Formerly known as Primo PR, Avaans combines all the cannabis experience of Primo PR since 2015, with PR in technology, consumer goods, social impact, and more. The result is a modern PR company for tomorrow’s cannabis brands. We emphasize PR strategy, content, and media placement, with experienced PR professionals. So, if you’re looking to maximize increase brand value, impress investors, or become a household name, from startup through IPO, we’re the cannabis industry’s preferred PR choice.
NisonCo is rated as a top cannabis PR company that can get and keep your company in the news through an unmatched network of cannabis industry leaders, reporters, product reviewers, and social media influencers. We have developed over 3,600 active relationships with reporters and reviewers who cover cannabis and related products including CBD from nearly every major outlet across the country. Our team of over 20 employees is passionate about maintaining a positive image for the industry and our hyper-attentive approach generates fast results. In addition to our ability to get you in the news, we have social media experts, bloggers, content writers, marketers, and SEO consultants in-house ready to get you and your brand maximum exposure.
Cannabis Global Initiative
Higher Ground Agency
Canna Design Council
Create a profile and get discovered by thousands of cannabis entrepreneurs who browse the Ganjapreneur Business Index every day.
How to Hire a Cannabis Public Relations (PR) Firm
The right PR firm will amplify your cannabis company’s message and maintain its high-quality image. The best PR firms are consistently building relationships with journalists and other media professionals.
Why is it important to partner with a good cannabis PR firm?
Is your business launching in a new market, or gearing up for an important announcement? Your PR firm is going to reach out to their contacts with information to publicize the news. Maybe your brand was bombarded with slanderous, false reviews from an angry past employee. Your agile PR team will help you develop an effective strategy to dispel the drama and get your brand back on track. Being able to shape the narrative about your brand will be a key factor when it comes to building your audience.
What to look for in a cannabis PR firm:
Your PR firm should be experienced with cannabis companies, but more importantly, they should have connections with the media and experience maintaining a company’s public message.
Here are some questions to ask:
- What is your PR firm’s history with the media and journalists?
- Why was your PR agency formed, and what are your driving principles?
- How many people will be managing my account?
- Does your firm have experience representing cannabis brands like mine?
- How will your firm measure success?
- What do you need from my company to do your job well?
Ready to start reaching out to firms? Scroll up to browse Ganjapreneur’s verified list of cannabis PR agencies. Note: Ganjapreneur hasn’t worked with each service provider directly, but all of these businesses have been verified as active, cannabis-friendly providers in the industry. We encourage you to connect with multiple different PR firms on this list in order to determine the best one for you.
Do you work for a PR agency that specializes in cannabis? Create a profile in the Ganjapreneur Business Index to get discovered by new clients! Your profile also includes additional features and tools to help grow your business.