Editor’s update: Since this news broke, 7-Eleven has denied having a partnership with CBD company Phoenix Tears and claims that the press release cited in the below article is false.

7-Eleven stores across the country will begin carrying CBD products by the end of 2018, CBD company Phoenix Tears announced today in a press release.

Founded in 2010, Denver, Colorado-based Phoenix Tears produces and distributes CBD tinctures, oral sprays, and other products that have been derived entirely from hemp.

According to the release, up to 4,500 7-Eleven locations should carry the products by the end of this year — that number could go as high as 7,000 different stores within the next three years. The roll-out will initially focus on Nevada, Colorado, Massachusetts, Illinois, Maryland, Florida, California, and Washington D.C.

“We are excited that 7-Eleven will bring the Phoenix Tears product line to millions of Americans who can benefit from these all-natural, safe, and market-proven health alternative products. In addition, this agreement confirms our belief that CBD’s status as a mainstream wellness option has arrived.” — Janet Rosendahl-Sweeney, Phoenix Tears’s founder, in a statement

The partnership between Phoenix Tears and 7-Eleven was facilitated by MarketHub Retail Services, a distributor who works with the convenience store giant.

“Phoenix Tears is a trusted brand that has served consumers’ wellness goals for nearly a decade. We’re delighted to introduce Phoenix Tears’ CBD products to hundreds of 7-Elevens across the country, and address the growing consumer demand for effective, safe CBD-based products that can now be easily sourced over-the-counter.” — Blake Patterson, president of MarketHub Retail Services

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