Weedmaps and Berner Launching Cannabis-Friendly Social Media Site

Weedmaps and rapper/cannabis entrepreneur Berner are launching a social media platform in response to the deletion of multiple cannabis-friendly accounts from various networks.

Full story after the jump.

Cannabis technology company Weedmaps and rapper and cannabis entrepreneur Berner are planning to launch a social media platform on Marijuana.com, describing it as the “Instagram of Marijuana.”

Berner and Weedmaps recently re-announced the upcoming social media platform on Twitter. First announced in a 2014 press release, Weedmaps and Berner said that Meta-owned social media apps Facebook and Instagram have deleted cannabis-related accounts for policy violations. The network was supposed to launch in 2015 but that timeline was obviously delayed.

“Both social networks view cannabis as a ‘drug,’” the press release said, “and many marijuana businesses have lost valuable accounts and followers because of this crackdown.”

In a statement, Berner, the founder and owner of the Cookies cannabis brand, indicated his business accounts had been deleted from Instagram, which he cited as the impetus for the new cannabis-friendly social network.

“I was fortunate enough to get my account back but many other community members have not been so lucky,” he said in a statement. “This community is special to me and we believe in this plant and now Marijuana.com will unite and bring our people together.”

According to the release, Berner will serve as executive director for the new venture and as a brand ambassador for Weedmaps. The new social network will reportedly include a “Powered by Weedmaps.com” rating and review system for strains, shops, and dispensaries, and dispensaries, brands, artists, and consumers will be allowed to create free profiles and post cannabis-related content without fear of censorship.

Editor’s note 11/18/21: This article has been updated to improve clarity.

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