Cannabis Business Advice | Ganjapreneur

Kristi Knoblich Palmer: Building a Beloved Cannabis Edibles Brand

Kristi Knoblich Palmer is the co-founder of Kiva Confections, one of California’s most successful and recognizable cannabis edibles brands. We… Read More

Luke Wilson: Tips for Constructing a Cannabis Grow Site

Luke Wilson is the Director of Field Operations for Canna Advisors, a consultancy firm that helps cannabis entrepreneurs get licensed, optimize… Read More

Cannabis Lab Safety: What Investors Need to Know

Entrepreneurs in the cannabis space will know that opportunities within the industry are always changing. What was once a highly… Read More

The Four Pillars of Quality Cannabis Processing

Cannabis extraction has been used as a blanket term for what is best described as cannabis processing. A well-designed cannabis… Read More

Creating Pro-Forma Financial Statements for Your Cannabis Business

Part of being an entrepreneur is having to wear many hats. As a business owner, you’re also the head of… Read More

Doug Esposito: Business Insurance for the Cannabis Industry

Doug Esposito is the Cannabis Practice Leader for Owen-Dunn Insurance Services, a Sacramento-based shared partners brokerage. In the following interview,… Read More

Johnnie Rush: Designing Innovative Cannabis Retail Locations

Johnnie Rush is the Chief Business Innovation Officer for The McBride Company, a creative concept and design firm that specializes in… Read More

Creating Buzz for Your Cannabis Business

Cannabis is swiftly becoming one of the darlings of media buzz. Growing at lightning speed, this industry is alive and… Read More

Cannabis Genetics: Every Grower’s Starting Point

This time of year, many growers are in planning stages or already getting started on their outdoor gardens. These early… Read More

Marketing Decisions: The Value of Casting a Wide Net for Your Cannabis Brand

When it comes to marketing your cannabis brand, you need to cast the widest net you possibly can — but… Read More

More Than a Box: How Packaging Impacts Your Bottom Line

“Design is where science and art break even.” Consumers make instinctual purchase choices, and your packaging is a leading factor… Read More

How to Use (or Lose) a Cannabis Trademark

In a nascent industry like cannabis, becoming familiar to customers is essential to sales growth. Marketing experts will tell you… Read More

2017 Holiday Gift Guide for Ganjapreneurs

‘Tis the season for giving! Welcome to the 2017 Ganjapreneur.com Holiday Gift Guide, a list of some of our top… Read More

How to Add Big Value for Little Cost to Your Cannabis Products

Developing your product and developing your packaging are critical to the sales process, but how do you add value without… Read More

How Your Style Guide Makes or Breaks Your Cannabis Brand

Imagine you’re a caterer and have the biggest wedding of your career this weekend. You ask 100 employees to bake… Read More

What “Back to School” Means for Your Cannabis Brand

As we close the summer and head back to our fall routines in business and life, I began thinking of… Read More

Did Instagram Just Approve Cannabis Advertising?

In the ever-complex cannabis industry, we face the ongoing challenges of trying to reach consumers in a highly regulated and… Read More

Cannabis Transportation: Developing a New Market

Where does all the cannabis industry’s cash go, and how does it get there? Someone is moving all that cash… Read More

‘High Five:’ Branding and Developing Products for All Five Senses

In a transient world with instant access and endless options, it’s more important than ever to create a cannabis brand… Read More

Top Five Security & Surveillance Infractions for Cannabis Companies

Some of the most costly violations for marijuana businesses are related to inadequate security and surveillance systems in licensed marijuana… Read More

Breaking Down California’s Proposed Cannabis Manufacturing Rules

With the passage of SB94 (Senate Bill 94 or MAUCRSA), California has merged the oversight of the 2015 Medical Cannabis… Read More

Connecting With Customers Under California’s Strict Advertising Regulations

Californians planning to run cannabis businesses under MAUCRSA should pay special attention to the new advertising regulations if they want… Read More

Translating Artisanal Cannabis Growing Into Resume Format

Times are changing. In decades past, for individuals operating a home-based cannabis cultivation operation, the prospect of including this experience… Read More

Is My Cannabis Company Allowed on Facebook?

Considering cannabis is still a federally illegal, Schedule I drug, licensed operators in state-legal medical and adult-use markets have to… Read More