Pabst Labs is opening a “cutting edge manufacturing facility and distribution center” for its Cannabis-Infused Seltzer in Desert Hot Springs, California, Food & Wine reports. The company describes the facility as “one of the few dedicated cannabis beverage facilities in America,” which would give the company more than triple its current product production capabilities.
Chuck Barlick, Pabst Labs’ director of production said that the new factory “will operate under customary world-class manufacturing practices,” such as Hazard Analysis Critical Control Point (HACCP), Safe Quality Foods (SQF), Good Manufacturing Practices (GMPs), Lean Manufacturing, and Visual Work Instructions.
“Leveraging over twenty years of beverage manufacturing experience, the goal while building our factory was to establish a standard for quality and efficiency that would set the bar in all cannabis infused beverages facilities for years to come. It’s a game changer.” – Barlick to Food & Wine
The company will produce its 10 milligram THC, non-alcohol High Seltzer, Not Your Father’s Cannabis-Infused Root Beer, and the St. Ides Cannabis product line – which includes their 100mg cannabis-infused four-ounce shots – at the facility. Pabst will also allow other brands to access the facility through co-packaging relationships, which the company said should “raise beverage quality and opportunity across the industry.”
According to Headset data outlined by Food & Wine, PBR High Seltzer is one of the top-selling THC-infused carbonated beverages in California.
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