returns so our returns would probably be better, but there would be smaller checks that we’d be writing. So, if someone needed $7 million to build out the operation, right now we would give them the whole $7 (million) and we’d get a nice return on the $7 (million). If Citibank were around, maybe Citi bank gives them $5 (million), we’d only provide $2 (million). Now we’d get a better return on that $2 (million) because it would be a levered return, but we’d only be putting $2 million to work instead of $7 (million).

But, I have no illusions that the market’s going to be free of competition in the long haul and, as I go back to our point, pick your management team, we’ve got a pretty smart team and have been very successful in a lot of industries. I think we’re very flexible and can move quickly. It’s a huge market and we’ll figure out a way how we make money.

TG Branfalt: What advice would you have for the greenest, no pun intended, inexperienced investor?

Hadley Ford: From a public perspective or a private perspective? Or both?

TG Branfalt: Both. Let’s start with public.

Hadley Ford: From a private perspective, be prepared to do a lot of work. Don’t just throw your money into something. This is a real business. It is complicated, it’s tricky. You’ve got a lot of regulatory piece. So, unless, you’re prepared to hire lawyers and accountants and spend a couple of months making sure the Ts are crossed and the Is are dotted, probably not a place to wade in from a private perspective. A lot of guys do. Some will make money and some will lose money. I think if you’re serious about getting a return and you’re allocating some portion of your portfolio to it, you should expect a lot of ancillary expenses around your diligence process that you wouldn’t get if you were investing in the local bakery or something.

I think from a public perspective, it’s such a nascent industry that you really want to understand who the management team is that you’re backing. You look at the United States and, I haven’t counted them up recently, there’s probably 300 companies that align themselves with being in cannabis. I think you could probably take 250 or 270 of those and say they’re probably not worth looking at. They used to be a mining show and someone wrote a business plan and changed the name.

And, then you’ve probably got a dozen or two guys that have real businesses that have revenue derived from cannabis. I would look at the management team. I think the market opportunity is still huge. If you pick the right management team, from a public perspective, they’ll figure out a way to make money for you.

So, do that work. Go online. See what the names are. Google them up. Make sure they have a background of excellence and a background of success. See if their backgrounds actually fit to what they’re saying their model is. You look at us, not to use it as a way to tout our own stuff, but we say “We’re financing cannabis.” Okay, who do we have on our team? Guys who worked in finance and law and real estate and that kind of fits with the model. Do they have a track record of excellence? Yes, they’ve been successful in multiple other forays in their careers. That gives you a level of comfort in a very nascent business.

No one’s got a penny or track record in cannabis that you can validate from a public disclosure perspective, so you are taking a little bit of a flyer on that. I think understanding the team and pitching that team is probably the starting point for how you want to invest on the public side.

TG Branfalt: Let me ask you. Where do you see the cannabis industry, say, by 2020?

Hadley Ford: I don’t anticipate anything in the next four years, three years, at the federal level that’s going to change things. I think you’ll continue to see certain states move toward medical that haven’t. They’ll put a vibrant program in place. You’ll see additional states adopt full-rec. You already have people talking about it in Rhode Island and Maryland and Vermont. So you’ll continue to see that trend as we go forward. I think you’ll also see, maybe this is just believing my own rhetoric, but I think you’ll see a loosening of some of the constraints around capital in these states. A lot of the states say “Gee, you can only control this number of licenses, you have to be a resident of this or that.” They put all these factors in from a capital perspective because they’re worried about, I don’t know what they’re worried about. I guess Big Weed coming in.

But, I think, ultimately, we’ve seen a trend that way too. You had ownership restrictions in Washington, they fell away. You had very stringent restrictions in Oregon and they’ve loosened those. Colorado has moved, you used to have to be a Colorado resident, now you can be a U.S. resident. So, I think, as people recognize, as the politicians and regulatory overlords recognize the benefits, not just the social aspects, but the economic aspects of jobs and taxes that cannabis brings to a state, they’ll say “Gee, it’s silly to put restrictions on the capital.”

As an analog, I would look to California and Silicon Valley. They have no restrictions on capital there. And they’ve created just a huge engine of growth and economic development with tech investment. There’s no reason Denver shouldn’t play that same role within cannabis other than the fact that public companies can’t invest in companies in Denver. Whereas, if they had that restriction removed, I think you could go from 18,000 employees in cannabis in Colorado to 36,000 or it could look like the Sand Hill Road of cannabis.

I would see that trend continue. You might, if this guy O’Neill gets appointed head of the FDA, maybe there’s a re-scheduling of cannabis so you’re going to see more research done in the United States. That would be, I think, a very positive strength. I think the rescheduling might change the 280e tax situation that we have. Which means there would have more cash available for reinvestment at the operating level just from your own operations rather than shipping it off to Washington. And, I’d see that could be possible in the next four years, as well.

I do think it will stay a states rights issue. I think different states will develop different ways of overseeing and regulating it. And the states have been pretty good about copying each other. Guys from Massachusetts go on a junket to Colorado and learn. So, I think you’ll see best practices from a regulatory perspective propagate between all the states as well.

It’s a great, grand experiment. I don’t want to sound like I’m getting on a soap box saying how wonderful it is. Because there’s a lot of stuff that needs to be fixed. But, you’ve got a lot of states that are experimenting a lot of things. You’ve got a lot of entrepreneurs that are experimenting a lot of things. The best will rise to the top. And I think people won’t be shy about copying it and we’ll ultimately meander towards a very functioning, widespread market with capital available for entrepreneurs to build great businesses. That’s the trend and I expect that to continue for the next four years.

TG Branfalt: For everyone involved, we all hope that trend continues as well. My own fears about descheduling … Sort of thinking that it will allow the Big Pharma to enter the market. But that’s a conversation for another time, I think.

Hadley Ford: Hey, look. Big Pharma, they’re not going to be interested in the recreational market. They’re going to be interested in developing big medicines that can help people. A lot of these medicines take hundreds of millions of dollars to develop. So, I’ve got to tell you. People think of me as Big Weed; I don’t have hundreds of millions of dollars to throw at a drug. So, if you want to make society a better place, come up with something that’s just a great use of one of the 70 cannabinoids in the plant to solve some terrible disease. That takes money. So, I’m not averse to doing it. You don’t want people to corner the market around it. But, if you can develop the life-saving drug and it takes that kind of money, let someone come in and have that money. And it would be on a regulated basis, just like Pharma is, and let them develop it. That could be beneficial. So long as they don’t have a monopoly, it’s okay.

TG Branfalt: Well Hadley, I want to thank you so much for the opportunity to chat with you. This has been a really, really enlightening conversation for me and a lot of people who may not understand the finance side of it, and who are afraid of people with your background getting into the industry. I think you’re helping to quell some fears by being kind of on the forefront on this issue. So, I want to thank you so much for joining me on today’s episode.

Hadley Ford: Thank you so much for having me on. It was a pleasure. I enjoyed it greatly and, hopefully, you’ll have me on again sometime in the near future.

TG Branfalt: I certainly hope so.

You can find more episodes of the Ganjapreneur.com podcast in the podcast section of Ganjapreneur.com and the Apple iTunes store. On the Ganjapreneur.com website you will find the latest cannabis news and cannabis jobs updated daily, along with transcripts of this podcast. You can also download this Ganjapreneur.com app in iTunes and Google Play. This episode was engineered by Jeremy Sebastiano. I’ve been your host, TG Branfalt.

End


The Connecticut Capitol Building in Hartford, Connecticut.

Connecticut Lawmakers Debate Legalizing Recreational Cannabis During Committee Meeting

Connecticut legislators debated legalizing cannabis for adult use in front of the General Assembly’s public health committee yesterday but found only disagreement, the Connecticut Post reports. As usual, opponents stuck to the usual prohibitionist talking points and pointed to recent comments from White House Press Secretary Sean Spicer and Attorney General Jeff Sessions as justification to keep the status quo.

During her testimony, Republican state Rep. Melissa Ziobron, a sponsor of a recreational use measure, argued that “legal marijuana is safer than alcohol and tobacco.”

“Marijuana has never caused a fatal overdose in the 7,000 years of reported human use,” she said in the report.

Ziobron noted that the potential tax revenues – estimated between $30 million and $100 million annually – would help bridge the state’s budget gap and could boost tourism interest in the state.

“It’s not just about the revenue,” she said. “In Denver tourism is at all-time high, no pun intended. They found marijuana laws increased the decision to go on vacation in Colorado by more than 50 percent.”

She added that by not legalizing cannabis as Massachusetts and Maine roll out their voter-approved legal regimes Connecticut would lose tourism dollars.

“What’s going to happen when they start driving through Connecticut to Massachusetts and Rhode Island to enjoy something other states have legalized?” she asked.

The bills in the state legislature would regulate and tax legal cannabis sales while requiring product testing.

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A dispensary worker at Chalice Farms in Portland, OR stuffs pre-rolled joints in the back room.

Poll: RI Voters Favor Adult-Use Cannabis Market

According to a Public Policy Polling survey, Rhode Islanders are slightly more in favor of legalizing adult-use cannabis today than they were in 2015; finding 59 percent of voters support a regulated cannabis industry compared to 57 percent two years ago. About one in three, 36 percent, said they were opposed in the poll taken between January 27 and January 29, WPRI reports.

The survey comes as Democratic lawmakers Rep. Scott Slater and Sen. Joshua Miller, chairman of the Senate Health and Human Services Committee, introduced legislation to enact an adult-use market. Their proposal would allow adults 21 and older to possess 1 ounce of flower, grow one mature cannabis plant, providing for retails sales taxed 23 percent in addition to the 7 percent state sales tax.

“Our job is to represent the people of this state, and their position on this issue is pretty clear,” Slater said in a Rhode Island Public Radio interview.

The poll was commissioned by Regulate Rhode Island. A 2016 survey by Brown University found 55 percent of registered voters supported legalizing cannabis for adult use.

“The results of this poll confirm that our constituents want us to follow the same path as Massachusetts and Maine,” Miller said in the report.

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Marc Shepard: Preparing for Legalization in New England

Marc Shepard is an active member of NORML, MassCann, and the Patient Advocacy Alliance. He is also co-founder of the New England Cannabis Convention: an extensive and affordable cannabis industry business conference that is returning to Boston this April.

In the following interview, our podcast host TG Branfalt and Marc discuss what can be expected for Massachusetts and Maine (the first states in New England to legalize adult-use cannabis), what is likely to happen to the states’ medical markets as recreational laws come online, how lawmakers and entrepreneurs are preparing for the changes, and more!

Listen to the episode below, or keep scrolling for a full transcript of the interview.

Subscribe to the Ganjapreneur podcast on iTunes, Stitcher, SoundCloud or Google Play.


Listen to the interview:


Read the transcript:

TG Branfalt: Hey, I’m TG Branfalt. You are listening to the Ganjapreneur.com podcast, where we will bring you essential cannabis business news and insights, by speaking with stakeholders, experts, and entrepreneurs, who are focused on normalizing and demystifying the cannabis industry. Since November’s election, the General Election in particular, attention has been paid to California, after all, it is the nation’s most popular state and has led to … The industry is the first state to pass medical cannabis laws, in 1996. New England is quickly making its own mark with two states passing their own adult use measures, a couple of months ago.

Today, I’m joined by Marc Shepard, a member of NORML and MassCann and the Patient Advocacy Alliance. He’s also the co-founder of the New England Cannabis Convention. We’re going to discuss the newly legal eastern states. How are you doing today Marc?

Marc Shepard: Terrific TG, and thank you so much for having me on today.

TG Branfalt: It’s my pleasure, my man. I’d like to kick off our discussion today with Massachusetts. Massachusetts has a medical program, which was pretty new by the time that voters approved the ballot initiative, so let’s start … What’s the status of the medical market, and how might the adult use market impact the current structure?

Marc Shepard: Sure. The brief history in Mass., possession was decriminalized less than one ounce, back in 2008. The medical programs were approved in 2012. The first dispensaries, unfortunately, didn’t open until 2015. You get a taste of the Massachusetts bureaucratic process there. I’m sure that will apply to the new rec market.

The medical program has been up for four years. There’s 35 licenses approved. There are only eight or nine dispensaries active and open. We still have a long way to go just to get enough medicine out to patients. With rec passing now, obviously, the immediate impact, if you’re a patient and you’re having trouble getting to a dispensary, you can now grow up to six plants yourself, possess 10 ounces at home, two ounces in public … You can also be gifted up to an ounce from another person. The first impact of the medical program is just that, patients now who don’t have easy access to a dispensary or a caregiver, have it a little bit easier to try to get medicine now.

TG Branfalt: There’s no indication that the medical market is going to be decimated by the rec initiative?

Marc Shepard: No. I can’t see that. This isn’t a perfect analogy, but I just kind of say, you can get brandy at a liquor store but that’s not medicine. Yeah, there’s cough medicine … Brandy has alcohol in it. It’s kind of the same thing with medical mariajuana. You can go to a rec store and buy cannabis, but honestly, that’s cannabis that’s grown and developed in order to produce a good high for people, whereas medical mariajuana is going to be produced specifically to treat ailments and specific symptoms people have. So the rec market isn’t going to produce the medicine people need for their ailments.

TG Branfalt: So you said that there were 35 licenses, given in Massachusetts, but there are less that 10 dispensaries operating. Do you have any indication when the rest might come online?

Marc Shepard: It’s picking up speed. I think there were more than 90 approved applicants, and they are all going through the process. It’s an arduous, obstacle course of getting through all of the state regulations and then finding a town, and getting all that done. Everybody makes their estimates as to how soon those 35 will open. All I can say, is it’s starting to happen faster and faster. Certainly before there’s recreational stores open, I would guess the number of medical dispensaries will at least double in the next year.

TG Branfalt: Let’s talk about the recreation in Massachusetts. According to Arcview Group and New Frontier Data, they estimate that the state market could be worth one billion by 2020. Much of that figure could be driven by Boston … It’s 200 miles away from New York City. How much of that estimated one billion dollar figure, would you think would be driven by tourism?

Marc Shepard: I’ve been reading a lot about that, and a couple of people have written about how Boston is going to become the capital of cannabis by 2020, for some of the reasons you mentioned. I’m a little bit skeptical of that. I think right now, these estimates are making some assumptions. One, that things are going to progress quickly in the Mass. market, which I don’t think is going to happen, unfortunately. I think it’s going to be much slower than what people think. Also, that’s four years from now. That gives, be it Rhode Island, New York, New Jersey, Pennsylvania … That gives them four years to pass their own recreational ballot. I think those estimates, they’re based on some pretty big assumptions. I think it will be a great market. I think it’ll be a terrific tourist market. I think Cape Cod is a great tourist destination, and obviously Boston can be too. I would just say, in general, my experience with industry forecasts, they’re always wildly positive. I’m not trying to be negative. I just think that’s a little bit high.

TG Branfalt: Now you said several times that you anticipate the roll out of the recreational program being slow. Is this due to the blowback that occurred during the election? During the run up to the election by the governor and the mayor of Boston? Do you think that they’re going to try to stand in the way, or do you think that it’s just going to be a slow process?

Marc Shepard: I think it’s both. I think when you have the mayor of Boston and the governor both openly, fully opposed to this, there’s just so many ways that the sitting government can drag their feet on a process. Also, just with the law itself, it’s pretty vague, and gives states a lot of control on zoning, and on licensing, and how thing are done. So just the normal process of saying, hey, we’ve got to set up a commission. We’re going to set up a brand new control commission and give them nine months to set up rules and regulations. Even out of the gate, you’re talking about a year before a license could even be issued. It’s just going to move slow. It’s going to happen. I think it’s just going to move slower than people think. I don’t think anybody anticipated three years, from the time the medical program was approved till the first dispensaries sold marijuana. If you apply that here, you’re talking 2019 before rec would be sold, which I’m not saying will happen, but that’s what happened with medical.

TG Branfalt: Are there a lot of municipalities seeking to bar a recreational market from existing in their townships?

Marc Shepard: There’s been a decent amount of talk, so far, especially when you’re saying nobody can even apply for a year. The fact that it’s coming up, shows that people are looking at that and are concerned with it. The easiest way for towns to do it, is to set up zoning laws that sort of make it impossible. In my hometown, in North Attleboro, the zoning law for medical dispensary … You have to be separated a certain amount from schools and by churches. When you draw a map of the town, there literally isn’t any space in the town that meets the zoning qualifications. There’s lots of things that people can do to slow things down.

TG Branfalt: What’s the next step in Massachusetts? I know that we’re very early, and that no licenses, even preliminary licenses, have been issued. Where are we now in the process, and what’s next?

Marc Shepard: Sure. Right now, in this first year, there’s 75 available licenses for retail. Each license holder can apply for four different licenses … A retail shop, a product manufacturer, cultivator, and testing facility license. So you theoretically have up to 75 licenses available. In this first year, the only applicants that will be considered for those 75 licenses, will be the 90 people who successfully submitted medical marijuana applications back in 2015, and received a provisional approval. The first 75 will come out of that group. Starting in 2018, the process will be open to everybody. As those licenses are being submitted and applied for, there’s going to be a three person cannabis control commission, that’s going to be named by the state, and they’re actually going to be writing the regulations as they’re getting applications submitted and going though the process.

TG Branfalt: Have any representatives or officials or lawmaker … Have they gone to Colorado, or one of the other legal states, to get an idea of what the regulations might look like?

Marc Shepard: Yeah, there was a group of state reps, and local reps, that did go out to Colorado. They came back with a mixed bag. A lot of their quotes about what they saw, and statistical quotes that they gave to the Boston Globe and the Herald, flew in the face of statistical information from Colorado. You have people coming and saying that there was high crime and social decay, and all these problems that the state itself, in Colorado, claims that’s not true. There was some effort put into that but it seemed there were people out there just looking to sort of validate what they had heard, or what they wanted to say. It’s tough out here. There aren’t many local legislators who think it’s going to be good for them politically, to be at the forefront of this, so everybody is going to kind of … Go along for the ride, but no one is going to lead, because nobody thinks it’s politically advantageous to do so.

TG Branfalt: It’s very interesting that, in a state that has … It wasn’t an overwhelming passage of the law, but that the officials really aren’t behind this at all. It shows the will of the people kind of shining through. Applause to the activists in Massachusetts. We’re going to step away from the show real quick and take a short break. When we come back, we’re going to talk about the other state that legalized adult use cannabis in the northeast, Maine. This is Ganjapreneuer.com podcast. We’ll be right back.

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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m TG Branfalt here with Marc Shepard, member of NORML, MassCann, Patient Advocacy Alliance, and co-founder of The New England Cannabis Convention. We’re here discussing the northeastern states that recently passed adult use cannabis legislation during the general election. We talked about Massachusetts. Let’s move on to Maine. Very similar to how we approached Massachusetts, how will … What’s a brief history of Maine’s medical market, and how do you think that program will jive with the new recreational market?

Marc Shepard: It’s interesting, Maine’s question, really got into the medical program, and tried to protect it a lot more than Mass. It’s a much older program. It started in 1999, passed with a huge majority. There are eight dispensaries open in Maine, which doesn’t sound like a lot, but there’s only a million people in Maine, so it’s the equivalent to maybe six times as many dispensaries, say in Massachusetts. There’s close to 50,000 registered patients and there’s a huge caregiver network in Maine, where people, individuals, can register as caregivers and grow plants, and provide medicine for up to five patients. It’s a huge program that also is an industry. You’ve got 3,000 caregivers making a living off of this. The referendum for rec in Maine, did a lot to protect that. The growing licenses, as they come out … I think it’s 40% of them, are set aside and can only be used by what they call small grows, which wouldn’t be practical for somebody coming from out of state. The laws specifically to have a huge portion of the rec market be awarded to local growers, and more than likely it’ll come from the existing caregivers, those 3,000 caregivers.

TG Branfalt: They were the only state initiative … The city of Denver also did this … to include Cannabis clubs in the legislation. Do you think that this is a good thing? Will it help drive the program, and to what extent?

Marc Shepard: I think it’s a great thing, to be honest with you. There’s a social aspect to cannabis use, just as there’s one for alcohol. It’s sort of legalizing it but making it something that you can only do when you’re hidden in your home, that doesn’t make any sense to me. I’m very excited by that piece of it. It’ll be interesting to see how it plays out in Maine.

TG Branfalt: There’s also been political attempts to thwart the voter initiative. The opponents forced a recount, which was verified as a pass. Governor LePage, has actually said that he wants to get rid of, to quote, “the medical marijuana program.” Similarly to what was done in Washington, which is now forcing patients to pay the 37% excise tax. Who, or what agency would have to implement such changes in Maine, and are activists concerned that LePage will have his way?

Marc Shepard: On the first part, on the recount bit, it was … When you’re trying to get something passed it’s always disappointing, but I think people have to admit, it only passed by 4,000 votes. Any valid question that … is that close … I think a recount is warranted. It was dropped pretty quickly when they saw that there wasn’t enough movement to do anything. I wasn’t really that upset about that.

As far as LePage, as the governor, his lack of information and lack and total refusal to educate himself on the issue, just …. It’s really reprehensible. For anybody again, to think somehow, that recreational marijuana is the same as medical marijuana, it shows that they haven’t made the least amount of effort to look into it. That being said, the medical marijuana program was a people’s referendum. The governor can’t outlaw it. He just doesn’t have anyway to do that. Gay marriage passed in Maine. If the governor is not for that, he can’t overturn it because he doesn’t like it. I think that’s a lot of saber rattling, and that’s just him getting the word out to his constituents, that he’s against it. I don’t see how he can do anything about it.

TG Branfalt: What’s next for Maine? I haven’t really seen any numbers about the projected revenue, such as I did in Massachusetts. Do you have any insights as to what the market might bring in, in Maine?

Marc Shepard: The same survey that you had quoted earlier about Mass. puts Maine at potentially 250 million by 2020. The interesting thing is that Maine is a huge tourist market, not just for New Englanders but also for New York. I think that piece of it, and the fact that there’s the social club aspect, maybe not dollar for dollar bigger than Mass., but I do think it will become a bigger tourist destination than Massachusetts will, just because it’s a great tourist place … The southern coast of Maine.

Right now, where the law stands is the governor, I think 10 days after the recount, to sign off on this, it’s really just a ceremonial thing. It goes into effect in 10 days after the recount ended, whether he signs it or not. It might even be tomorrow that those 10 days are up, and then possession, and growing, and use become legal 30 days after that. We’re looking at, say, the end of January. It’s going to be legal to possess and grow. The commission then has nine months to finalize their regulations. In Maine, it’s actually the Department of Agriculture. They’ll have until October 30, 2017 to finalize the regulations. Then the license application process will open for 90 days for existing dispensaries and care givers. Again, October 30th or so, 2017, is when those applications will start.

TG Branfalt: The legislation is a bit more clear than Massachusetts, in terms of time frame?

Marc Shepard: Yeah, I think so. Mass. Hasn’t even named the three people who are going to make the laws yet.

TG Branfalt: So let’s talk a bit about New England as a whole. Who’s next? Neither Vermont, New Hampshire, Connecticut, nor Rhode Island have voter referendums. Vermont’s tried a couple of times to legalize adult use. It’s failed. They’ve come the closest to a legislature actually legalizing cannabis for adult use. Do you think that Massachusetts and Maine might start a domino effect in New England?

Marc Shepard: I mean, obviously if they’re successful and well run, I think it certainly puts pressure on the other states. I would think, probably, Rhode Island has the biggest stake in that. They were the first state after the Connecticut casinos opened … The indian reservations … Rhode Island was the next state, as they saw they were losing revenue, they opened the first casinos after Connecticut. They’ve got probably the best and biggest, organized, advocacy groups, led by Regulate Rhode Island … Campaigning and lobbying the legislature. I think Rhode Island might be next.

It could happen in Vermont, from what I saw, the failure in the legislative bill was really just about the fact that it was written to benefit retailers. I think that sort of, Vermont attitude, of if we’re going to make anything legal, it’s going to be for people in Vermont to grow and possess this themselves, not to make it just legal to sell. I think it was a case of poorly written legislation that led to the state house to reject it. I think Vermont could pass as soon as the right bill is written.

New Hampshire’s still in it’s baby stages of medical, so I don’t think anything will happen there. I honestly don’t know that much about Connecticut, although they have a functioning medical program, but I haven’t heard much in the way of a thrust from the people for rec. Once these … Maine and Mass. … are up and running, and people are able to either critique them or see the success, I think it does change everything.

TG Branfalt: What might your advice be to potential investors in Maine and Massachusetts?

Marc Shepard: This may run contrary to what a lot of people think, but to me, if you want to get into the business, and you’re not already in it and experienced, look at the ancillary businesses that don’t touch the plant. It’s difficult to navigate, and expensive, and risky, to get into the license lottery. You’ve got to know what you’re doing. You’ve got to be connected. You have to have a lot of cash flow, and you have to be prepared to get shut out, even if you do everything right. If you’re able to capitalize on the ancillary business, be it … There’s millions. There’s lighting, there’s growing. There’s security. There’s transportation. There’s so many ancillary business connected to this industry. I would look at my own skill set and say, what skills are applicable to those ancillary businesses. I would try to establish myself there.

TG Branfalt: We’re going to talk a bit about you bringing some of these businesses together at the New England Cannabis Convention, but first we have to take one more short break. This is the ganjapreneur.com podcast. I’m TG Branfalt.

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TG Branfalt: Hey, welcome back to the Ganjapreneur.com podcast. I’m TG Branfalt, here with Marc Shepard, co-founder of the New England Cannabis Convention. So I want to talk to you about the NECC. You guys were the first organization to hold these events in the northeast. Why don’t you tell me about it, and what’s the purpose?

Marc Shepard: We’ve actually been doing it for a little while. We came up with the idea in 2014, to sort of create a networking and resource hub for the local cannabis industry. We sort of said, look, medical is here. Rec is going to come, and sort of, our fear, myself and my co founder, Jeff Lawrence, was that with all the successful, existing business models in the other recreational states growing and competing there, when recreational use comes here, how easy is it going to be for them to take their proven models, and just plop them down in New England, and sort of take over the industry and send all the money back out west? Our idea was, how do we get all of the people who are interested in this industry, who are local, in the same room, to network and educate, and learn from each other, and build a framework for a New England-based cannabis economy?

We started with a series of small, local shows in 2015. We did shows in Providence, Rhode Island, Portland, Maine, a couple in Boston, Mass. with the idea of introducing ourselves and the idea, and then circling back to one major show. We did the first one at the Hines Convention Center in Boston this April, and brought in people from all over New England. Obviously, we welcome companies from the outside. We’re not trying to shut out other people, but we just want to give the people locally a chance to compete.

TG Branfalt: Did you have any issues with the Hines Convention Center, specifically as hosts for a cannabis con.?

Marc Shepard: I have to say, we’re very grateful to the Hines. No other convention center in Boston would even accept our show last year. They let us in. When we did sign, recreational use was illegal in Massachusetts. It’s still illegal federally. This is a state-owned facility. We had to sign an agreement saying that there’d be no actual cannabis product onsite. They asked us to sign that again, for our show next April. We signed the contract before the rec ballot passed. We’re sort of in negotiation now about what we can do, for people who have been to cannabis cups, in legal states … The vision of, a gigantic sort of farmer’s market with people sampling and partaking. That’s not going to happen anywhere in Massachusetts. We’ve got to build a model where maybe we host, sort of an event off site, and then for the convention itself, we’ll really just be doing an award show to highlight and celebrate the winners of the cup.

TG Branfalt: What was the turn out like? Was it more than you were expecting? Was it a little less?

Marc Shepard: The one in April, this year, was more. You never know when you haven’t done them. We did smaller shows in 2015 with between 55 and 70 vendors and maybe a couple thousand attendees. Then we did the show in April. We sold out the floor of the Hines. We had about 120 vendors. We had over 4,000 people come in, which certainly beat our projections of what would happen.

TG Branfalt: I was going over the website for the convention, and I saw a very interesting page about a canna-pitch slam. Do you want to elaborate as to what that is?

Marc Shepard: Sure. It’s a stolen idea, for anyone who is familiar with shark tank. It’s something that I had seen at a couple of other conventions, where you encourage young cannabis businesses, or not even born yet cannabis businesses, to submit their business proposal and their investor plan. What we’re going to do, is collect three or four veterans of the cannabis investment community to serve as judges. We’re going to take all the entries, read through them, pick our finalist, and then they’re going to do a live pitch to these people, shark tank style. It’s not going to be the same in that there’s not going to be a massive, onsite investment by these people, but it’s more just the idea of the entertainment of seeing the ideas come out, people competing, and getting hammered by questions in a very interactive type show at the convention.

TG Branfalt: How did you go about working around some of these issues with not being able to have cannabis onsite, and did this impact the expectations, I guess, of the attendees?

Marc Shepard: You certainly field plenty of questions from people asking, can I smoke inside? Can I buy cannabis inside? I understand those questions. I think it’s a little silly when people’s expectations is that they’re going to be able to smoke inside a state building. You can’t smoke a cigarette in there. How are you going to be able to smoke cannabis? Again, at the time, it was illegal.

The people who come to our show we’re really looking at two components. One, people who want to get into the business or are already in the business, and want to network … They don’t care if there’s plants in the show or not. Maybe some people want to demo a product they have and it’s easier to demo with actual cannabis. It’s not very hard to substitute a similar plant. The other half is people who are interested in the medical program, whether they want education for themselves or a loved one, or are trying to understand how to navigate the system, or get involved in that industry. Again, the absence of having an actual cannabis plant, doesn’t really impact that experience.

What we’re missing, and I’m a recreational user myself, I’d love to go to what I would call a pot festival, where there’s buying and selling and comparing. That would be great. I do understand that that’s illegal and it isn’t going to happen in Massachusetts, or anywhere in New England, for a couple of years on. I’m eagerly awaiting when we can do that, but it’s going to be awhile.

TG Branfalt: So, before we go, we’re getting short on time here, could you give me an idea of what was most exciting? What’s the most exciting kind of event or product was, at the last convention, and give our listeners an idea of how they can actually attend the next event?

Marc Shepard: Probably the most well attended and best feedback we got, was we had a programming stage of live demos. The demos went everywhere from cloning, growing, trimming, creating tinctures, making edibles … Every single aspect of home growing and using of cannabis, both for medical and recreational. I think there was a lot of great information there. People got very excited. They met instructors. They were able to get directions on what to do. We’re obviously going to greatly expand that now, for legal home growing and processing. I’m very excited to have a huge expansion of programming for that. The convention is April 22nd and 23rd, 2017. All the information for tickets are on our site, which is NECANN.com, which is N-E-C-A-N-N dot com.

We have very inexpensive tickets for people looking for medical information. They can just go in, pay a small fee to get in, and get access to all of the medical programming. Then there’s a more expensive ticket that gives you access to all of the demos, the business and career advice, and the main keynote speakers, and the full convention experience. It’s still, compared to the national shows that are charging $200, $300, $600 for admission, our ticket prices range between $20 and $70. It’s very affordable for anybody who’s looking to get into this industry.

TG Branfalt: Well Marc, I want to thank you so much for joining me today. It’s really refreshing to get … I’m from New York. I went to college in New York. I’m living in Michigan now, but to see the proliferation of the legal cannabis market, in the northeast, which I adore New England, it’s very refreshing and great that there’s somebody out there who’s already doing conventions and bringing would be cannabusiness owners together.

Marc Shepard: It’s fantastic. It’s a very exciting time in new England for this industry. Everybody I meet, it’s that enthusiasm. You get to be surrounded by smart, driven, motivated people, who are excited to be part of a brand new successful industry that will bring a great economic boom for this region. It’s fantastic to be involved in it.

TG Branfalt: All right. That was Marc Shepard, the co founder of NECANN. I’d like to thank you so much for coming on the Ganjapreneuer.com podcast, and wish you the bet of luck in April.

Marc Shepard: Thank you so much TG. It’s a real pleasure to be here, and I really appreciate the invite. Thank you so much.

TG Branfalt: Thank you, Marc. You can find more episodes of the Ganjapreneur.com podcast, in the podcast section of Ganjapreneur.com, and the Apple iTunes store. On the Ganjapreneur.com website, you’ll find the latest cannabis news and insights and cannabis jobs updated daily, along with transcripts of this podcast. You can also download the Ganjapreneur.com app in iTunes and Google Play. I’ve been your host, TG Branfalt.

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