Canadian cannabis company Superette has partnered with designer Emily Robinson on a retail dispensary that resembles a retro grocery store, which was profiled by Dezeen. The unique shop is located in downtown Toronto, Ontario’s Stackt Market, which is a shopping complex made out of shipping containers.
“SuperMarket follows the blueprint of a quintessential neighborhood grocery store, from the interior design and customer flow to merchandising and product assortment.” — Emily Robinson Design via Dezeen
The shop features bright, retro colors – including a red and white checkerboard floor – vintage refrigerators, a rock-shaped gumball machine, and a Super Spin game that resembles something featured in a game show.
“There is no menu at SuperMarket,” the team told Dezeen. “Instead, customers shop with their eyes as they would in a traditional supermarket, with guidance from a budtender should they need it.”
Cannabis is displayed among custom, themed, props that would be found in a grocery store, including brightly colored boxes of cereal, fruits, and other staples.
“Superette’s whole retail vision is about applying traditional retail principles to cannabis retail — where it’s not being done — and merchandising cannabis like you would any other consumer packaged goods,” the team said in the report.
Superette was founded in 2019 by Mimi Lam and Drummond Munro and operates six brick-and-mortar shops in Canada, with plans to open in the U.S. next year, the report says.
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