CBD company Swissx is continuing to seek sponsorship rights with a professional soccer club as the CEO Alki David is now in talks with Premier League club Everton to become a sponsor, according to a Goal report. David reportedly had already pitched a sponsorship plan to Barcelona for the naming rights to their home stadium Camp Nou.
David came under fire recently for claiming that he had entered a business partnership with Mike Tyson and his cannabis farm, Tyson Ranch; however, Tyson Ranch CEO told Goal that the company was not in business with David.
David told Insider that he is “keeping the door wide open” for a possible deal for the naming rights to Camp Nou but claimed Everton has already contacted him about advertising on the front of the team’s shirts and “offered designs.”
Barcelona has denied having any contact with David or anyone from his company. David claims the club are “just being dicks.”
“My door is open. The bottom line is they are being really precious about this being a cannabis brand, but they’ve got to realize that [Ultimate Fighting Championship] embraces cannabis, and other major sporting leagues accept cannabis. My brand is not a fucking marijuana brand, it’s a wellness CBD brand based on health, not based on recreation.” – David to Goal
David has previously said he was “bullish” about the opportunity to acquire the naming rights to Camp Nou, which he called “historic” as Swissx would be the first cannabis company to brand a professional sports stadium.
Get daily cannabis business news updates. Subscribe